David Lidsky's Blog, page 2727
May 10, 2016
Budweiser Renames Its Beer "America"
Until the November election, Budweiser is swapping out everything on its can—including its own name—to be as patriotic as possible.
With the backdrop of the Olympics and a comically botched election, this summer is bound to be what Ricardo Marques, a vice president from Budweiser, calls "maybe the most American summer ever."
Deduction, Innovation, and Frog Monsters: Business Lessons From "Magic: The Gathering"
Some of the pros from the world of strategic card gaming share the insights they're earned from years of stacking the deck.
There's a seemingly magical way to strengthen employees' strategic thinking, deduction, reasoning, and calm in the face of overwhelming odds, regardless of industry. The catch: It involves frog monsters.
Have We Reached Peak Cruelty? How Animals' Lives Will Change In The Next 5 Years
If you're not a humane business, you won't be a profitable one, says the Humane Society's Wayne Pacelle in a new book.
It's been a big year for animals in the media.
Can Alloy Reinvent The Web Browser Around Tasks?
This new browser won't replace your favorite, but it could help you focus.
For all the little differences in all the major web browsers, they've all got one thing in common: tabs and windows.
The Future Of HR And Why Startups Shouldn't Reject It
Many startups built their culture without the bureaucracy of human resources, but replacing a person with software can lead to problems.
In 2012 a curious person on the web—likely an enthusiastic entrepreneur—asked a simple question on Quora: Does a startup need an HR person? This was in the infancy of the current boom—or bust—we're now in; Now-defunct shopping website Fab had just raised $117 million; Pinterest landed $100 million, Box raised $125 million, and Square got $200 million.
What The New Trade Secrets Law Means For U.S. Companies
President Obama is expected to sign a measure that recognizes the growing competitive value of confidential information.
Two weeks ago, Congress passed the Defend Trade Secrets Act (DTSA), all but guaranteeing its passage into law. The legislation allows businesses—for the first time—to file claims under federal law against those who misappropriate their confidential information. Here's what that means for the future of business, and a few steps companies can take right away to prepare.
May 9, 2016
The Theranos Scandal Is Just The Beginning
There will be more companies like Theranos in our future.
When Theranos first launched in 2014, it quickly became a media sensation. The headlines practically wrote themselves: Elizabeth Holmes Is America's Youngest Female Billionaire—And A Dropout! Who wouldn't love a story about a Stanford dropout who disrupted the staid world of lab testing before her thirtieth birthday?
Artists Claim YouTube Pays Them Less Than Spotify. Are They Right?
The video behemoth argues that it shouldn't have to pay as much as other streaming services.
It might seem hard to believe but Nikki Sixx is fueling an important debate that will affect artists and musicians for decades to come.
"Siri, What's Viv?"
New intelligent voice assistant will be personal, dynamic, and on every device, Viv CEO promises.
"Siri, what's a better voice assistant than Siri?"
A Terrifying Photo Collection Shows How Climate Change Is Destroying The Planet Right Now
If people sometimes talk about climate change as a problem of the future, it's pretty clear it's already here.
In 2015, the hottest year on record, heat waves killed hundreds of people, a glacier in Greenland lost a chunk of ice the size of Manhattan, and the wettest rainforest in the United States caught fire. 2016 is going be even hotter.
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