Asha Seth's Blog, page 4
March 14, 2025
‘Love, It Was Never Meant for Me’ by Kulbhushan Chaudhary is a Heartfelt Memoir with the Trials and Tribulations in Love

‘Love, It Was Never Meant for Me’ by Kulbhushan Chaudhary, affectionately known as KK, is a poignant rendezvous with heartbreak and healing in love. Released on March 8, 2025, this deeply personal narrative offers readers an unfiltered glimpse into the author’s own experiences with love and loss. The book chronicles KK’s journey through six significant relationships, each leaving an indelible mark on his heart and shaping his understanding of love and healing. Despite the bittersweet experience...
March 11, 2025
An Inspiring Tale of Strength, Sacrifice, and Separation of the Lioness of Punjab

Daughter of the royal kennel keeper, the beautiful Jindan Kaur went on to become Maharaja Ranjit Singhâs youngest and last queen; his favourite. She became regent when her son Dalip, barely six years old, unexpectedly inherited the throne. Sharp-eyed, stubborn, passionate, and dedicated to protecting her sonâs heritage, Jindan distrusted the British and fought hard to keep them from annexing Punjab. Defying tradition, she stepped out of the zenana, cast aside the veil and conducted state bu...
Loyalty, Love, and Survival Jostle in Afreen’s ‘Deadlines vs Bloodlines’, a Romantic Thriller Set in Tokyo’s Underworld

‘Deadlines vs Bloodlines’ by Afreen is set in Tokyoâs underworld, that brings together crime, suspense, ambitions, love, and revenge in a contemporary world where power reigns supreme; with criminal aspirations and schemes on the high. With shades similar to Japanese hits such as Stray Dog and Shoplifters, the book makes for an entertaining thriller where all loose ends tie up together in the end to give a wholesome reading experience. For lovers of Japanese literature and movies, this book c...
February 27, 2025
10 Commandments of Copywriting to help you become a Great Copywriter
What is copywriting? It is a great place to start if you’re looking for a freelancing career or a side hustle along with your existing hobby or job. As a career, it is a great avenue to explore your creative skills in the field of writing. So, if you have a creative streak in you and you think you can craft engaging copy, copy that sells or persuades, then it is the right career option for you.
Creating compelling text that effectively markets a product, service, or concept to a target audien...
February 25, 2025
Interview with Dr. Sanjay Runwal, Author of Self-help Book ‘How to Live life? SBOP Living: For Life After 55/60’

‘How to Live life? SBOP Living: For Life After 55/60’ authored by Dr. Sanjay Runwal, introduces readers to SBOP (Systematic Blow Out Plan) Living, a philosophy designed to promote a happy and meaningful life for those above 55 as this period of life signifies closing the curtain on professional duties and living life for yourself. This brings unique challenges—personal, financial, familial, social, emotional— when many struggle to find purpose and fulfillment. SBOP Living was inspired by author...
Interview with Non-fiction Author, Sanjay Runwal
Dr. Sanjay Runwal is a seasoned business strategist, humanologist, educator, and author with expertise in retail, real estate, and hospitality. After a 32-year career, he shifted focus to mentoring and consulting, promoting his 5E principles. A sought-after speaker, he inspires individuals over 55 to lead purposeful lives, with his books exploring strategy and post-retirement transformation. We had the opportunity to have a conversation with him about his latest book ‘How to Live Life? SBOP Livi...
An Interview with Dr. Sanjay Runwal – Understanding the Mindset and Motive behind ‘SBOP Living’ in his Latest Book
Dr. Sanjay Runwal is a seasoned business strategist, humanologist, educator, and author with expertise in retail, real estate, and hospitality. After a 32-year career, he shifted focus to mentoring and consulting, promoting his 5E principles. A sought-after speaker, he inspires individuals over 55 to lead purposeful lives, with his books exploring strategy and post-retirement transformation. We had the opportunity to have a conversation with him about his latest book ‘How to Live Life? SBOP Livi...
February 23, 2025
‘Almost Perfect, But Mostly Not’ Captures the Beauty of Life’s Imperfections and Uncertainties Poignantly

Short-stories can be riveting; when done right. Stephen King said, “A short story is like a kiss in the dark by a stranger.” Whether a reader is looking to immerse in love, loss, mystery, or humor, short stories provide instant gratification while leaving room for introspection, reflection, and thrill making it worth their time in just a handful of pages. One such book is Vasudha Sahgal’s debut anthology – ‘Almost Perfect, but Mostly Not’. This collection of 14 contemporary short stories poign...
February 22, 2025
Understanding Authoritarianism through ‘Perestroika’, A Historical-fiction Masterpiece by João Cerqueira

‘Perestroika: Eye for an Eye; Tooth for a Tooth’ by João Cerqueira is a compelling historical fiction novel that delves into the transformative period of the late Communist era in Eastern Europe. Set in the fictional nation of Slavia, the narrative spans from 1978 to 1989, capturing the societal upheavals and personal struggles during the decline of a totalitarian regime. Winner of the Historical Fiction Company Book of the Year in Europe Fiction and a Bronze Medalist in the 2023 Latino Book Aw...
Understanding Authoritarianism through ‘Perestroika’, A Historical-fiction Masterpiece by João Cerqueira

‘Perestroika: Eye for an Eye; Tooth for a Tooth’ by João Cerqueira is a compelling historical fiction novel that delves into the transformative period of the late Communist era in Eastern Europe. Set in the fictional nation of Slavia, the narrative spans from 1978 to 1989, capturing the societal upheavals and personal struggles during the decline of a totalitarian regime. Winner of the Historical Fiction Company Book of the Year in Europe Fiction and a Bronze Medalist in the 2023 Latino Book ...