Mike Schultz's Blog, page 25

How to Use Social Media for Sales Research

This RAIN Group article originally appeared on MarketingProfs.

Sellers have a huge opportunity to take advantage of the vast amounts of information about their buyers that's available on social media.

And yet, they don't.

Whether you're researching new prospective buyers before reaching out, a buyer before a sales conversation, or a target industry, social media should be one of the first places you look.

Here are a few ways you can use major social media sites for sales research.

Stop Procrastinating: 3 Ways to Get Started on Your Greatest Impact Activity

Everyone is a periodic procrastinator. Twenty percent of people are chronic procrastinators.1

Why?

We all have something we want to do or know we need to do, but it seems difficult, so we avoid it.

Often, that seemingly difficult task is the same activity that would provide you the greatest feeling of accomplishment, productivity, and return on your efforts. It's your Greatest Impact Activity.

What Does It Mean to Be Extremely Productive?

Productivity is often misunderstood.

One person might think being productive is conquering their never-ending inbox by the end of the day, while another perceives it as working as many hours as possible.

Here's the thing: it's not about getting through your email, and it's not about being a workhorse and cranking out eight or more hours of work every day.

It's about working smarter. (Cliché, yes, but still true.)

How can you take your productivity to the max?

Meet Extreme Productivity.