Scott Lorenz's Blog, page 3

How Authors can use Artificial Intelligence (AI) in Book Marketing

By Scott Lorenz
Westwind Book Marketing

As a book publicist, I am constantly looking for new and improved ways to help clients promote their books. Marketing is key when it comes to success—you can create a great book, but it will go nowhere if nobody knows about it. One new tool that is being used in book marketing is artificial intelligence (AI). AI is software that helps to carry out a task by collecting and applying data.

Many authors are already using a form of AI while writing. Features such as autocorrect and spellcheck utilize AI to search out grammar and spelling issues and offer corrections. With the more advanced generative AI, it can completely transform the style and tone of your work while keeping the content intact. I recently used AI on the first few pages of a client’s book, asking the program to rewrite it in a more dramatic style, and I was blown away by the finished product!

Beyond writing, AI can be used in many different ways during the publishing process. Here are some examples of ways AI can be used in book marketing.

1. Producing Copy

Using AI, authors can input key ideas and let the machines do the rest! What would take a human being hour to write up can be done in seconds. Sites such as The Associated Press have used AI for years to provide near-instant news, and in publishing, that speed can be used to get content out quickly, jump on the latest trends, and prepare for what comes next.

2. Find Target Audience

Many social media platforms utilize AI to provide personalized recommendations to each user. As stated in an article from FADEL, these recommendations are “a powerful tool for enhancing reader engagement, increasing content consumption, and fostering long-term loyalty.” For authors, AI can find those who will be interested in your book based on other content that they have engaged with.

3. Social Media Content Creation

Similar to producing copy, AI can be used to create social media posts based on popular trends. According to Forbes, this form of AI uses “text-to-image, image-to-video, image-to-image and other varieties of algorithms to create unique content like images, video, music and text.” For authors using social media to promote their books, AI will keep their content relevant and engaging.

4. Book Cover Creation

AI can also be used to create book covers. Given your genre and book content, it can make suggestions for potential covers based on similar or popular titles. Much like creating social media posts, some AI programs can even generate images for your cover. However, make sure to use programs that are not using stolen artwork to teach their AI!

5. Increased Accessibility

AI can also increase the accessibility of your book by generating text-to-speech, creating audiobook formats, translating to other languages, and much more. By offering more than one way to consume your content, more readers will be interested. Author C.S. Lakin recounts her experience of Amazon’s AI Audiobook feature: “Honestly, it took all of fifteen minutes, after I spent one minute choosing one of my titles, picking a voice, and publishing. Seriously! I have an entire 11 hours of audio listening for Time Sniffers, and it took Al all of ten minutes. The reading is pretty good—better than some narrators I paid to do my audiobooks.” Even better, this program is free!

6. Find Places and People for Promotion

You can ask AI chatbots for suggestions of places to promote your book based on your genre, target audience, or other factors. They can quickly locate influencers, websites, magazines, or bookstores that might be interested in promoting your book! Given how vast the internet is, it’s much simpler than trying to find them on your own. Plus, AI can find places that might not have ever crossed your mind.

7. Interview Practice

Not sure how to talk about your book? Ask AI chatbots to ask you questions about it. You can prepare answers for common questions before actual interviews. AI can also offer feedback on your answers, such as how to improve wording or what information you should add or remove.

8. Predictive Analysis

AI can be used to track trends and predict what will come next. What books will be popular? What advertising methods will be effective? What will catch people’s attention? What is going out of style? AI can study past and current trends to predict the answers to these questions. PublishersWeekly claims, “[AI] can do a great job with competitive analysis and can paint a compelling real-time picture of what’s happening in the market to the books that are siphoning off sales, and to opportunities missed.” Get ahead of the curve by preparing for the next big thing!

Reminder: Always double-check your AI-produced creations! You don’t want false or plagiarized information.

AI will continue to grow and expand, and authors should take advantage of it. It is cost-efficient, effective, and saves time. Some common AI programs for writers and publicists include ChatGPT, Bard, Jasper, CopyAI, Writesonic, Ocoya, Bing CoPilot, and DALL-E. However, this barely scratches the surface of the hundreds of programs available for every niche. Take time to explore and find what works for you!

If you’d like to see a step-by-step overview in using AI, check out an online video class by Jess Todtfeld, President of Success In Media, Inc, a leading business communication expert whose clients include the United Nations and Fortune 500 firms. ChatGPT to Supercharge Your Public Relations Media Training. Just watching the free previews will help you.

The Bottom Line: AI is a valuable tool when it comes to book marketing, as it is an effective and efficient way to expand your audience.

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Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Book Marketing at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post How Authors can use Artificial Intelligence (AI) in Book Marketing appeared first on The Book Publicist.

How To Title a Book: 4 Key Tricks from Award-winning Book Publicist Scott Lorenz

By Scott Lorenz
Westwind Communications

The saying goes “Don’t judge a book by its cover,” but in the marketing world, the cover and title are crucial to the book’s success. No one picks up a book that doesn’t catch their attention with the cover and title. As a book publicist, I have gathered the tips and tricks for titling books in my awarding-winning Book Title Generator, which outlines 4 key factors for naming your book:

1. Make it Memorable

You want your title to stick with potential readers, so make it stand out! Use words that evoke emotion, try out some literary devices such as alliteration or allusions, or capitalize off of the popularity of “clickbait,” aka dramatic or sensational phrases that encourage the reader to seek out further information. Ask yourself, “among the hundreds of thousands of books out there, how can my book title stand out?”

2. Make it Descriptive

What is your book about? The title is the first indicator for readers, so you want your title to reflect the plot of the book. A single-word title may have worked decades ago, but with how many books exist now, it can easily get lost. However, you want to avoid overly complicated or difficult-to-remember titles, so consider using a subtitle. On Amazon, you can put 200 characters in your title, so take advantage of it! Subtitles increase searchability and pique the interest of potential readers. Use the title and subtitle to explain the theme, the genre, a character, or another aspect of your book that makes it unique!

3. Tell them the Genre

Genre is very important when it comes to book marketing, as people will often be seeking out specific types of books, so make it clear from the start. Include a reference to the genre directly in your title or subtitle. For example, if your book is about the paranormal, include that in the subtitle. If your book is part of a series, include that. Reaching your target audience is key to a book’s success!

4. Use Keywords to Increase Searchability

Keywords are what people enter into a website when searching for a product. For most products, this is straightforward, i.e. search “car wax” for car wax. For books, however, keywords are more subjective. This is why descriptive titles are so important; you want to include words or phrases that accurately describe your book but are also common things that people would type into a search bar. Figuring out keywords can take some effort: try typing a similar title or genre into Amazon or Goodreads and see what comes up. Are the results comparable to your book? If not, you may need to rethink your title. Additionally, there is new technology that many writers use to help with keywords. Software such as Publisher Rocket can analyze data directly from Amazon and determine the profitability and competition for specific words or phrases.

These four points are just the starting point to developing a strong title but are easily the most important. Taking the time to develop a title using these tools is crucial to your book’s reach, profitability, and long-term performance. Don’t be afraid to change your book’s title if it will increase your chances of success! For more information, check out Book Title Generator, which offers even more details on these key points, as well as more tips and tricks, a plethora of real-life examples, and a list of resources for authors to use.

The Bottom Line: The title is the first thing readers are drawn to when looking at books, so make it descriptive, make it memorable, incorporate the genre, and utilize keywords to increase your success!

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Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Book Marketing at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award-winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book  www.BookTitleGenerator.net

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post How To Title a Book: 4 Key Tricks from Award-winning Book Publicist Scott Lorenz appeared first on The Book Publicist.

82 Top Book Awards for Authors in 2024

ENTER BOOK AWARD CONTESTS AND BECOME AN AWARD-WINNING AUTHOR in 2024!

I followed Scott’s advice. It worked! To my complete surprise, Beautiful Evil Winter earned a bouquet of book awards, including a highly coveted Eric Hoffer Award and a Readers’ Favorite award. 

By Scott Lorenz
Westwind Communications

“Do book awards matter?”

YES!!

As a book publicist, I can assure you they absolutely do matter! One client won several awards and was contacted by two movie producers about her Young Adult Sci-Fi Fantasy Fiction novel.  Another one of my clients won the prestigious Los Angeles Book Festival award. That then led to a flurry of media interest, which subsequently led to a major New York agent deciding to represent the book and pitch it to all the major publishing houses. This author, needless to say, was happy he decided to enter.

Recently a business book client won a major award which caused CNN to reach out to request the book. I could go on and on with examples of how pursuing and winning book awards will give you opportunities to reach out to the media, booksellers, and agents. As a book publicist, I see the media perk up when an author client has received an award. It’s the added credibility that gives them the assurance that the book is worthwhile. It takes the risk out of the equation for the producer or reporter if it’s an ‘award-winning’ book.

Awards also helped take my book Book Title Generator: A Proven System in Naming Your Book to the next level. It’s earned nine awards including the Independent Author Network, Pencraft Book Awards, Pinnacle Book Achievement Awards, and Literary Titan Book Award, just to name a few. My book also landed a spot in the Must-Read category for authors of all experiences and publishers of all sizes. I used a new service called Book Award Pro to take the drudgery out of keeping tabs of all the award entries. Check them out at: https://bit.ly/BookAwardPro

There’s no denying that awards create interest in your book, which can lead to more sales and other opportunities.  A book award may cause someone to stop in their tracks and consider picking up your book in a bookstore.  A book award can give you an edge and sometimes that’s all the difference you need to propel your book into bestseller territory. If you win you can say you are an “award-winning author.” Doesn’t that sound better? Of course, it does, and you get a little magic that comes from a third-party endorsement because an authority says your work is worthy, and that’s priceless.

Most awards charge a fee to enter. Not all awards have a category for your genre and not all of these will work for every book.

Here’s a list of my top book awards worthy of your consideration.

Keep in mind that links change all the time and contests come and go. Some links are for the previous year because that’s all that was available at the time of this writing.

1. Entering IndieFab Awards should definitely be on your literary to-do list. https://publishers.forewordreviews.com/awards/

2. Find out how your book can earn a Hugo Award and check out science fiction’s most prestigious award details. http://www.thehugoawards.org/about/

3. Enter Dan Poynter’s Global eBook Awards. Don’t miss this important e-book only award. https://globalebookawards.com/

4. The Deadline for the Autumn House Press award for poetry, fiction and non-fiction is late June. Check it out here https://www.autumnhouse.org/submissions/

5. Poets & Writers has a nice list of writing contests, grants and awards. Check it out at: https://www.pw.org/grants

6. Find out how to make it on the Indie Next List to win an Indies Choice Book Award – https://www.bookweb.org/indiebound/nextlist/view

7. The Nautilus Book Award seeks books that make a difference and inspire. https://nautilusbookawards.com/

8. The National Indie Excellence Book Awards competition selects award winners and finalists based on overall excellence of presentation in dozens of categories. Created especially for indie and self-published authors. https://www.indieexcellence.com/

9. Have you written a business book? The Axiom Business Book Awards celebrate excellence in business book writing and publishing by presenting gold, silver and bronze medals in 20 business categories. https://www.axiomawards.com/66/how-to-enter

10. USA Best Book Awards has a ten-year plus track record of honoring and promoting books to the national and international community. The contest is sponsored by American Book Fest, which focuses on mainstream, independent, and self-published books. https://www.americanbookfest.com/2024bestbookawards.html

11. Reader Views Annual Literary Awards were established to honor writers who self-publish or who were published by small presses or independent publishers. https://www.readerviews.com/literaryawards/

12. Writer’s Digest Self-Published Book Awards. Whether you’re a professional writer, a part-time freelancer or a self-starting student, here’s your chance to enter the only self-published competition exclusively for self-published books. One winning entry will receive $8,000 with nine first-place winners who’ll receive $1,000 each. https://www.writersdigest.com/writers-digest-competitions/self-published-book-awards

13. Readers’ Favorite Awards receives submissions from independent authors, small publishers, and publishing giants like HarperCollins and Simon & Schuster, with contestants that range from the first-time, self-published author to New York Times best-selling authors. https://readersfavorite.com/book-reviews.htm

14. Romance Writer of America promotes the interests of career-focused romance writers by sponsoring awards that acknowledge excellence in the romance genre. RWA sponsors: “The RITA” for published romance fiction novels and “The Golden Heart” for unpublished romance fiction manuscripts. https://www.rwa.org/Online/Awards/Online/Awards/Awards.aspx

15. Rubery Book Award is the longest established book award based in the UK for independent and self-published books. “The key to our success is having a keen eye for quality from distinguished and reputable judges.” First prize is $1,500 and the winning book will be read by a top literary agent. https://www.ruberybookaward.com/

