Steve   Robinson

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Steve Robinson



Steve Robinson served executive vice president and chief marketing officer of Chick-fil-A, Inc. from 1981-2015. He now serves as a consultant and speaks to organizations and businesses about leadership development and brand strategy. A native of Foley, Alabama, Steve is the son of a farmer and entrepreneur. He holds an associate degree in business administration from Faulkner State Junior College, a bachelor of science in marketing from Auburn University, and a master’s in advertising from Medill School of Journalism at Northwestern University. Steve and his wife, Dianne, live in Atlanta. They have two children and four grandchildren.


Average rating: 4.06 · 877 ratings · 116 reviews · 1 distinct workSimilar authors
Covert Cows and Chick-fil-A...

4.06 avg rating — 877 ratings — published 2019 — 9 editions
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Quotes by Steve Robinson  (?)
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“We did not want the business to outgrow our ability to manage it.”
Steve Robinson, Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand

“That day I learned a great lesson of how the use of personal power is so much more effective than position power.”
Steve Robinson, Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand



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