Erik Qualman's Blog, page 71
February 20, 2023
How to Use Real-Time Analytics to Make Smart MLB Betting Decisions
How to Use Real-Time Analytics to Make Smart MLB Betting Decisions Have you ever found yourself wondering how to make smart baseball betting decisions? You may have looked up stats and odds before placing a bet. But did you know that real-time analytics can give you an edge when making your bets? It’s a process […]
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BeReal: The Anti-Instagram App Taking the World By Storm
BeReal: The Instagram Alternative That’s Keeping it Real? Source BeReal was hailed as a social media underdog and an anti-Instagram app that might push over the table. The numbers are impressive – at the beginning of 2022, there were about 2 million BeReal users, and now there are over 73 million. But does it mean […]
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February 19, 2023
7 Ways to Improve Your Instagram Advertising Campaign
7 Ways to Improve Your Instagram Advertising Campaign Instagram has over two billion monthly active users, and with that many people on the social media platform, your target audience is most certainly present. Not utilizing it for your business means missing out on numerous opportunities, as the trend of using Instagram for business gains immense […]
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February 18, 2023
TikTok: What is a Deinfluencer?
TikTok: What is a Deinfluencer? As a result of the rise of social media, influencer marketing has become the prime means for brands to target and sell products to their desired key demographics. Through sponsored posts, brand partnerships, and event activations, businesses have utilized relevant influencers to generate awareness for their advertised products and services […]
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February 15, 2023
The Ultimate Guide to Big Data for Your Business
The Ultimate Guide to Big Data for Your Business Big data refers to a huge and complex chunk of data that is difficult to process using traditional methods. It is generally an amalgamation of structured, unstructured, and semistructured data that is collected by organizations on a daily basis. This data can be used to mine […]
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February 14, 2023
Reasons Why Every Small Business Needs Insurance
Reasons Why Every Small Business Needs Insurance Running a small business can be both rewarding and challenging. While business owners often focus on increasing profits and growing their customer base, it is also important to consider potential risks and liabilities that could arise. This is where insurance comes in. Insurance provides a safety net that […]
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What are the Risks of ChatGPT?
What are the Risks of ChatGPT? Stephen Hawking, the theoretical physicist, once said, “The development of full artificial intelligence could spell the end of the human race.” ChatGPT could be one step closer to this theory. ChatGPT is a conversational language model developed by OpenAI and designed to provide human-like responses to any given prompt. […]
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February 13, 2023
10 Tips to Improve Twitter Ad Tracking for Healthcare Marketers
10 Tips to Improve Twitter Ad Tracking for Healthcare Marketers Are you a healthcare marketer looking to track your Twitter ads more effectively? If so, you’ve come to the right place! Twitter advertising is a great way to reach potential customers, but it can be tricky to track ROI. In this blog post, we’ll offer […]
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February 12, 2023
7 Best Audience Engagement Tools Every Marketer Should Know
7 Best Audience Engagement Tools Every Marketer Should Know If you’ve spent any time at all researching audience engagement and how to best use it to drive brand awareness and retention, you’ve probably come away with a clear impression of one thing: audiences are expensive. In the digital age, as in previous generations, brands must […]
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February 9, 2023
Why Having A Multilingual Site Is A Must
Why Having A Multilingual Site Is A Must When you implement digital marketing strategies to grow your business, it is important to understand your audience. When building websites or writing content, it is important to consider your audience’s preferences. You won’t reach the right people if you don’t. Their language is a key characteristic of […]
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