David Lidsky's Blog, page 4897

An Exclusive Peek Inside Citi's Banks of the Future

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Eight Inc. for Citi

Inside the financial giant's lab, where it's engineering the bank of the future -- to be more like a convenience store

In a retail space, there are three ways to turn customers on: attraction (enticing decor), engagement ("stay awhile" perks), and connection (the hard sell). "The problem with banks," says Chris Kay, a former Target exec who's now managing director of growth ventures at Citi, "is that they're skipping the first two and moving straight to the third." By...