Ernest Dichter
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The Psychology Of Everyday Living
10 editions
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published
2007
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Handbook of Consumer Motivations: The Psychology of the World of Objects.
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published
1964
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Getting Motivated by Ernest Dichter: The Secret Behind Individual Motivations by the Man Who Was Not Afraid to Ask Why?
3 editions
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published
1979
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MOTIVATING HUMAN BEHAVIOR
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published
1971
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Total Self-Knowledge
3 editions
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published
1976
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How Hot a Manager Are You?
2 editions
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published
1986
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Packaging, the sixth sense?: A guide to identifying consumer motivation
2 editions
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published
1975
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Neues Denken Bringt Neue Märkte
2 editions
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published
1993
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Il nazionalismo è una malattia
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The Naked Manager
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