16. The Eric Hoffer Award for independent books recognizes excellence in publishing with a $2,500 grand prize and various category honors and press type distinctions. To enter, a book must be from an academic press, small press or self-published author. https://www.hofferaward.com/

17. Next Generation Indie Book Awards. Thousands of dollars in prize money. Finalists and Winners receive a list in the Next Generation Indie Book Catalog distributed to thousands of book buyers, media and others. Plus, the top 70 books will be reviewed by a top New York Literary agent for possible representation. https://indiebookawards.com/enteryourbook.php

18. The International Book Awards (IBA) are specifically designed to be a promotional vehicle for authors and publishers to launch their careers, open global markets and compete with talented authors and publishers throughout the world. Winners get an extensive public relations campaign, social media promotion and more. https://www.internationalbookawards.com/

19. The Literary Classics Book Awards and Reviews were created to help authors gain recognition for their work and to help parents find the best in literature for children and young adults. http://www.clcawards.org

20. The Scotiabank Giller Prize. A $100,000 grand prize and $10K (CDN) to each of the finalists. To be eligible, a book must be a first-edition, full-length novel or short story collection, written by a Canadian citizen or permanent resident of Canada. The publisher must enter. Sorry, no self-published books. https://scotiabankgillerprize.ca/

21. The Feathered Quill Book Awards accept submissions from all size publishers and work very hard to honor and publicize the winners (there’s a link to a testimonial page on the awards page – read what past winners have to say). https://featheredquill.com/feathered-quill-book-awards/

22. Shelf Unbound Magazine’s Best Indie/Self-Published Book Competition honors more than 100 indie/self-published books. In addition to $1,500 in cash prizes, they’ll feature the winner, five finalists, and more than 100 “notable” books in the December/January issue of Shelf Unbound. Any independently published book in any genre in any publication year is eligible for entry. Entry fee is $100 per book. The competition also includes the Pete Delohery Award for Best Sports Book, open to fiction and non-fiction sports-related books. https://shelfmediagroup.com/competitions/

23. Chanticleer International Book Awards — Grand prize winner receives $1,000 cash plus other awards. More than $30,000 cash and prizes awarded each year. 15 genres including the CYGNUS for SciFiction, M&M for Mystery & Mayhem, Somerset for Literary, etc. https://www.chantireviews.com/  Several of their winners have received major publishing deals (6 figures) and two have had their works optioned for film.

24. The Royal Dragonfly (all genres) and Purple Dragonfly (children’s books) Book Awards are prestigious national book contests recognizing exceptional authors for excellence in writing and a Story Monsters Approved! (children’s books) must inspire, inform, teach or entertain, and adhere to rigorous standards of excellence. https://www.dragonflybookawards.com/

25. The Independent Author Network IAN Book of the Year Awards, an international contest opens to all authors with 35 fiction and non-fiction categories. Winners are eligible to receive a share of cash prizes exceeding $6,000 USD. An Outstanding Book (category winner) will be awarded in each category with recognition of Finalists. Six outstanding titles will be named the Books of the Year. Winning books will be shared at the IAN Facebook page with over 120,000 fans and 575,000 followers at twitter. https://www.independentauthornetwork.com/book-of-the-year.html

26. The Chautauqua Prize for authors is $7,500 plus travel and expense for a short summer residency. Full-length books of fiction and narrative/literary nonfiction are eligible. Self-published books are not eligible. In general, cookbooks, self-help books (including inspirational literature), reference books, picture books, graphic novels, or children’s books are not eligible. https://chq.org/schedule/resident-programs/literary-arts/chautauqua-prize/

27. Mom’s Choice Awards® is recognized in over 55 countries around the world for setting the benchmark of excellence in family-friendly media, products and services. If you have a children’s book or family friendly book, then this is a terrific award to pursue. https://www.momschoiceawards.com/

28. Book Excellence Awards – With over $30,000 in grand prizes in media and marketing services, the Book Excellence Awards has helped honorees increase their book sales, garner attention from film producers, receive distribution in bookstores and increase their visibility and media attention. https://bookexcellenceawards.com/

29. The Page Turner Awards – Their prizes promise the winning authors career-changing opportunities. Fiction authors could win a publishing deal or win an audiobook production, non-fiction authors could win a writing mentorship with a business mentoring expert or get their non-fiction manuscript seen by publishers who are actively looking for work to publish. https://pageturnerawards.com/

30. The Douglas Dillon Book Award is an award presented by the American Academy of Diplomacy designed to celebrate distinguished writing about US diplomatic efforts and achievements. The award comes with a $5,000 cash prize and an invitation to the awards ceremony in the Benjamin Franklin Room at the US Department of State. https://www.academyofdiplomacy.org/douglas-dillon-book-award

31. Next Generation Indie Book Awards – The largest international awards program for indie authors and independent publishers. https://indiebookawards.com/

32. The 2024 International Book Awards – Over their 14-year history, thousands of self-published and indie authors have leveraged the promotional power of their International Book Award to increase online recognition, enhance their title’s credibility, and garner more attention in the crowded book buying marketplace. https://www.internationalbookawards.com/2024callforentries.html

33. NAIWE’s 1st Annual Book Awards 2024 – If you have written a book that was published in the last five years, you are eligible to enter it in the NAIWE 1st Annual Book Awards 2024. https://naiwe.com/book-awards/

34. Andrew Carnegie Medals for Excellence in Fiction and Nonfiction – The Andrew Carnegie Medals for Excellence in Fiction and Nonfiction were established in 2012 to recognize the best fiction and nonfiction books for adult readers published in the U.S. the previous year. The shortlisted authors and eventual winners reflect the expert judgment and insight of the seven-member selection committee of library professionals who work closely with adult readers. These are the ALA’s first single-book awards for adult trade fiction and nonfiction. https://rusaupdate.org/awards/carnegie/

35. BRASS Best of the Best Business Web Resources Award – The BRASS Best of the Best Business Web Resources Award was established in 2009. The Award recognizes 3-5 websites highly relevant to information professionals involved in providing business reference services. The websites are nominated and selected by the BRASS Education Committee members, typically in October-November. https://rocketexpansion.com/book-awards/

36. Sophie Brody Medal – The Sophie Brody Medal was first awarded in 2006 and includes a medal for the winner. It is funded by Sophie and Arthur Brody Foundation, and is given to encourage, recognize and commend outstanding achievement in Jewish literature. Works for adults published in the United States in the preceding year will be eligible for the award. https://rusaupdate.org/awards/sophie-brody-medal/

37. Dartmouth Medal – Established in 1974, this medal honors the creation of a reference work of outstanding quality and significance, including, but not limited to: writing, compiling, editing, or publishing books or electronic information. The award is given to works that have been published or made available for the first time during the calendar year preceding the presentation of the award. https://rusaupdate.org/awards/dartmouth-medal/

38. National Book Awards – Established in 1950, the National Book Awards are American literary prizes administered by the National Book Foundation, a nonprofit organization. A pantheon of writers such as William Faulkner, Marianne Moore, Ralph Ellison, John Cheever, Bernard Malamud, Philip Roth, Robert Lowell, Walker Percy, John Updike, Katherine Anne Porter, Norman Mailer, Lillian Hellman, Elizabeth Bishop, Saul Bellow, Toni Morrison, Flannery O’Connor, Adrienne Rich, Thomas Pynchon, Alice Walker, E. Annie Proulx, Jesmyn Ward, and Ta-Nehisi Coates have all won National Book Awards. Although other categories have been recognized in the past, the Awards currently honor the best Fiction, Nonfiction, Poetry, Translated Literature, and Young People’s Literature, published each year. – https://www.nationalbook.org/national-book-awards/

39. The Booker Prize 2024 – Novelist Esi Edugyan, twice-shortlisted for the Booker Prize, will chair the panel and will be joined by Adjoa Andoh, actor, writer and director; Mary Jean Chan, poet, lecturer, editor and critic; James Shapiro, Professor of English and Comparative Literature at Columbia University and author specializing in Shakespeare; and Robert Webb, actor and writer. https://thebookerprizes.com/the-booker-library/prize-years/2024

40. PEN America Literary Awards – Since 1963, the PEN America Literary Awards have honored many of the most outstanding voices in literature across diverse genres, including fiction, poetry, science writing, essays, sports writing, biography, children’s literature, and drama. With the help of our partners, PEN America confers over 20 distinct awards, fellowships, grants and prizes each year, awarding nearly $350,000 to writers and translators. https://pen.org/literary-awards/

41. The Neustadt Prize – The Neustadt International Prize for Literature is a biennial award sponsored by the University of Oklahoma and World Literature Today since 1970. It is the first international literary award of this scope to originate in the United States and one of few international prizes for which poets, novelists, and playwrights are equally eligible. https://www.neustadtprize.org/

42. The National Book Critics Circle Awards – Each year, the National Book Critics Circle presents awards for the finest books published in English in six categories: Fiction, Nonfiction, Biography, Autobiography, Poetry, and Criticism. https://www.bookcritics.org/awards/

43. John Leonard Prize – Named for the longtime critic and NBCC co-founder John Leonard, the Leonard Prize is awarded for the best first book in any genre and was launched in 2013. Recent winners include Afterparties by Anthony Veasna So (2021) and Luster by Raven Leilani (2020). https://www.bookcritics.org/awards/leonard-prize/

44. The Ivan Sandrof Life Achievement Award – The Ivan Sandrof Life Achievement Award was established in 1981 to honor Ivan Sandrof (1911-1979), the first president of the National Book Critics Circle. The Sandrof Award is given to a person who has, over time, made significant contributions to book culture. https://www.bookcritics.org/awards/sandrof/

45. The Toni Morrison Achievement Award – The Toni Morrison Achievement Award was established in 2021 to honor novelist Toni Morrison (1911-1979), a former National Book Critics Circle Winner who championed literature throughout her celebrated career. The Morrison Award is given annually to an institution that has, over time, made significant contributions to book culture. The decision to name the award for Toni Morrison was the result of a year-long process in which the general membership of the NBCC was asked to nominate deserving candidates. https://www.bookcritics.org/the-toni-morrison-achievement-award/

46. Gregg Barrios Book in Translation Prize – The NBCC’s Gregg Barrios Book in Translation Prize seeks to highlight the artistic merit of literature in translation and recognize translators’ valuable work, which expands and enriches American literary culture by bringing world literature to English-language readers. https://www.bookcritics.org/gregg-barrios-book-in-translation-prize/

47. Mystery Writers of America Edgar® Awards – The 78th Annual Edgar® Awards will be celebrated on May 1, 2024, at the Marriott Marquis Times Square in New York City. The 2024 Edgar Award Symposium events will be online via Zoom. https://edgarawards.com/

48. The British Book Awards 2024 – The moment for the British book industry to celebrate its own has arrived with the 2024 British Book Awards Books of the Year shortlists. Now in its 34rd year, the ‘Nibbies’ showcases the very finest fiction, non-fiction and children’s literature, from compelling page-turners to insightful memoir and beyond. The winners will be announced on Monday 13 May. https://www.waterstones.com/category/cultural-highlights/book-awards/the-british-book-awards

49. The Writers’ Prize (formerly Rathbones Folio Prize) – The Writers’ Prize is awarded to the book which represents the truest example of literary excellence in any one year. It is open to all works of literature written in English of any genre or form (except for books written explicitly for children) and published in the UK. https://uk.bookshop.org/shop/thewritersprize

50. 2024 Goodreads Choice Awards – Books published in the United States in English, including works in translation and other significant rereleases, between November 16, 2023, and November 14, 2024, will be eligible for the 2024 awards. https://www.goodreads.com/list/show/1...

