Jeff Goins's Blog, page 9
June 6, 2019
Why You Failed at That Last Goal You Set (And How the Rule of the Quick Win Can Save You)
You didn't fail. The goal was to learn something, so if you learned, you succeeded. It's only when the unexpected happens and we don't learn from it that we really fail. The reason why you may not have achieved what you set out to achieve was that you were measuring (and therefore expecting) the wrong thing.
June 2, 2019
Why Anyone Buys Anything: How to Close the Sale on a Product Launch
Why does anyone buy anything? Because the cost of not having it is greater than the cost of acquiring it. This is true for almost everything but especially for sales and marketing. If you want to thrive as a creative professional, you need to understand what it takes for someone to buy from you. Otherwise, you just might starve.
June 1, 2019
Your Guide to Launching Your First Product Quickly and Well
When is it time to launch your latest product? The answer is before you think it’s ready. This is where you make your product public. Is it a book? A course? A new coaching program? Now is the time for you to let the world know.
May 31, 2019
Everything You Need to Know to Build Your First Digital Product (Plus All the Tools to Get Started)
Digital products have changed my life. Courses. Ebooks. Coaching programs. Masterminds. Membership sites. All of it.
Making things and sharing them on the Internet has revolutionized the way I live, learn, and earn a living. And if you aren't taking advantage of this revolution right now, you are missing out on a lot.
Making things and sharing them on the Internet has revolutionized the way I live, learn, and earn a living. And if you aren't taking advantage of this revolution right now, you are missing out on a lot.
May 30, 2019
How to Create Something from Nothing: The Secret to Building a Product from Scratch
How do you create something from nothing? You don't. You always start with something. Creation comes from chaos. And so will your next book, course, or big project.
May 29, 2019
Your Minimum Viable Product: How to Sell Something Before You Make It
One of the challenges of being a creative professional is that you aren't always sure what people will buy. It often feels like a game of Roulette, in which you have to create a lot of work, hoping someone will buy something. But what if it didn't have to be that way? What if you could sell something before you ever created it?
May 28, 2019
Product Launch Failure: How to Avoid It by Testing Before You Build
So many people set out to create a product—whether it's a book, a coaching service, or an online course—and assume they know what people want. Don't do that. Instead of assuming, just ask.
May 27, 2019
How to Make Something & Sell It in 7 Days: Your First Digital Product
People don't typically buy what they need. They buy what they want. Which is why I love the saying: Sell them what they want, give them what they need. But how, exactly, do we do that?
May 20, 2019
4 Signs You Might Be a Starving Artist (and What to Do About It)
It's time you started thriving, and that really begins with you changing your mind. But maybe you don't realize that you're a starving artist. Maybe it didn't occur to you that the way you think about yourself and your work is actually holding you back.
4 Signs You Might Be a Starving Artist & What to Do About It
It's time you started thriving, and that really begins with you changing your mind. But maybe you don't realize that you're a starving artist. Maybe it didn't occur to you that the way you think about yourself and your work is actually holding you back.
