Erik Qualman's Blog, page 439
October 31, 2016
Improve eCommerce Conversion Rates by Optimizing the Order Placement Process
A lot has been written and said about the ways of eCommerce conversion rate improvement. You’ve probably browsed various articles that tell how to skyrocket your sales through designing eye-candy landing pages, investing into SEO and promoting your store via various types of marketing channels. However, as it often happens, the most obvious places […]
Here’s An Outstanding Guide on Setting Up a New WordPress Website
WordPress ranks among the most prominent blogging and publishing platforms obtainable and makes it easy for you to create a website that is not only professional but easy to maintain also. It’s no wonder you are considering availing yourself of its powerful, flexible tools now that you are ready to take your online presence to […]
October 28, 2016
7 Great Things You Should Know About MS Visio 2016
Professional diagrams are deemed to be a crucial part of business documentation and communication. You can add a new dimension to your reports as well as other documents with the capability of diagramming. The concepts that are usually conveyed through reports and documents are quite complex, but diagrams can add a lot of value to […]
Winning Customers: 8 Apps You Can Use to Effectively Run Social Media Contests
Social media marketing has become an integral part of reaching out to a business’ target audience, due to the huge number of the population using social sites. But before you go running to create your social media fan pages, consider this first: nowadays, internet usage is not only limited to users on desktop and laptop […]
October 27, 2016
Building An Effective Social Media Monitoring Strategy
When Salesforce acquired a CRM tool called RelateIQ a couple of years ago, it resulted in the company canceling its contracts with a number of international customers. Users unhappy with the change took to social media to complain. One such user was Pablo Hoffman, the co-founder of the popular web-crawler tool ScrapingHub. Hoffman’s tweet was […]
How Has Social Media Changed Language?
Social media has had an immeasurable impact on the world. It has increased interconnectivity, sped up the spread of information, and even helped overthrow dictators, but its biggest impact of all might be the changes it has made to language. Words and phrases have been coined Dozens of recently-coined terms and phrases originated on social […]
October 26, 2016
8 Outstanding Corporate Relationship Management Tips for Every Business
The rapid advancements in technology has triggered a change in the world and has transformed passive consumers into active participants. Gone are the days when businesses could produce products and just push them down the pipeline to passive consumers. These days, it is the customers who are in charge and ideas flow from them to […]
The Role Of Social Media In Brand Activation Campaigns
Letting your target customers build an emotional connection with your brand is one of the most vital aspects of marketing and nothing does this better than brand activation. Brand activation is a marketing strategy that creates opportunities for your customers to interact and experience your brand and thus create a connection that drives them towards […]
October 19, 2016
5 Ways to Establish a Deeper Relationship with Your Twitter Followers
Twitter has been at the forefront of social media marketing for long, but many haven’t been able to crack the code towards generating loyal followers. This platform is all about interacting with fans and winning their trust — thereby establishing deeper relationships for a lifetime. To unlock the true potential of Twitter, one must look […]
Instagram Saves Lives
Instagram’s New Tool Instagram has been working on a new tool on their app recently. But, it’s still in the developmental stages and has yet to roll out. The new tool will allow you to anonymously try to help people in distress or in danger of self-injury. The way the tool works is if you […]