51. The Orwell Prizes 2024 – Every year we award prizes to the writing and reporting which best meets the spirit of George Orwell’s own ambition ‘to make political writing into an art’. https://www.orwellfoundation.com/the-orwell-prizes/

52. Nebula Awards – June 6th-9th, 2024 – Pasadena, California and Online – Registration is open! Join them to engage in professional development, foster community among aspiring and established industry professionals, and of course, celebrate our Nebula Award finalists and honorees throughout the weekend and at the Nebula Award ceremony. That includes recognizing the inspiring work of their newest Grand Master, Susan Cooper. https://events.sfwa.org/

53. The 2024 Women’s Prize for Non-Fiction – Bringing people together through a shared passion for books written by women. The Women’s Prize Trust enriches society by creating equitable opportunities for women in the world of books and beyond. https://womensprize.com/

54. The Baillie Gifford Prize for Non-Fiction – The Baillie Gifford Prize rewards excellence in non-fiction writing, bringing the best in intelligent reflection on the world to new readers. It covers all non-fiction in the areas of current affairs, history, politics, science, sport, travel, biography, autobiography and the arts. We celebrate the best in contemporary non-fiction writing as we believe all the best stories are true. https://www.thebailliegiffordprize.co.uk/

55. The Michael L. Printz Award for Excellence in Young Adult Literature – The Michael L. Printz Award annually honors the best book written for teens, based entirely on its literary merit, each year. In addition, the Printz Committee names up to four honor books, which also represent the best writing in young adult literature. The awards announcement is made at the ALA Midwinter Meeting as part of the Youth Media Awards and is celebrated with a program and reception each year at the ALA Annual Conference. https://www.ala.org/yalsa/printz/

56. John Newbery Medal – The Newbery Medal was named for eighteenth-century British bookseller John Newbery. It is awarded annually by the Association for Library Service to Children, a division of the American Library Association, to the author of the most distinguished contribution to American literature for children. https://www.ala.org/alsc/awardsgrants/bookmedia/newbery

57. Randolph Caldecott Medal – The Caldecott Medal was named in honor of nineteenth-century English illustrator Randolph Caldecott. It is awarded annually by the Association for Library Service to Children, a division of the American Library Association, to the artist of the most distinguished American picture book for children. https://www.ala.org/alsc/awardsgrants/bookmedia/caldecott

58. The Boston Globe-Horn Book Awards – First presented in 1967 and customarily announced in June, the Boston Globe–Horn Book Awards are among the most prestigious honors in the field of children’s and young adult literature. Winners are selected in three categories: Picture Book, Fiction and Poetry, and Nonfiction. Two Honor Books may be named in each category. https://www.hbook.com/page/boston-globe-horn-book-awards-landing-page

59. Coretta Scott King Book Awards Round Table – The Coretta Scott King Book Awards are given annually to outstanding African American authors and illustrators of books for children and young adults that demonstrate an appreciation of African American culture and universal human values. The award commemorates the life and work of Dr. Martin Luther King, Jr., and honors his wife, Mrs. Coretta Scott King, for her courage and determination to continue the work for peace and world brotherhood. – https://www.ala.org/rt/cskbart

60. Kingsley & Kate Tufts Poetry Awards – The Tufts poetry awards—based at Claremont Graduate University and given for poetry volumes published in the preceding year—are not only two of the most prestigious prizes a contemporary poet can receive, they also come with hefty purses: $100,000 for the Kingsley Tufts Poetry Award and $10,000 for the Kate Tufts Discovery Award. This makes the Kingsley Tufts award the world’s largest monetary prize for a single collection of poetry. And for most poets who have just published their first collection of verse, $10,000 should keep the pen scribbling. https://arts.cgu.edu/tufts-poetry-awards/

61. Griffin Poetry Prize – The Griffin Poetry Prize is one of the world’s most generous poetry awards. As of 2023, the prize is worth C$130,000, making it the world’s largest international prize for a single book of poetry written in, or translated into English. The other shortlisted poets each receive $10,000. https://griffinpoetryprize.com/

62. Page Turner Awards – Page Turner Awards gives unpublished writers the chance to enter unpublished fiction and non-fiction books, to be read by a carefully curated judging panel made up of influential players in the publishing industry. And published authors, whether mainstream published or independently published, the chance to get their fiction story or non-fiction book recognized by successful authors, high-calibre industry professionals and film producers. https://pageturnerawards.com/2024-book-award

63. Nero Book Awards – Celebrating outstanding writing by great authors living in the UK and Ireland, these awards list the best books of the year. Each year, their expert panel of judges will choose which books from the past 12 months they would most want to recommend to others for their quality writing and readability. From a shortlist of 16 unputdownable books, a winner will be named in each of the following four categories: Children’s Fiction, Debut Fiction, Fiction and Non-Fiction. An overall winner, given the Nero Gold Prize for the “Book of the Year”, will also be named. https://nerobookawards.com/

64. The IndieReader Discovery Awards – The IR Discovery Awards seek to find the best of the best. Every book is read by an IR Pro reviewer and judged on its own merit. Only if it receives a 4+ rating does it go on to be read by one of our judges. https://indiereader.com/the-discovery-awards/

65. The Independent Publisher Book Awards – Conducted annually, the Independent Publisher Book Awards honor the year’s best independently published titles from around the world. The awards are intended to bring increased recognition to the thousands of exemplary independent, university, and self-published books released each year. https://www.ippyawards.com/

66. Next Generation Indie Book Awards – The largest international awards program for indie authors and independent publishers. The most exciting and rewarding book awards program open to independent publishers and authors worldwide is now accepting entries written in English and released in 2023, 2024 or 2025 or with a 2023, 2024 or 2025 copyright date. https://www.indiebookawards.com/

67. The International Best Indie Book Award® – Celebrating 12 Years of Recognizing Indie Authors! The annual Best Indie Book Award® (or BIBA®) is an international literary awards contest recognizing self-published and independently published authors from all over the world. Entries are limited to independently (indie) published books, including those from small presses, e-book publishers, and self-published authors. https://bestindiebookaward.com/submit/

68. The National Indie Excellence® Awards (NIEA) – The National Indie Excellence® Awards (NIEA) are open to all English language printed books available for sale, including small presses, mid-size independent publishers, university presses, and self-published authors. NIEA is proud to be a champion of self-publishing and small independent presses going the extra mile to produce books of excellence in every aspect. https://www.indieexcellence.com/

69. Poetry Awards – Writer’s Digest’s only competition exclusively for poetry, the Annual Poetry Awards, is not currently accepting entries. Winners are awarded cash and prizes. https://www.writersdigest.com/writers-digest-competitions/poetry-awards

70. Personal Essay Awards – Writer’s Digest’s newest competition, the Personal Essay Awards, is not currently accepting entries. Winners of the competition are announced annually in our May/June issue of Writer’s Digest. https://www.writersdigest.com/writers-digest-competitions/personal-essay-awards

71. The Autumn House Press Fiction Prize – For the 2024 contest, the Autumn House staff as well as select outsider readers serve as the preliminary readers, and the final judge is Kristen Arnett. The winner receives publication of their full-length manuscript and $2,500. https://www.autumnhouse.org/submissions/fiction/

72. Nilsen Literary Prize for a First Novel – Open to English-writing, U.S. residents who have not yet published a novel. http://www.semopress.com/events/nilsen-prize/

73. The Cowles Poetry Book Prize – Open to any living poet writing in English, age 18 or older, regardless of publication history. http://www.semopress.com/events/cowles-prize/

74. The Encore Award – The Encore Award was first presented in 1990 to celebrate the achievement of outstanding second novels. The Award fills a niche in the catalogue of literary prizes. The RSL has administrated the award since 2016. https://rsliterature.org/the-encore-award/

75. The PEN Open Book Award – The PEN Open Book Award, formerly the Beyond Margins Awards, invites book submissions by authors of color, published in the United States during the applicable calendar year. The Open Book Award was created by PEN America’s Open Book Committee, a group committed to racial and ethnic diversity within the literary and publishing communities. Works of fiction, literary nonfiction, biography/memoir, poetry, and other works of literary character are strongly preferred. https://pen.org/pen-open-book-award/

76. The PEN/Faulkner Award for Fiction – The PEN/Faulkner Award for Fiction honors the best published works of fiction by American permanent residents in a calendar year. Three writers are chosen annually by the Board of Directors of the PEN/Faulkner Foundation to serve as judges, ensuring that our awards selection process is free of commercial influence. https://www.penfaulkner.org/our-awards/pen-faulkner-award/

77. The Pulitzer Prize – Each spring, Columbia University awards Pulitzer Prizes in eight Books, Drama and Music categories. The winners are chosen by the Pulitzer Prize Board, which seeks to recognize excellence by eligible American writers, playwrights and composers. https://bdmentrysite.pulitzer.org/

78. Shirley Jackson Awards – In recognition of the legacy of Shirley Jackson’s writing, and with permission of the author’s estate, The Shirley Jackson Awards, Inc. has been established for outstanding achievement in the literature of psychological suspense, horror, and the dark fantastic. https://www.shirleyjacksonawards.org/

79. Nation­al Jew­ish Book Awards – Inau­gu­rat­ed in 1950, the Nation­al Jew­ish Book Awards is the longest-run­ning North Amer­i­can awards pro­gram of its kind and is rec­og­nized as the most pres­ti­gious. The Awards are intend­ed to rec­og­nize authors, and encour­age read­ing, of out­stand­ing Eng­lish-lan­guage books of Jew­ish interest. https://www.jewishbookcouncil.org/awards/national-jewish-book-awards

80. The Christy Award® – The Christy Award® was established in 1999 to acknowledge the value and impact of the novel of faith in contemporary culture. Since that time, the Christys have been a focal point for the writers and publishers in our community, symbolizing the best aspirations and accomplishments of writers who write from a perspective of faith and who create stories with matters of belief at their core. https://www.christyawards.com/

81. Carol Awards – The Carol Awards are ACFW’s recognition for the best Christian fiction published in the previous calendar year. The first round of the contest will be judged by three published authors or by experienced unpublished authors. The final round will be judged by agents, editors and multi-published authors, and other industry professionals. In the event of a tie, the previous round scores of the tied entries will be used to break the tie. https://acfw.com/acfw-contests/carol-awards/

82. The CWA Daggers – They award thirteen Daggers in total. Nine of these are for books and short stories and are judged independently by industry professionals. https://thecwa.co.uk/awards-and-competitions/the-daggers/

If You Don’t Have Time to Do All This... A great option for authors to maximize their success in the world of book awards is an automation service called Book Award Pro https://bit.ly/BookAwardPro Their smart matching technology pinpoints the best award opportunities for your book and delivers actionable results. This service automates it all for you: researching thousands of awards, continuously targeting your perfect matches, and professionally submitting your book for awards. Book Award Pro creates a windfall of fresh promotional opportunities for your book – every single month. Check them out at https://bit.ly/BookAwardPro

Author Kelly K. Lavender read this very article about the value of book awards and said this. “I followed Scott’s advice. It worked! To my complete surprise, Beautiful Evil Winter earned a bouquet of book awards, including a highly coveted Eric Hoffer Award and a Readers’ Favorite award. For those that don’t know, the high-profile Readers’ Favorite competition attracts celebrities and New York Times Best-Selling authors. Thanks, Scott for penning that piece! What a game-changer!”

The Bottom Line: Book awards do matter. Enter a few and become an “award-winning author.” As Hockey great Wayne Gretzky said, “You Can’t Score Unless You Shoot!” Get to it and let me know how it goes. If you know of another book award I should check out, please send me the details.

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Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!

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How Authors Can Use Artificial Intelligence (AI) to Title Their Books

By Scott Lorenz
Westwind Book Marketing

You never get a second chance to make a first impression. That’s why the title of your book is so important. The title is the first thing potential readers will see or hear about your book. While thinking of a compelling title is easier said than done, it’s essential if you’d like to sell your book.

I wrote a book about how to title a book called Book Title Generator. The good news is artificial intelligence (AI) can now help in the process. You still need to understand the underlying concepts in titling a book – SEO, Amazon optimization, using numbers, idioms, short titles, etc. Let’s take a closer look at how authors are tapping into the power of AI to title their books so you can do the same.

AI-Powered Book Title Generators

Fortunately, there are a number of AI-powered book title generators to help you title your books, regardless of genre. You can enter a few phrases or keywords related to your book’s content and receive a list of potential book titles to get your creative juices flowing.

An AI-powered book title generator can also analyze your target audience, so you know your readers’ demographics, interests, and preferences. It may recommend titles that resonate with your specific audience.

In addition, you can set different parameters like your preferred tone to customize the titles the generators provide you. This makes it a breeze to ensure the suggested titles fit your vision and brand.

ChatGPT and Bing Chat AI are the most popular tools for generating book titles.  Both can generate unlimited title ideas. You just have to use a descriptive prompt about the genre, setting, story line, targeted age group, and other factors. It’s quite amazing how many clever titles it can generate quickly.  Here are several other reputable AI-powered book title generators you may want to explore:

AskYourPDF : AskYourPDF offers several content development tools, including an AI Book Title Generator. Simplified AI : Even if you’re new to AI, you’ll appreciate this intuitive tool that can help you generate a variety of serious, thought provoking, and humorous book titles. Toolbaz : With Toolbaz, you can come up with book titles in various genres, styles, and lengths. AISEO : If SEO is your goal, AISEO will help you optimize your book titles for search engines. BookAI : You can count on BookAI to review your manuscript and share relevant title ideas. Taskade : Taskade can assist you with every stage of the book writing process, such as brainstorming, and title generation based on the keywords you input.Benefits of Using AI in Titling Your Book

Whether you’re a new author or have been writing and publishing books for years, an AI-powered title generation can offer many benefits, including:

Time Savings: Create unique, compelling book titles and save hours upon hours on brainstorming and manual tests.Increased Profits: An engaging title can intrigue readers and lead to more sales.Flexibility: AI book title generators accommodate all types of authors, regardless of genres or writing styles.Chance to Stand Out: With an intriguing book title, you’ll be able to differentiate yourself in the competitive market and in turn, raise your chances of success.

