SEO strategist since 2009, founder of Fox Strategy, university lecturer. My work focuses on what Google, ChatGPT and other large language models (LLMs) can say about people and brands - without their involvement.
That question became my latest book, „Marka osobista w czasach AI i generatywnego wyszukiwania" (Personal Branding in the Age of AI and Generative Search, Onepress, 2026).
I previously wrote two books on SEO, and – under the pen name Ms. Fox – three bestselling ketogenic cookbooks. (For years I kept that connection quiet, afraid the cooking would blur my credibility as a search expert. It turned out to be the opposite – and that story made it into the lastest book.) I write at podrez.pl.
Dla polskich czytelników: piszę o SEO, marce osSEO strategist since 2009, founder of Fox Strategy, university lecturer. My work focuses on what Google, ChatGPT and other large language models (LLMs) can say about people and brands - without their involvement.
That question became my latest book, „Marka osobista w czasach AI i generatywnego wyszukiwania" (Personal Branding in the Age of AI and Generative Search, Onepress, 2026).
I previously wrote two books on SEO, and – under the pen name Ms. Fox – three bestselling ketogenic cookbooks. (For years I kept that connection quiet, afraid the cooking would blur my credibility as a search expert. It turned out to be the opposite – and that story made it into the lastest book.) I write at podrez.pl.
Dla polskich czytelników: piszę o SEO, marce osobistej i AI na podrez.pl, a pod pseudonimem Ms. Fox – o kuchni ketogenicznej na ms-fox.pl....more