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Edd Applegate

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February 2021

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Edd Applegate has written articles for refereed academic journals and conference proceedings, chapters for academic and scholarly books, entries for encyclopedias and other reference books, and several books of nonfiction for the academic and reference markets. He received his doctorate from Oklahoma State University.

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Edd Applegate’s books

Average rating: 3.39 · 18 ratings · 0 reviews · 15 distinct works

	Strategic Copywriting: How to Create Effective Advertising 3.78 avg rating — 9 ratings — published 2004 — 10 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Cases in Advertising and Marketing Management: Real Situations for Tomorrow's Managers 2.40 avg rating — 5 ratings — published 2006 — 8 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Ad Men and Women: A Biographical Dictionary of Advertising really liked it 4.00 avg rating — 1 rating — published 1994 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Literary Journalism: A Biographical Dictionary of Writers and Editors really liked it 4.00 avg rating — 1 rating — published 1996 — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Personalities and Products: A Historical Perspective on Advertising in America really liked it 4.00 avg rating — 1 rating — published 1998 — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Rise of Advertising in the United States: A History of Innovation to 1960 liked it 3.00 avg rating — 1 rating — published 2012 — 10 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Journalistic Advocates and Muckrakers: Three Centuries of Crusading Writers 0.00 avg rating — 0 ratings — published 1997	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Muckrakers: A Biographical Dictionary of Writers and Editors 0.00 avg rating — 0 ratings — published 2008 — 7 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Print and Broadcast Journalism: A Critical Examination 0.00 avg rating — 0 ratings — published 1996 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	American Naturalistic and Realistic Novelists: A Biographical Dictionary 0.00 avg rating — 0 ratings — published 2001	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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