If you’d like to see a step-by-step overview in using AI, check out an online video class by Jess Todtfeld, President of Success In Media, Inc, a leading business communication expert whose clients include the United Nations and Fortune 500 firms. ChatGPT to Supercharge Your Public Relations Media Training. Just watching the free previews will help you.

The Bottom Line: Titling your book doesn’t have to be a long, drawn-out process. With AI, you can come up with the ideal title in a fraction of the time. Best of luck!

Click to tweet this article to your friends and followers!

Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post How Authors Can Use Artificial Intelligence (AI) to Title Their Books appeared first on The Book Publicist.

The Top Writers’ Conferences for 2024 by Book Publicist Scott Lorenz

By Scott Lorenz
Westwind Communications

If you are a serious writer with high aspirations, then you’ll want to go to a writers’ conference. Want to meet authors and exchange ideas, tips and techniques? Then sign up for a writer’s conference today.

A writers’ conference is a think tank for authors to build on each other’s ideas and inspire new achievements in their own work. For the cost of lodging and registration, the payoff for attending a writers’ conference could be tremendous.

Attending a writers’ conference gives you a chance to pitch your book, learn about the various publishing options and meet book editors, agents and book marketing specialists. If your book is six months or a year from being finished, you can talk to people with valuable input on shaping your book. At a writers’ conference, you’ll get all sorts of advice to help you wrap up your project when you return home.

Of course, you will want to prepare for any writers’ conference you attend by having a plan of what you want to find out and what you will do while there. I suggest you develop an ‘elevator pitch’ about your book that you can deliver in 30 seconds. Have a one-pager available with your book cover, author headshot, short 50-word synopsis, short bio, website URL, Twitter handle and your contact information. You never know who you’ll meet so be prepared for that moment!

Here are some upcoming writers’ conferences in 2023:

January 13-20, 2024: Writers in Paradise Conference (St. Petersburg, FL). Located on the beautiful waterfront campus of Eckerd College in St. Petersburg, Florida, this writers’ conference features professional writers at the top of their form spending quality time with motivated and talented participants seeking an intimate, unhurried climate for learning…in paradise. https://www.writersinparadise.com/

January 19-20, 2024: Roanoke Regional Writers Conference 2023 (Roanoke, VA). Welcome! It’s my extreme honor to invite you to the 14th Annual Roanoke Regional Writers Conference! This is the perfect event to learn, grow, and connect with other writers in the area. RRWC23 takes place on January 20-21, 2023, at Hollins University in Roanoke. The snow date is January 27-28. The cost of the conference is $70 ($25 for students and faculty), including brunch in the dining hall on Saturday. https://www.hollins.edu/academics/continuing-education-camps/roanoke-regional-writers-conference/

February 5-15, 2024: 2024 Sierra Writers Conference (Rocklin, CA). The 2023 Sierra Writers Conference celebrates the 21st anniversary of Sierra College Press and Standing Guard, its landmark book of stories about Japanese internment during WWII. This year’s conference draws on the spirit of the Sierra College Press, its first publication, and the talent of a diverse group of speakers who will discuss and provide instruction on stories of social justice, the environment, and the craft of writing. https://sierrawritersconference.wordpress.com/

February 15–18, 2024: 20th annual San Francisco Writers Conference (San Francisco, CA). The San Francisco Writers Conference (“SFWC”) enjoys a rich literary culture. Over the course of four days, over 500 attendees and renowned keynote authors, presenters, editors, and agents, attend SFWC, combining the best of both the traditional publishing industry with the latest technology to empower authors to publish anywhere. Situated just north of Silicon Valley, the SFWC is truly a one-of-a-kind celebration of craft, commerce, and community. https://www.sfwriters.org/

February 16-18, 2024: Southern California Writers Conference (San Diego, CA). Founded and run by professional writers the SCWC provides veteran and emerging talent with authoritative guidance to help distinguish those manuscripts that are ready for market consideration, having facilitated well over $4 million worth of first-time authors’ book and screen deals. https://writersconference.com/sd/

February 20-23, 2024: 29th Annual Writers at the Symposium by the Sea (San Diego, CA). Writer’s Symposium by the Sea is an annual event to inspire readers and writers alike, featuring evocative conversations with exemplary writers from various genres, backgrounds, and perspectives. During each interview, the audience is invited to actively listen in as writers share what inspires their writing and delve into the practices that propel their success. https://www.pointloma.edu/opportunities/writers-symposium-sea

March 8-9, 2024: 22nd Annual Rocky Mountain Legal Writing Conference (Las Vegas, NV). The Rocky Mountain Regional Legal Writing Conference began in 2000 at University of Arizona Law as the brainchild of Professor Suzanne Rabe (University of Arizona Law), Professor Judy Stinson (Sandra Day O’Connor College of Law at ASU) and Professor Terrill Pollman (William S. Boyd School of Law at UNLV). The three professors designed the conference as an informal exchange of teaching ideas among legal writing professors from schools in the loosely defined “Rocky Mountain” region, but it quickly grew into one of the largest and most popular regional legal writing conferences in the nation, drawing participants from across the nation and, indeed, across the globe. https://cal.lmu.edu/event/22nd_annual_rocky_mountain_legal_writing_conference

March 7-8, 2024: Write to Learn Conference (Columbia, MO). This year’s conference theme will be “The Kids ARE the Curriculum.” “I chose this theme because one of the best pieces of advice I ever got as a teacher was, “Don’t teach the curriculum; teach kids.” Sure, you have to teach some content—English, or Math, or History. But if you keep the focus on the biological units in front of you, everything works better.” – says Willy Wood, Write to Learn Conference Coordinator. https://web.cvent.com/event/91630d8b-50cf-496e-b6d4-72e6bba565c6/summary

February 29 – March 1, 2024: 27th ASU Writers Conference in Honor of Elmer Kelton (San Angelo, TX). The 2024 conference will commemorate the 27th Angelo State University Writers Conference in Honor of Elmer Kelton. Our two-day conference is one of the few in the state that requires no registration or attendance fees for presenters and guests. https://www.angelo.edu/departments/english-modern-languages/writers_conference.php

March 3-4, 2024: I Write Writing Conference (Denver, CO). Whether you are a Creator, Author, or Soon-to-Be, this conference was designed with you in mind. Giving you a 2-Day Experience for you to network with others in your field. Come Learn, Create, and Thrive with us! https://www.iwriteconference.com/

March 9, 2024: Bay to Ocean Writers Conference 2024 (Wye Mills, MD). Now celebrating its 26th year, the Bay to Ocean Writers Conference is a one-day event that has attracted more than 4,000 writers over its history. It is sponsored by the Eastern Shore Writers Association (ESWA), a non-profit organization of writers from across the Delmarva Peninsula. https://www.easternshorewriters.org/event-5501034

July 12-14, 2024: SAGA 2024 Genre Fiction Writers’ Conference (Winston-Salem, NC). SAGA is fast becoming the premier genre fiction writing conference east of the Mississippi. With a concentration on genre writing (science fiction, fantasy, romance, mystery, thriller, horror, etc.), SAGA brings the master class-style presentation of a professional writers’ conference to commercial fiction, with presentations and workshops focused both on craft and on the business of writing. https://www.eventbrite.com/e/saga-2024-tickets-677588795327

February 7-10, 2024: AWP Conference 2024 (Kansas City, MO). The AWP Conference & Bookfair is the annual destination for writers, teachers, students, editors, and publishers of contemporary creative writing. It includes thousands of attendees, hundreds of events and bookfair exhibitors, and four days of essential literary conversation and celebration. The AWP Conference & Bookfair has always been a place of connection, reunion, and joy, and we are excited to see the writing community come together again in Kansas City, Missouri in 2024. https://www.awpwriter.org/awp_conference/

March 16, 2024: The 2023 Atlanta Writing Workshop (Atlanta, GA). The title of the Atlanta Writing Workshop is “How to Get Published.” It focuses on classes and advice intended to help you get your works published. https://atlantawritingworkshop.com/

March 21-23, 2024: Moravian Writers Conference (Bethlehem, PA). To celebrate the conference’s 10-year anniversary, this FREE conference (featuring in-person and live streamed events) will focus on different approaches for thinking about story and story sharing. https://www.moravian.edu/writersconference

March 20-22, 2024: 55th Annual UND Writers Conference (Grand Forks, ND). Founded in 1970 and held every year since, the UND Writers Conference is a three-day event featuring six to eight authors annually ranging from Gwendolyn Brooks and August Wilson to Tommy Orange and Colson Whitehead. The UND Writers Conference is committed to community outreach, engagement, and finding ways to increase audience access to literature. https://und.edu/writers-conference/index.html

September 9, 2024: Kentucky Writers Conference (Bowling Green, KY). Bestselling authors and educators participating in SOKY Book Fest will teach craft workshops about everything from plotting techniques to employing poetic language to getting published. The Kentucky Writers Conference is made possible through the generous support of Dollar General. https://sokybookfest.org/

March 22-24, 2024: Let’s Just Write! An Uncommon Writers Conference (Chicago, IL). Let’s Just Write! An Uncommon Writers Conference was named one of the best conferences in the U.S. by The Writer Magazine two years in a row! Two days, twenty-plus presenters, workshops, sessions, panels…and more. https://www.chicagowrites.org/conference

March 20-23, 2024: Blue Lake Christian Writers Conference (Andalusia, AL). At Blue Lake Christian Writers Retreat, you’ll experience the benefits of a large writers’ conference, but on a more personal level. Whether you’re a beginning or experienced writer, interested in fiction or nonfiction, our faculty of seasoned professionals can teach you how to improve your writing skills, market your work, and get published. https://bluelakecwr.com/

March 22-26, 2024: Vision Christian Writers Conference (Felton, CA). The Vision Christian Writing Conference is the response to the devastating news that Mt. Hermon was ceasing their legacy 50-year writing conference at the beginning of the pandemic. https://vcwconf.com/

April 6-7, 2024: South Asian Literary Association Annual Conference (Virtual). In the 2024 annual meeting of SALA, we take seriously the call for collective action, coalition building and solidarity between Black and South Asian peoples across the world in the aftermath of Black Lives Matter and new awareness about anti-Asian racism. https://southasianliteraryassociation.org/cfps/sala-conference-ethics-of-representation-forms-of-resistance-and-narratives-of-discomfort/

April 19-20, 2024: American Christian Fiction Writers (ACFW)- Colorado Springs Chapter (Colorado Springs, CO). American Christian Fiction Writers, Colorado Springs Chapter, has offered an affordable conference experience for Christian writers annually since 2009. We invite you to join us at Glen Eyrie Castle in the foothills of Colorado Springs, Colorado, for an unforgettable weekend of teaching, fellowship and inspired writing, whether you are already an established author or just starting your journey to publication. https://acfwcosprings.net/

April 11-13, 2024: 21st Las Vegas Writers Conference (Las Vegas, NV). This year – and every year – the 21st Las Vegas Writers Conference is dedicated to helping writers of all genres improve their craft, sharpen their business skills, and network with publishing professionals. Held each spring, this year’s conference will draw virtual attendees from around the world. Pitch sessions with literary agents and editors are included in the price of registration. Writers will have the opportunity for one-on-one mentoring sessions with faculty members and other published authors. https://lasvegaswritersconference.com/

April 3-7, 2024: Monterey Writers Retreat Conference (Pacific Grove, CA). Join us on the wondrously scenic and soothing Monterey Peninsula in Pacific Grove for the express purpose of working intimately with experienced author and agent professionals. Know that writers of every kind have journeyed for over a century to this location on the California west coast. They come in search of inspiration, individuality, purpose and vision, but more importantly, to share an understanding that art has preceded their arrival in the form of a brutally beautiful sea and windswept shore. https://montereywritersretreat.com/

May 26-30, 2024, Blue Ridge Mountains Christian Writers Conference (Black Mountain, NC). The Blue Ridge Mountains Christian Writers Conference began nearly four decades ago as a spirit-filled environment where writers could move forward in their writing journey and publishing dreams. The legacy event is focused on God’s path for each writer, and the conference is dedicated to meeting professional and spiritual needs. https://www.blueridgeconference.com/blue-ridge-mountains-christian-writers-conference/

April 20-22, 2023: NWG Annual Conference (Omaha, NE). The Nebraska Writers Guild offers three days of consultations, critique boot camps, and shop talk seminars. Appointments with literary agents like Kristina Slater are first-come, first-served, and have no extra cost. This conference is perfect for writers who would rather focus on intimate group or pair discussions rather than large panels. Workshops are capped to allow for in-depth discussion and a focus on networking without small talk. https://nebraskawriters.org/news-events/annual-events/annual-conference.html

