David Lidsky's Blog, page 2715
May 26, 2016
How To Use Snapchat To Get A Job
Using a cleverly designed geofilter, one job candidate targeted his preferred employer and got the job.
Anyone who's ever dismissed Snapchat as a just vehicle for sexting or silly face-swapped selfies should take a second look. The mobile app that traffics in disappearing messages was just used as a vehicle to apply for and land a job.
How To Find A First Job That Doesn't Make You "Pay Your Dues"
You didn't rack up college debt so you could get coffee; here's how to find a job that offers more meaningful work.
Paying dues—aka menial work like getting coffee for the team—is a term that many millennials shudder upon hearing.
3 Rules For Creative Workers To Keep Their Business In Order
Maybe art can't be rushed, but even the most creative work has deadlines to abide by when it enters the marketplace.
A couple of weeks ago, the musician Lauryn Hill arrived two hours late to a concert in Atlanta, much to the consternation of her fans. Later, the singer, who's rather notorious for late arrivals and the occasional no-show, explained on Facebook that the reason she sometimes shows up late isn't because she doesn't care.
Dismantling The Myth Of The Self-Reliant CEO
A survey sheds light on how startup CEOs deploy a battery of coaches, therapists, and support groups in order to thrive.
Mark Zuckerberg. Steve Jobs. Elon Musk. Tony Stark. Only one of those four is fictional, but all share in a popular mythology that the most successful CEOs are independent visionaries who create value through sheer inspiration and force of will.
Four Lessons On Work Culture That I Learned At Google
The cofounder of Google Analytics explains how he's borrowing what he liked best at Google to build his new startup's culture.
I spent nearly 10 years at Google doing all kinds of stuff. I watched the company grow, change, get better, get worse, make mistakes, find solutions, and evolve—all from the inside. Some things I saw were brilliant, others less so. But now that I'm building my own startup, there are a few key aspects of Google's work culture that I've taken with me. Here are four of them.
May 25, 2016
Samsung Is Working Hard To Humanize Its Image
The company's top marketing guys in North America talk about a changing brand, the new medium of VR, and a new approach to selling phones.
Samsung is getting an image makeover. Historically, the South Korean electronics giant has been seen by Westerners as huge, foreign, inscrutable, and old school. But the company is trying to put forward a different face in its public appearances and TV commercials.
The Brands That Do The Most And Least Good For The World--Ranked By Consumers
The surprising list, topped by Goodwill, Amazon, and Google, shows that consumers perceive "good" in a different way than the experts.
A company's shareholder value doesn't necessarily reflect its value to the wider world: how useful its products are, the good it does for people, how much it tries to minimize social and environmental harm. With that in mind, a new survey asked people to rank companies for their perceived "purpose"—the extent to which they stand for something other than making money.
Spotify's Discover Weekly Has 40 Million Listeners--More Than Apple Music And Tidal
Not even a year after launch, the playlist is boasting some big, impressive numbers.
We knew that Discover Weekly was a hit when we saw our friends on Spotify listening to the personalized playlist in droves. Now the data keeps rolling in: Discover Weekly has streamed nearly 5 billion tracks since its launch last July. All told, 40 million Spotify listeners have used Discover Weekly. That's about three times the number of people using Apple Music and Tidal combined.
Due To Fuzzy Rules, Sharing-Economy Workers Often Underpay Or Overpay Their Taxes
The IRS, sharing-economy companies (such as Uber and TaskRabbit), and contract workers may have to work together to fix the problem.
The U.S. tax system was not prepared for the rise of on-demand or sharing-economy businesses like Uber and TaskRabbit. Or maybe it's that sharing-economy contractors have trouble navigating the labyrinthine tax code.
The Internet's 10 "Ugliest" Websites
Pascal Deville finds beauty in websites others abhor. Here are his picks for the Internet's most beautiful atrocities.
Craigslist is one of the ugliest websites on the Internet. The home page is an indistinct wall of links and text, the site is tough to navigate, the postings are cluttered, and the design has barely changed in the past 15 years. At a time when websites are competing to offer the best digital experiences, Craigslist is the pinnacle of user unfriendliness. And that's exactly what makes it brilliant, says Pascal Deville.
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