April 22-23, 2023: International Conference on Linguistics and Literary Semantics ICLLS (Boston, MA). International Conference on Linguistics and Literary Semantics aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Linguistics and Literary Semantics. It also provides a premier interdisciplinary platform for researchers, practitioners and educators to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered, and solutions adopted in the fields of Linguistics and Literary Semantics. https://waset.org/linguistics-and-literary-semantics-conference-in-april-2023-in-boston

April 27-30, 2023: 30th Annual Pikes Peak Writers Conference (Colorado Springs, CO). Pikes Peak Writers Conference will be held virtually this year. Writers can participate in workshops taught by subject matter experts and listen to keynote speakers. A 3-day fiction-writing conference for writers of all levels, indie and traditionally published, featuring a variety of craft and business workshops, acquiring editors/agents and well-known authors across a variety of genres. https://pikespeakwritersconference.com/

April 27-30, 2023: The Chanticleer Authors Conference (Bellingham, WA). What makes the Chanticleer Author Conferences so special? Most importantly, the attendees! You are what makes this conference so special. Learning from the experts – Learn from the Best! Learning from each other and Networking and making new friends and connections. https://www.chantireviews.com/chanticleer-conference/

April 28-30, 2023: Sonoma Valley Author’s Festival 2023 (Sonoma, CA). 2023 will be the Sonoma Valley Authors Festival’s 6th annual three-day weekend. Featuring an influential array of authors and speakers at the Fairmont Sonoma Mission Inn & Spa, the event sold out all 400 hundred passes in 2022. The same response is anticipated for the event to be held April 28-30, 2023. https://www.sonomavalley.com/event/sonoma-valley-authors-festival-2023/16709/

April 29, 2023: The 2023 Michigan Writing Workshop (Detroit, MI). At this writers’ conference, participants will enjoy a day of intense instruction on how to get their works published. https://michiganwritingworkshop.com/

April 29, 2023: Atlanta Self-Publishing Conference (Atlanta, GA). They offer the Atlanta Self-Publishing Conference annually for authors who are interested in self-publishing or who have self-published and want to get the most out of their publishing business. https://atlantawritersclub.org/aspc/

April 2023: Muse and the Marketplace (Boston, MA). It will include goal setting, small cohorts of writer friends and those working in your genre, and 70 sessions given by excellent guest authors on the craft of the novel, memoir, poetry, and more, plus sessions on navigating the publishing world led by premiere literary agents, editors, publicists, and more. https://museandthemarketplace.com/muse-2023/

May 4, 2023: 2023 OWFI Writers Conference (Oklahoma City, OK). Founded in 1968, the Oklahoma Writers’ Federation, Inc. (OWFI) is a non‑profit federation of writers’ groups dedicated to promoting higher standards for the written word. We believe that the literary profession has come of age and merits a fair share of the critical acclaim so generously lavished on other worthwhile arts. OWFI shall seek to coordinate and encourage professional writing within and without its organization and promote the recognition of outstanding contributions to the written language. https://www.owfi.org/

May 5-6, 2023: Lakefly Writers Conference, (Oshkosh, WI). EVERYONE HAS A STORY! Come to the Oshkosh Premier Waterfront Hotel and Convention Center for a two-day conference. They offer workshops on the craft and business of writing designed to inspire and guide your creative journey. https://lakeflywriters.org/

May 12-13, 2023. 10th Annual Washington Writers Conference, (Rockville, MD). You will be able to choose from a pool of roughly 20 literary agents. Once we have the full slate set, registrants will be sent a link where you can make your selections; agent bios will be available on www.wirobooks.com. https://wirobooks.regfox.com/2023-washington-writers-conference

May 13-16, 2023. Kachemak Bay Writers Conference (Homer, AK). The Kachemak Bay Writers’ Conference has been the place where writers from Alaska and beyond come together to create community and learn how to be better writers. https://writersconf.kpc.alaska.edu/

May 14-17, 2023: Technical Communication Summit (Atlanta, GA). The STC Summit makes technical communication come to life like no other event. Every year, technical communicators gather together to: Learn! Attend educational sessions on numerous topics with a variety of formats and experience levels. Hear from industry experts, well-known authors, and inspiring new voices to upgrade your skill sets and bring best practices back to your workplace. https://summit.stc.org/

May 18-21, 2023: Looking Glass Rock Writers Conference (Brevard, NC). Exploring the theme “A Sense of Place,” small select groups of conference attendees experience working under the guidance of notable writers. Founded in 2016 as a partnership between the Transylvania County Library and Brevard College, the annual conference consists of writing workshops for select participants and public readings by the workshop leaders free to the community. https://www.lgrwc.org/

May 24-30, 2023: TWH Maine Mini MFA All-Fiction Writers Conference (Boothbay Harbor, ME). The Writer’s Hotel Maine “Mini MFA” is a unique, hybrid, comprehensive writing program. Our programming includes our TWH two-editor pre-conference Team Reading and our conference, to be held IN-PERSON this year from May 24-30, 2023. TWH will be at the Spruce Point Inn Resort and Spa in Boothbay Harbor, Maine! https://www.writershotel.com/twh-maine-mini-mfa-all-fiction-conference-2023

May 25-27, 2022: 2023 Writing Heights Writers Conference (Fort Collins, CO). Effective January 1, 2023, NCW will be doing business as Writing Heights Writers Association. Since 2007, they have provided support and encouragement to writers of all levels and genres in Northern Colorado and beyond. Through monthly meetings, classes, networking & social events, the annual conference, the monthly newsletter and annual retreat, WHWA helps writers navigate their way to success. https://www.writingheights.com/page/conference

May 2023: ASJA Annual Conference (Virtual). With more than 900 members, ASJA stands as the country’s leading and most prestigious association of successful journalists, authors, and nonfiction and literary nonfiction writers, and we’ve never had a better time to talk about collaboration and networking. https://www.asja.org/events-overview/

May 5-6, 2023: Atlanta Writers Conference (Atlanta, GA). The Atlanta Writers Conference offers one-on-one manuscript sample critiques, pitch sessions, and workshops. On Friday, May 5 and Saturday, May 6, 2023, the Atlanta Writers Club will present its 28th Atlanta Writers Conference, in-person at the Westin Atlanta Airport Hotel. We will now only offer a virtual option for critique and pitch meetings with the agents and editors, due to the ever-increasing expense of the audio-visual equipment and personnel involved and the ever-dwindling number of virtual participants. https://atlantawritersconference.com/

May 11-13, 2023: Storymakers Conference (Provo, UT). The Storymakers Conference will consist of various classes that cover various topics such as cover design, marketing, creating a writing business, and the nuts and bolts of screenwriting. The Storymakers conference features over a hundred classes geared toward aspiring and established writers alike, taught by some of the best presenters in the publishing industry. https://storymakersguild.org/storymakers-conference/

June 09-11, 2023: Between the Pages Writers Conference (Springfield, MO). Springfield Writer’s Guild, Sleuths’ Ink, and Ozarks Romance Authors are pleased to present the second annual Between the Pages Writers Con, June 9-11, 2023. Join us for an exciting lineup of guest speakers, workshops, and the opportunity to network with industry professionals. https://btpwriterscon.com/

June 12-16, 2023: Writing and Illustrating for Young Readers Conference (Draper, UT). A #kidlit writing conference that “Turns more writers into authors than any other conference of its kind.” https://www.facebook.com/wifyr

June 14-17, 2023: Write-to-Publish Conference (Wheaton, IL). Since 1971, Write-to-Publish has been training, inspiring and encouraging writers like you, connecting them with editors to help them improve their craft, with publishers who are looking for good books to publish, and with literary agents who can represent them. https://writetopublish.com/

June 20-25, 2023: Minnesota Northwoods Writers Conference (Bemidji, MN). The Minnesota Northwoods Writers Conference has given hundreds of participants from Minnesota and across the United States the opportunity to work closely with award-winning faculty. We offer a range of scholarships to support emerging writers, important voices, and community leaders. This writing conference is full of workshops, Q&A sessions, panel talks. https://www.northwoodswriters.org/

June 21-25, 2023: St. Davids Christian Writers’ Conference (Meadville, PA). St. Davids is special. They’re an intimate gathering of writers that provides an opportunity to build a network, not by exchanging business cards in a busy hallway. Here they connect, like real people – laughing over lunch, chatting about their projects in the lounge, or giving their elevator pitch in genre group meetings. Writing is a different beast with the digital world but connecting with people is still done face to face. http://stdavidswriters.com/

June 22-24, 2023: Jackson Hole Writers Conference (Jackson, WY). The annual Jackson Hole Writers Conference brings top agents, editors and authors together each June for a celebration of the craft of writing. https://jhwriters.org/

June 22-25, 2023: Computers and Writing Conference (Davis, CA). The conference itself will, in fact, be a hybrid experience, intentionally designed to bridge online and on-site experiences. In engaging with a hybridized experience, us, we’ll explore an expansive range of questions about the goals and purposes of hybridity. Who does hybridity benefit? And what do we strive to accomplish by engaging in explicitly hybrid ways both within and beyond the classroom? https://cwcon2023.ucdavis.edu/

June 28 – July 2, 2023: GCLS Annual Conference (Denver, CO). The GCLS’s annual conference is the premier literary event for both authors and readers. The event brings together readers, fans, writers, editors and publishers to celebrate women-loving-women and sapphic literature. https://www.goldencrownliterarysociety.org/2023-annual-conference

July 13-16, 2023: Readercon 32 Conference (Quincy, MA). Although Readercon is modeled on “science fiction conventions,” we have no art show, no costumes, no gaming, and almost no media. Instead, Readercon features a near-total focus on the written word. In many years the list of Readercon guests rivals or surpasses that of the Worldcon in quality. Readercon is the only small convention regularly attended by such giants of imaginative literature as Samuel R. Delany, Ellen Datlow, Amal El-Mohtar, John Crowley, Greer Gilman, and Catherynne M. Valente. https://readercon.org/

July 14-16, 2023: Imaginarium (Louisville, KY). Join bestselling fantasy authors, Michael Williams and Tim Waggoner, at Imaginarium 2022! More than 130 panels will be taking place during this three-day celebration of storytelling. This event is more than your typical conference. It’s also a film festival, gaming tournament, Comicon convention, and a book fair! Imaginarium prides itself on being family-friendly with something for everyone. Kids 12 and under can attend for free! https://www.entertheimaginarium.com/

July 16-22, 2023: Port Townsend Writers Conference (Port Townsend, WA). The Port Townsend Writers Conference will feature guided free writes as well as readings and lectures by contemporary writers in the heart of the Pacific Northwest. In 2023, Centrum’s writing programs will offer participants vital support for the creation and revision of new and existing work from PTWC Artistic Curator Gary Copeland Lilley and award-winning faculty (listed alphabetically) Kim Addonizio, Quenton Baker, Elizabeth Colen, Alice Derry, ​Melissa Febos, CMarie Fuhrman, Tess Gallagher, Jennifer Givhan, Derrick Harriell, Arna Bontemps Hemenway, Brandon Hobson, Ravi Howard, Sasha LaPointe, ​Sam Ligon, Rena Priest, Sebastian Matthews, Laura Read, Anastacia Reneé, Shawn Vestal, and Kristen Millares Young. https://centrum.org/the-port-townsend-writers-conference/

July 19-22, 2023: Romance Writers of America Conference (Anaheim, CA). RWA works to support the efforts of its members to earn a living, to make a full-time career out of writing romance – or a part-time one that generously supplements their main income. https://www.rwa.org/conference

July 22-25, 2023: Sun Valley Writers’ Conference (Sun Valley, ID). The Sun Valley Writers’ Conference (SVWC) began with a conversation among four friends – journalist Reva B. Tooley, Sun Valley Community School leaders Jon and Leslie Maksik, and venture capitalist Gordon Russell, who sat around a kitchen table in 1994 and fantasized about starting a writers’ conference. One year later, SVWC held its first event in a tent at Sun Valley Community School, featuring 12 writers, 108 attendees, and an opening talk by Pulitzer Prize-winning journalist, David Halberstam. https://svwc.com/

July 23-29, 2023: Leopardi Writing Conference (Recanati, Italy). An immersive program for new and experienced authors, the Leopardi Writing Conference offers workshops and craft talks in fiction, nonfiction, and poetry. As writing tends to be a solitary endeavor, the Leopardi Writing Conference will serve the inspiring purpose of community and place. We invite you to take advantage of this opportunity to receive expert feedback on your writing project, and get to know your fellow writers, including the distinguished members of our faculty. https://www.leopardiwc.org/

July 30 – August 4, 2023: Napa Valley Writers Conference (Napa, CA). Since 1981, the Napa Valley Writers’ Conference has provided literary fellowship and a craft-focused experience among the foothills and vineyards that have made this region famous. http://www.napawritersconference.org/

August 2-6, 2023: Willamette Writers Conference (Portland, OR). Willamette Writers is the largest writers’ organization in the Pacific Northwest. Writers of all genres and at all stages of their careers come to our meetings, annual conference, and workshops to connect with their community, develop their craft, and advance their career. https://willamettewriters.org/

August 3-5, 2023: Mendocino Coast Writers Conference (Mendocino, CA). The Mendocino Coast Writers’ Conference is a vibrant gathering that offers morning workshops in a wide range of genres. Afternoons are packed with craft seminars, panels, one-on-one consultations, and open mics; and every evening offers an opportunity to enjoy the camaraderie and connection that make this conference, in the words of one participant, “life changing.” At this conference, writers can participate in morning workshops that are related to various genres. https://mcwc.org/

August 3-6, 2023. The 60th Cape Cod Writers Center Conference (Barnstable, MA). The Cape Cod Writers Center is committed to assisting published and aspiring writers of all genres, abilities and ages to develop their writing skills and learn the business of editing, publishing and promotion. https://capecodwriterscenter.org/conference-2/

August 4-6, 2023: Advanced Speakers & Writers Conference (AWSA). AWSA is a special fellowship of over 800 Christian women. We are professional authors, entertainers, publishers and speakers who encourage and train one another. https://awsa.com/

July 29-30, 2024: 35th Greater Los Angeles Writers Conference (Culiver City, CA). Learn how to take your writing to the next level at the Annual Greater Los Angeles Writers Conference. AGLAWC offers everything you need to advance your writing career creatively and professionally. Gain invaluable tips to improve your craft, explore publishing options and learn how to establish a sustainable career—all while being inspired by successful authors and your fellow attendees. It is a great opportunity to receive educational and inspirational guidance from a wealth of literary agents, veteran educators, industry professionals, professional editors, and publishers in the craft and business of writing fiction, nonfiction, plus screenwriting taught by Hollywood veterans. https://www.wcwriters.com/aglawc/

August 3–9, 2024: 29th Annual Postgraduate Writers’ Conference (Montpelier, VT). VCFA’s annual Postgraduate Writers’ Conference is a haven for serious, emerging practitioners seeking to connect, recharge, and lift their process and craft to new levels. https://vcfa.edu/postgraduate-writers-conference/

August 22-25, 2024: 2024 Killer Nashville International Writers’ Conference (Franklin, TN). Killer Nashville is the premier forum for all genres incorporating mystery, thriller, or suspense elements; learn, present, meet agents & editors, sign books, mingle with forensic experts, and network. Writers who attend the Killer Nashville Writers Conference can expect writing workshops, pitch sessions, panel discussions, author signings, and a book fair. https://www.killernashville.com/

September 5-8, 2024: American Christian Fiction Writers Conference St. Louis (St. Louis, MO). If you’ve attended an ACFW conference before, you understand what the excitement’s about. Each year, hundreds of veteran authors and those just learning the craft of Christian fiction gather in a setting like this to hear skilled instructors, inspiring keynoters…to gain from the insights of industry professionals…to interact with other writers…and to present their ideas to agents and editors looking for stories like theirs, or to mentors who can help them move forward in their writing career. If you write Christian fiction—or want to learn how—the ACFW conference is an investment worth making. We hope you’ll join us on this exciting journey, taking a major step forward in your writing career. ACFW, the Voice of Christian Fiction. https://acfw.com/acfw-conference/

September 27-29, 2024: Colorado Gold Writers Conference (Denver, CO).  They want to help you “lift up and lift off” your writing career at 2023’s Colorado Gold Writers Conference with a smashing line-up of keynotes, super-star agents (including for film adaptation), workshops for a variety of topics and genres, and networking galore. (Did someone say Bar-con?). https://rmfw.org/conference/

October 10-13, 2024: Ozarks Creative Writers Conference (Eureka Springs, AR). This conference is for new, emerging, and accomplished writers focusing on the craft of writing, further developing skills, as well as stimulating and encouraging participants. OCW also focuses on opportunities for the participants to interact with editors, agents, and publishers. https://www.ozarkcreativewriters.com/

Select a writers’ conference of interest to you and be prepared to enjoy the benefits of meeting other writers. You may acquire knowledge you can use immediately, find a new market for your book, elevate your professional effectiveness, meet editors, agents and publishers, become inspired and return home energized.

The Bottom Line: Take a little working vacation and hit some writers’ conferences. Make it a priority to sign up for one in the coming weeks and months. You’ll be glad you did!

Click to tweet this article to your friends and followers!

Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post The Top Writers’ Conferences for 2024 by Book Publicist Scott Lorenz appeared first on The Book Publicist.

Christian Writers’ Conferences for 2024

By Scott Lorenz
WestWind Book Marketing

If you’re a Christian writer and want to take your career to the next level, then writers’ conferences are certainly worth exploring.

There are many Christian writers’ conferences that can give you the opportunity to meet and learn from other authors, pitch your book, and network with agents, editors, and book marketing experts.

Here’s a good overview of some of the Christian writers’ conferences in 2024 that you should consider attending:

1. Asheville Christian Writers Conference, February 23-25, 2024, Asheville, NC. The Asheville Christian Writers Conference is a small conference limited to 120 attendees. It will offer one-on-one mentoring and critiques with award-winning authors. https://ashevillechristianwritersconference.com/

2. Carolina Christian Writers Conference, March 8-9, 2024, Spartanburg, SC. The Carolina Christian Writers Conference will offer tips and tricks on topics like book proposals, social networking, and pitching to editors and publishers. https://www.fbs.org/christian-writers-conference/

3. Midsouth Christian Writers Conference, March 15-16, 2024, Central Church, Collierville, TN. This workshop will be full of workshops by editors and agents, a keynote speaker, and faculty appointments. https://midsouthchristianwriters.com/

4. Blue Ridge Mountain Christian Writers Conference, May 26-30, 2024, Black Mountain, NC. The Blue Ridge Mountain Christian Writers Conference will offer a keynote speaker, workshops, and plenty of networking opportunities for new and seasoned writers. https://www.blueridgeconference.com/

5. Write to Publish Conference, June11–14, 2024, Wheaton, IL. Write-to-Publish, which is owned and managed by the Christian Writers Institute will host a conference with a focus on networking. https://writetopublish.com/

6. St. Davids Christian Writers’ Conference, June 19-23, 2024, Allegheny College, Meadville, PA. Held at Allegheny College, the St. Davids Christian Writers’ Conference will feature boot camps, workshops, and more. https://stdavidswriters.com/

7. Realm Makers 2024, July 18-20, 2024, St. Louis, MO. Realm Makers is specifically designed for Chrisitan writers who write speculative fiction. https://www.realmmakers.com/annual-conference/

8. Taylor University Professional Writers Conference 2024, July 26-27, 2024, Upland, IN. Sponsored by Taylor University’s nationally recognized Professional Writing major, this conference stresses tools and tips for getting your writing into print. You’ll learn from professional writers and network with agents and editors who can take you to the next level in your writing. https://taylorprofessionalwritersconference.weebly.com/

9. Colorado Christian Writers Conference, May 15-18, 2024, YMCA of the Rockies, Estes Park, CO. Our in-person conference offers Teaching Sessions, Keynote Speakers, Round Table Discussions, and FREE appointments with agents and editors of your choice! Plus … you have access to all recorded sessions for the rest of the year! https://colorado.writehisanswer.com/

10. Florida Christian Writers Conference, October 16-20, 2024, Lake Yale Baptist Conference Center, Leesburg, FL. This conference will include workshops, VIP breakfasts with special speakers, and the chance to connect to agents, editors, and award-winning writers. https://word-weavers.com/floridaevents/

11. Vision Christian Writers Conference, March 22-26, 2024, Mount Hermon Conference Center, Felton, CA. This is an annual gathering of collaborative, mutually encouraging writers focused on improving their skills, networking with professionals (agents, editors, publishers, etc.), and enjoying the fellowship of like-minded folks. https://vcwconf.com/

12. C.S. Lewis Writer’s Conference, co-hosted by Cultivating Oaks Press, May 2 – 4, 2024, Glen Eyrie Castle & Colorado Conference Center, Colorado Springs, CO. The C.S. Lewis Writer’s Conference is based on the work and life of C.S. Lewis, a British writer and theologian. Their first conference on writing revolves around the important theme of “Cultivating a Writer’s Life.”. https://www.cslewis.org/writers/

13. Blue Lake Christian Writers Retreat, March 20-23, 2024, Blue Lake Camp, Andalusia, AL. At Blue Lake Christian Writers Retreat, you’ll experience the benefits of a large writers’ conference, but on a more personal level. Whether you’re a beginning or experienced writer, interested in fiction or nonfiction, our faculty of seasoned professionals can teach you how to improve your writing skills, market your work, and get published. https://bluelakecwr.com/

14. The Premier Christian Fiction Conference, September 5-8, 2024, Hyatt Regency, New Orleans, LA. If you’ve attended an ACFW conference before, you understand what the excitement’s about. Each year, hundreds of veteran authors and those just learning the craft of Christian fiction gather in a setting like this to hear skilled instructors, inspiring keynoters…to gain from the insights of industry professionals…to interact with other writers…and to present their ideas to agents and editors looking for stories like theirs, or to mentors who can help them move forward in their writing career. https://acfw.com/acfw-conference/

The Bottom Line: If you’re writing or have written a book with a Christian theme or genre, Christian Writers’ Conferences are well worth the investment. They can help propel your writing career forward.

Click to tweet this article to your friends and followers!

Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers.

His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post Christian Writers’ Conferences for 2024 appeared first on The Book Publicist.

Top 27 Author Websites in 2024 Compiled by Book Publicist Scott Lorenz

By Scott Lorenz
Westwind Communications

Your author website is a critical element for the promotion of your books. It’s where people turn to learn more about who you are and what you have to offer. Therefore, it’s important your website provides visitors what they are looking for… information about YOU, YOUR book and how to buy it. Don’t make people click on ten links to get to the buy button!

Key elements of an effective author website include:Book CoverAuthor HeadshotBlurbs from ReviewersBook TrailerBuy Buttons to Amazon, Barnes and Noble, etc.Excerpts or Quotes from the bookMedia Clips & LogosBook AwardsYour Backlist of BooksOption to sign up for your mailing list

If you’d like to create an attractive website that builds your brand and promotes your books, it’s a good idea to explore current author sites and ‘benchmark’ against them. Why reinvent the wheel right?  They can give you some inspiration and help you take the right steps toward the ideal online presence. Here’s a list I’ve compiled of the ‘Top 25’ author sites for your review. Let me know what you think. If you know of an author website to add to the list tell me in the comments section below.

1. James Patterson

James Patterson can afford to pay just about anything for his web design so what exactly is he doing? Take a look and find out for yourself. Fortunately, he has a mailing list you’re welcome to join. You can also tweet out all his books and check out his latest trailers.

2. Anthony Horowitz

When it comes to color, Anthony Horowitz nailed it. He was strategic about the colors he used. As you can see, the rustic orange highlights his top-selling books. Horowitz also displayed his Twitter handle prominently so you can follow him easily.

3. Colleen Coble

You can’t go wrong with a website layout like the one on Colleen Coble’s site. It boasts a clean look with features like a newsletter signup as well as designated pages for her current lineup of books, latest releases, and media coverage.

4. Tony Robbins

Tony Robbins’ website is catchy and compelling thanks to the emphasis on his tagline. From the moment you visit it, you want to “Ignite. Achieve. Excel.” His website makes it clear that his coaching services have the potential to change your life.

5. Jay Shetty

Jay Shetty’s website promotes his offerings which include his podcast and courses. It also highlights his impressive media coverage. Once you visit his website, you’ll know right away that he was featured on The Today Show, Red Table Talk, World Mental Health Day, and many others.

6. Malcolm Gladwell

Malcolm Gladwell has a clean website that draws attention to one of his top books, “The Bomber Mafia.” The “Learn More” tab directs site visitors to take the next step and buy the book on places like Amazon and Apple Books.

7. Stephen King

In addition to the attractive design, Stephen King’s website features an informative frequently asked questions page (FAQ). Visitors can go there to find out why he became a writer, where he gets his ideas, and more.

8. Emma Davies

When you go to Emma Davies’ website, you’re sure to notice the turquoise color scheme as it really stands out. There’s also a great picture of her as well as a welcome message that directs visitors to her social media outlets and contact page.

9. Daniel Gibbs

Daniel Gibbs knew what he was doing when he requested an interactive website. Visitors can enjoy a variety of unique pages like the map page, ship schematics page, timeline page, and robust universe encyclopedia.

10. Jonathan Fields

There’s no denying that the close up of Jonathan Fields’ face catches your attention. His website also features a one-of-a-kind email signup that you’ll be directed to join if you state that you “totally agree” and love discovering stories and ideas that inspire you.

11. Henry Neff

Henry Neff’s social media profiles stand out and draw visitors to become a follower or fan. Additionally, his website boasts a robust “About Henry” section with his biography, events, press and interviews, and school visits.

12. Kelly Minter

Kelly Minter’s website has a lovely picture of her and clearly conveys who she is: an author, speaker, and musician. We love the easy access to her bible study and email signup that lures visitors in with a free download.

13. Timothy Keller

Timothy Keller’s website is focused on one of his famous quotes and directs visitors to his bio. The top navigation is simple and only features four links: bio, books, sermons, and blog. His black, white, and red color scheme is also easy on the eyes.

14. Karen Kingsbury

Karen Kingsbury’s website is designed to get visitors to buy her New York Times bestselling book, A Distant Shore. Once you visit it, it becomes quite clear that she wants you to order it as soon as possible.

15. Julie Orringer

Julie Orringer’s website has dedicated pages on each of her books, which revolve around the experience of Jewish characters during World War II and current times. Each page includes a description of the book, reviews, and links that direct visitors to make a purchase.

16. Nicole Krauss

Nicole Krauss’ website is unique in that the navigation is on the left rather than top of the home page. It also features pages that focus on each of her books about Jewish history, themes of identity, and family connections.

17. Janet Evanovich

My wife loves Janet Evanovich and has read all of her books. On Janet’s website, her book “Game On” steals the show. The dark background really allows it to stand out. We also love the social media icons on the top left and subscribe button on the top right.

18. Michael Connelly

Michael Connelly’s website features a compelling about section that does a great job highlighting his key accomplishments. There’s also a space that gets visitors excited for his upcoming releases and dedicated pages for events he’ll be attending and podcasts he’s participated in.

19. Nora Roberts

Nora Roberts’ website has a rotating banner that draws attention to the various books she’s written. The books section is quite robust as it includes a release schedule, details on every book she’s written, and a printable full book list.

20. Jodi Picoult

Jodi Picoult’s website is simple yet compelling. The white background makes the teal social media icons and lovely picture of her stand out. Her site also includes unique pages for all her books, each featuring a synopsis and video.

21. Brandon Sanderson

Brandon Sanderson’s website focuses on his latest book and gives visitors a status update on his projects. In addition, there’s a regularly updated blog and online library with sample chapters, free fiction, and annotations.

22. James Clear

James Clear’s website is all about his top book, Atomic Habits. It allows visitors to download the first chapter for free in the hopes of luring them in to purchase a copy and keep reading. Visitors can also subscribe to his weekly newsletter.

23. JK Rowling

JK Rowling’s website revolves around her new children’s book, The Christmas Pig, visitors will find her signature at the very top as well as a great picture of her. There’s also an ‘Answers’ page where JK Rowling answers common questions about herself.

24. Gary Vaynerchuk

Gary Vaynerchuk’s website is a simple black and white color scheme. The large text about his book, Crushing It really stands out. His website also includes a link to learn more about VeeFriends, his collection of non-fungible tokens (NFTs).

25. Tim Ferriss

Tim Ferriss’ website was definitely created with a lot of thought and strategy. He owns the phrase ‘FOUR HOUR’ as he is the author of The Four Hour Workweek, The Four Hour Chef and others with Four Hour in the title. There’s a great picture of him outside and an embedded recording of the latest episode of his show. The search box and teal callouts that showcase his greatness are other great additions. But, content is king and there’s plenty of it on his website/blog.

26. Michael Grumley

Michael Grumley’s website has a “Next Book Meter” to show visitors how far he is into his next book. It also treats them with a free ebook and shares information about how they can support St. Jude’s Research Hospital by buying his books.

The Bottom Line: When you design your author website, there’s no need to reinvent the wheel. Take a look at other author websites to get an idea of what you like and what type of layout and features would work best for your particular goals.

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Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Communications’ book marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Would you like help promoting your book?

If so, tell us a little about your book. What is the title? Do you have a publisher? What is the publish date? How many pages is your book? What is the cost? Do you have web site? What is your specific goal I.E., to make money, raise awareness, get the attention of an agent or publisher, sell the story to a movie or TV studio or something else?

Submit the form below with this information and we’ll get back to you as soon as possible. Thank you!

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post Top 27 Author Websites in 2024 Compiled by Book Publicist Scott Lorenz appeared first on The Book Publicist.

How Authors Can Take a Great Head Shot

I’ve worked with some of the best photographers in the USA. I’ve been in dozens of studios all over the country and have been privy to their backstage techniques. These photographers have photographed Miss America contestants, professional hockey and baseball players as well as CEOs, authors, doctors, lawyers and entrepreneurs. I got the skinny directly from them on their tips for getting the best head shot possible.

While the written word is powerful in landing a media placement, as a book publicist I know that a great photo can clinch a media opportunity just as well and sometimes even faster. How? It’s simple. The photo immediately tells the reporter if the author looks credible and it tells a TV producer if the person is going to look good on a TV interview. If you don’t think they care, think again. It also declares race, sex and sometimes creed. It all matters, and don’t assume it’s a negative thing as it helps news producers provide a balanced newscast so that all voices can be heard. It’s the same with print or broadcast media.

To be sure you convey your message in your headshot and to put your best face forward you’ll want to hear some tips on How to take a great headshot.

First let’s talk about the use of the head shot and its purpose as that dictates the style.

Author Headshots will be used on a book cover and press materials, website and social media. You want multiple variations as the thumbnail close up on Amazon will be different from the one you use on LinkedIn, Amazon and your book flap. Is this a serious book? If so then you should look professional. If it’s a cookbook then look like a cook in proper attire in the kitchen. If you are a doctor, then look like one!

Renowned photographer Sam T’ang of Sam T’ang Production Studios, who regularly photographs Miss America and Miss USA contestants, says planning ahead is critical and offers these tips:

Get a good night’s sleep and rest the day before your shoot. (You don’t want wrinkles or baggie eyes for your shoot).A good headshot should focus just on your face. Clothing should be complementary & should have contrast, IE, someone with lighter color hair should have darker tops or suits, someone with darker hair should have lighter colored tops or suits.Clothing/wardrobe should not be busy or have patterns. Always bring several different outfits if possible. It is always better to have too much than only one outfit to work with.Backgrounds should be clean, un-cluttered and should not have a pattern (unless it’s an environmental portrait).Accessories (Women). Jewelry should be subtle and not overpowering (again, the main focus is on the face).MAKEUP/HAIR (Women & Men). If it is possible to have a makeup artist/hair stylist, hire one! Makeup is not only important, but makeup looks COMPLETELY different on camera than in real life and the camera PICKS UP EVERYTHING. Everyday makeup under professional photography lighting and strobes will look like you have no makeup at all. A professional makeup artist is well worth the investment!A professional photographer should understand lighting conditions whether it’s natural light or strobes (flash). Good lighting makes a huge difference in your photos. Be aware that shooting under fluorescent lights will cast a green tint to your photos.There are many talented photographers out there, but only a few who actually specialize and can take a GREAT HEADSHOT. A good photographer should make you feel comfortable and be able to communicate and direct you, thus making your shots look natural and relaxed instead of stiff or too posed and awkward.Almost all images are retouched and edited. One caveat just doesn’t have your photographer OVER RETOUCH your photo or use FILTERS that make you look too plastic and not real (unless that is the look you want).

Jack Kenny whose photography book CUBA is filled with photos of the people of Cuba says he likes shooting outdoors in available light. Natural light outside can be beautiful. I like to shoot in doorways or windows or under overpasses, keeping the subject just out of the direct light.

For headshots, says Kenny, “I like to work both in the studio and in natural light. Sometimes I use a combination of the two where the natural light isn’t sufficient to “fill” the subject. For males I prefer to use a single light source (in varying sizes depending on the drama desired). The light is placed at a 30 to 90-degree angle from the subject and sometimes I use an edge light on the opposite side or a reflector to fill in the shadows. For women I tend to use a softer light – usually two front lights – one weaker than the other, and I keep the light sources closer to the camera.”

According to Steve Kovich who shot for the Detroit Red Wings, Tigers, Lions and is currently the Tampa Bay Rays official team photographer, “You want to create depth and mood.  Lighting a subject from high above and off to the side is what I like to do. This lighting style is commonly referred to as “Rembrandt” lighting as this is the way the light came into his studio.”

“On the creative end, it’s the ability to evoke or more likely to capture emotion. Whether it be happy, sad, or otherwise,” says Kovich.

In the end, says Jack Kenny, almost any light can be used depending on the effects desired, but a true headshot should emphasize the subject and not the photographer.

About Sam T’ang

Based in Detroit and Miami, Sam T’ang is a national and international published photographer specializing in Beauty, Glamour, Fashion and Swimwear. Sam’s work has appeared in advertisements, calendars, magazines and posters: MAXIM, STUFF, PLAYBOY, FHM, COSMOPOLITAN, GLAMOUR, TEEN, YOUNG MISS, PERFECT 10, OCEAN DRIVE, HAWAIIAN TROPIC, VENUS SWIMWEAR, FITNESS USA, AUTORAMA, and many others.

Sam has photographed headshots for the Miss America, Miss Universe, Miss USA, Miss Teen USA, Miss Venus Swimwear, Miss Hawaiian Tropic pageant contestants, the Detroit Pistons and Detroit Red Wings players headshots/promos as well as thousands of models, actors and celebrities. (www.SamTang.com) 248-845-8274 and 305-502-1354.

About Jack Kenny

Based in Ann Arbor, Michigan, Kenny specializes in headshots and has photographed dozens of CEOs, doctors, lawyers, authors, and entrepreneurs. Kenny is also author/publisher of Cuba where he takes readers on a photographic journey through modern day Cuba. www.kennyphoto.com (734) 395-1265

About Steven Kovich

Based in St. Petersburg, Florida, Steven Kovich has photographed celebrities such as Kevin Costner, Kevin Bacon and Hulk Hogan as well as hundreds of sports figures including Derek Jeter and Red Wing hockey great Steve Yzerman. He’s also the Tampa Bay Rays official team photographer. His list of corporate clients includes Hyatt, Ameritech, AT&T, CBS, Coke, Chrysler, Domino’s Pizza, Detroit Symphony, ESPN, Ford, Dupont, General Motors, Getty Images, Proctor & Gamble, Pulte Homes, American Red Cross and the US Postal Service. Kovich’s web site has few words as he lets his photos speak for themselves. www.kovich.com 727-452-2349.

The Bottom Line: Your headshot is one of the most important elements in your book promotion. Get a professional to shoot it. Don’t skimp out and use a cropped shot from your summer vacation!

Click to tweet this article to your friends and followers!

Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Book Marketing at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post How Authors Can Take a Great Head Shot appeared first on The Book Publicist.

Authors Tap into the Power of a Goodreads Giveaway

By Scott Lorenz
Westwind Communications

As a book publicist, I am always on the lookout for effective yet inexpensive ways to reach book buyers. Goodreads is one option. Owned by Amazon, With Goodreads, you can put your book into as many hands as possible, initiate word of mouth promotion and hopefully, succeed with flying colors. If you’re a published author, rest assured you already have a profile on Goodreads. Here’s how you can take full advantage of the platform:

1. Run a Goodreads Giveaway

Through a Goodreads Giveaway, you can promote yourself and your book to the ideal audience. A Goodreads Giveaway is exactly what it sounds like: You give away copies of your books to interested readers. To set up a Goodreads Giveaway, follow these steps.

Set Up Your Author Profile: First, create a Goodreads account, find the book(s) you’ve written, click on your name from the book’s page, and “claim” your author profile. After you receive an email confirmation, you can customize your profile.Choose Your Book Format: Scroll down to “Your Giveaways” on your author dashboard and click on “Listing a Giveaway.” From there, decide whether you want to give away print or Kindle versions of your book.Choose a Package: Next, select the Standard Package ($119) or Premium Package ($599). “Do the $119 eBook Goodreads giveaway,” says Alessandra Torre, a New York Times Bestselling Author and co-founder of Inkers Con dedicated to helping authors.Choose Your Timeframe: Your giveaway can last anywhere between 1 week and 30 days. I recommend three weeks because it’s long enough for people to notice your giveaway, but not so long that they’ll forget about it.Choose the Number of Books: I recommend giving away 100 Kindle books.Spread the Word: While Goodreads readers will hopefully find your giveaway organically, it can’t hurt to promote it on your social media outlets and ask your network to share.

You can see a list of Goodreads Giveaways here.  If you’d like to hear a pro/con on a Goodreads Giveaway, then check out what YA Fantasy author Bethany Atazadeh has to say.

2. Participate in an Online Q&A Session

Ask the Author is Goodread’s Q&A platform on Goodreads that allows readers to submit questions to Goodreads Authors whenever they’d like. Until you decide to answer a question, it won’t be visible to the public. This gives you complete control over when you respond to reader questions and how you respond to them.

3. Blog, Blog, and Blog

Goodreads gives you the opportunity to blog about anything and everything.  If you have a blog, you can set it up, so Goodreads picks it up automatically via a RSS feed. You can write about your writing career, share reviews of your books, and position yourself as an expert. The sky’s the limit so get creative and think about what your reader base would like!

4. Publicize Upcoming Events

As an author you know how important it is to get out and about. If you have upcoming book signings and speaking engagements, you owe it to yourself to advertise them through Goodreads events.

5. Share Excerpts of Upcoming Publications

Excerpts can get your audience excited about a book you have in the works. Don’t be afraid to share them on Goodreads via your author blog.

6. Post Videos

Readers are more likely to remember your messages when you deliver them by video. If you can, create and publish unique videos on Goodreads about your books, charitable contributions, upcoming events, and more.

7. Create a Listopia List

Listopia is a way for people to find new books to read. Since most readers stick to a genre when they finish one book, they go to another in the same genre. I.E. Romance readers are not buying a business book after they finish their last romance book, they usually buy inside the same genre. Listopia allows readers to discover books that are similar to the ones they like or in the same genre because their book is listed as being similar. The concept is “If you like this book you’ll probably like that book.”

8. Share, Share, and Share

Last but not least, share your list of favorite books and recent reads with your fans! This tip is simple but very effective and important.

The Bottom Line: If you’re in search of a fresh yet effective way to promote your work as an author, you owe it to yourself to explore Goodreads.

Click to tweet this article to your friends and followers!

Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Book Marketing, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Book Marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post Authors Tap into the Power of a Goodreads Giveaway appeared first on The Book Publicist.

Want to be a Thought Leader? Publish a Branding Book – Here’s the Bottom-Line Cost

By: Scott Lorenz
Westwind Book Marketing

Have you been thinking about publishing a book for your personal brand or business? A strategized memoir or business book can elevate your authority and be a lead-generating machine for your speaking, consulting, or course offers. Today anyone can publish a book for next to nothing. But take it from a book marketer, just because it’s published doesn’t mean it’ll elevate your business.

On average, a self-published book costs around $2,000 to publish. But most of those books sell less than 100 copies. Wouldn’t you like your book to do better than that?

For the people I work with, investing in a professional book is a no-brainer. Speakers and business leaders see their books as a career investment, and it makes sense to consult the experts to get the best ROI.

“If you want to exponentially grow your opportunities as a consultant, speaker, investor, or leader, it’s time to get published,” says Marie Hasty. She’s a concierge ghostwriter for clinicians and medical entrepreneurs, and she loves helping her clients elevate their careers with a professional book. “These projects aren’t cheap. But investing in just one book can impact the rest of your life – your business, your personal brand, and your legacy.”

How much can you expect to invest if you want to put together a professional book for your brand? Here’s a breakdown of the cost of publishing a branding book today.

Publishing cost is different for every project. But understanding the rough cost for each step in the publishing process will help you make the best decision for your book (and your wallet). Let’s break down the book-building process into four categories: pre-publication, publication, marketing, and distribution.

Pre-Publication Expenses

Professional book development lays the foundation for an impactful branding book. As a book publicist and publishing expert, I can’t stress enough the importance of investing in the following areas to ensure your book’s quality and resonance with your audience.

1. Book Concept and Development

The first step in publishing your branding book is refining your concept and developing a well-structured outline. If you’re working with a ghostwriter or book consultant, they’ll help you with this. You’ll also need to get clear on your goals for the book, your audience, and the key stories you want to tell during this stage. Here’s a list of ghostwriters I like to work with: Ghostwriters

Ghostwriter: $20,000-$100,000+

Book Coach or Consultant: $1,000-$3,000 per month

2. Professional Editing and Proofreading

Editing is an indispensable aspect of publishing, as it ensures that your writing is polished, error-free, and ready for public consumption. Investing in professional editing and proofreading services will significantly improve the quality and credibility of your branding book. Skilled editors will help refine your content, improve flow, and ensure consistency for your readers.

Depending on the publishing route you choose, editing may be included in your publishing package.

Developmental Editing: $1,500-$5,000 per project

Line/Copy Editing: $1,500-$3,000 per project

Proofreading: $800-$1,000 per project

3. Book Cover Design

Don’t underestimate the power of a visually striking book cover. Despite what we’ve been told,  your readers are judging your book by its cover. A good book cover can help sell a book – a bad cover can kill a book. Enlisting professional designers to create a compelling book cover that aligns with your branding visuals is well worth the investment. Here’s a list of Book Cover Designers I’ve compiled.

Book Cover Design: $200-$2,000

Publication Costs

The cost of publishing your book will depend on the publishing route you choose. Today, there are three main ways that authors are published: Traditional, hybrid, and self-publishing. For many authors, traditional publishing is not an option. But hybrid and self-publishing routes are rapidly gaining traction for authors who are able to invest in their book’s development and printing. Let’s compare the costs of each publishing method.

1. Traditional Publishing

Traditional publishing through big firms has significant advantages in that it won’t cost you anything to have your book edited, designed, and printed. Some authors even get advances on their book, although these aren’t what they used to be (think: less than $5,000).

However, there are still costs associated with traditional publishing. You’ll need to work with a literary agent, put together a book proposal, do most or all of the marketing yourself, and likely foot the bill on travel for a book tour. Check out my article with interviews from 18 literary agents about what they want from authors. What Literary Agents Want

Literary Agent: 10-15% of advances and royalties

Ghostwritten Book Proposal: $5,000-$15,000

Book Tour Expenses: $3,000-$20,000+

2. Self-Publishing

Self-Publishing has come a long way in the last decade, and several big authors have turned to this method as a way to keep more royalties and maintain creative control. Most importantly by self-publishing you can bring your book onto the market much faster by months and months. The downside is that this method is more work for the author, and you may need to coordinate hiring editors, designers, etc. to produce a professional finished product. Assisted self-publishing firms can help you save time and create a more refined book, but they’re not cheap, and you’ll need to vet your team before signing a publishing contract.

DIY Self-Publishing Expenses: $1,000-$2,000

Assisted Self-Publishing: $8,000-$25,000+

3. Hybrid Publishing

Hybrid publishing brings a mix of professional editorial support with the speed and creative control of self-publishing. Hybrid publishers share the publishing cost with their authors and provide in-house editing, design, and production. These firms help with some book marketing since their profits come partially from book sales. But keep in mind that hybrid publishers are not vanity presses, and many firms only select about 10% of the manuscripts they see in a year.

Hybrid Publishing: $6,000-$30,000

The publishing industry is always changing, and even experienced authors may change their publishing route depending on the goals for their book. Jane Friedman, an expert on book publishing and author consultant, summarizes the publishing process well:

“There is no one path or service that’s right for everyone all the time; you should take time to understand the landscape and make a decision based on long-term career goals, as well as the unique qualities of your work. Your choice should also be guided by your own personality (are you an entrepreneurial sort?) and experience as an author (do you have the slightest idea what you’re doing?).”

No matter what publishing route you choose, most book marketing efforts will likely fall on you, the author. So, let’s talk about what you might expect to pay for book PR, book promotions, and marketing a successful book launch.

Book Marketing

Investing in expert book marketing support can be the difference between a book that makes you a household name and a book that collects dust on your shelf. Book marketing costs money but obscurity costs more. Today, there are more avenues for marketing your book than ever. Here are the book marketing essentials to start with:

1. Hire a Book Publicist.

Have you ever wondered how guests on talk shows get those coveted spots? They’re likely working with a publicist or PR firm. Working with an experienced book publicist (like me) elevates your authority, gaining you media exposure with the audiences who need your book. A book publicist can also help you schedule appointments on your book tour, find book fairs and festivals, and connect you with journalists for interviews.

Book Publicist Cost: $5500-$7500 per month

2. Build Your Author Platform.

Where do you want people to go after they see you on TV, read your book, or watch your speaker presentation? Maintaining an author website and blog helps create more touchpoints for your audience to learn about you and your expertise. And this is a great place to recruit readers for your newsletter or course. Jeff Jacobs of the prestigious web design firm Marketing Success, says “I love working with authors because a website really elevates their book success. We’ve built dozens of author sites, and I recommend that every author keep a website.”

DIY Website Cost: $16-$50 per month

Professional Website Cost: $4,000-9,000

3. Social Media Promotion.

If you don’t have one already, building a following on social media can get more eyes on your brand and help you connect with more readers.

I know it’s difficult to be on all platforms, but you should be on at least one. If you have a business book and you are seeking business clients, then build out your LinkedIn page.

If you have a fiction book, then go for Facebook and Instagram.

If you have a younger audience then check out TikTok, and specifically BookTok, which has elevated dozens of authors in the last several years. Jane Friedman helped her client get to half a million followers on the platform, which led to a traditional publishing deal. “There are many approaches to getting your book out there to readers,” says Jane. If you’re wanting to build a face-forward platform, TikTok could be a great place to start.

You’ll need to think about who your audience is and where they live on the internet to best invest your time. Personally, I love Twitter or X as it’s being rebranded, and have 49K followers at @aBookPublicist.  I promote my client’s books and my own services as well as Tweet about publishing, writing, and info useful to authors and publishers. I send out articles like this one to my followers and some are really happy to see this stuff!

DIY Social Media Cost: Nothing

Professional Social Media Management Cost: $200-5,000 per month

Social Media Ads Cost: $15-$200 per day

Distribution Costs

How and where readers access your book comes down to distribution. Most branding books are physically printed, and many authors opt for an e-book as well. Audiobooks are less common unless you’re working with a traditional publisher who will foot the bill. These are the main ways authors distribute their books today:

1. Online Retailers:

Amazon is the most common online retailer for books today, and a great option for self-publishing. Their print-on-demand option allows you to avoid the cost of large print runs. POD has a higher cost per book, but there’s much less risk. This costs nothing, but you won’t find your book in bookstores with this method.

Amazon Print-On-Demand Cost: $0

2. Brick-And-Mortar Stores:

If you’re working with a hybrid or traditional publisher, they’ll likely handle distributing your book to stores. Most publishers work with Ingram Publishing, which gets your book out to most bookstores nationwide. Retailers then order your book, and Ingram prints and ships it to them.

Book Distribution Cost: 10-26% of net sales

3. Do a Goodreads eBook Giveaway:

It may sound counterintuitive, but giving away your book can be a great marketing strategy. Sign up in your author profile on Goodreads and they do all the work. They’ll promote it to their audience and charge a nominal fee of $115. They’ll send out the eBooks to the winners of the contest. Some authors schedule several per year. Why do this? It puts your book into the hands of people who may read it and review it on Amazon or Goodreads. If you have a physical book, you can do the same thing but shipping the book is up to you. My recommendation is do the eBook.

The Cost and Investment of Publishing: Key Takeaways

There’s a reason why want to write a book but only a small fraction does it. Putting a successful book together takes time, money, and energy. But for the business leaders who commit to the process, there are big payoffs on the other side of being a “published author”. When you consult the experts in writing support, publishing, marketing, and distribution, you ensure the best results possible.

The Bottom Line: Your book will not write, publish and promote itself. If you want success get professionals to help you along the way.

Click to tweet this article to your friends and followers!

Click To Tweet About Book Publicist Scott Lorenz

Book publicist Scott Lorenz is President of Westwind Book Marketing, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it’s their first book or their 15th book. He’s handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman’s World, & Howard Stern to name a few.

Learn more about Westwind Book Marketing approach at https://www.WestwindBookMarketing.com or contact Lorenz at scottlorenz@westwindcos.com or 734-667-2090 or fill out the form below. Follow Lorenz on Twitter @aBookPublicist. Want help titling a book? Check out Scott Lorenz’s new award winning, bestselling book: Book Title Generator- A Proven System in Naming Your Book www.BookTitleGenerator.net.

Full Name *Email Address *PhoneWebsiteTell me about your book. What is the title, genre, how many pages, is it published? Give me a short Synopsis. *Send Message

The post Want to be a Thought Leader? Publish a Branding Book – Here’s the Bottom-Line Cost appeared first on The Book Publicist.