Sarah Stanley Fallaw's Blog, page 5
February 6, 2019
Social Media: The Necessary Cost-Benefit Analysis
Much of the power and allure of social media for small and mid-size businesses is its simultaneous attractive qualities of cost (i.e., free without using ad features) and power in the opportunity to grab the attention of customers and fans. At DataPoints, for example, we typically use social media to share insights regarding the topics of psychology and wealth, our product updates or releases, and interesting research results. There are professional benefits, too, outside of[...]
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January 16, 2019
Psychology of Wealth Roundup
The psychology of wealth accumulation is one of our key research areas here at DataPoints. Our research efforts began with a deep analysis of the findings from The Millionaire Next Door. This book demonstrated the habits and lifestyle of those who accumulate wealth on their own, and the key behaviors that allow individuals to transform income into wealth were confirmed in The Next Millionaire Next Door. This body of research, as well as research from other academic fields,[...]
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January 9, 2019
Human Resources, Meet The Financial Independence/Retire Early Community
In the field of industrial-organizational psychology, we assume that organizations operate within complex environments and can shift and change depending on those environmental forces and by the individuals that work within those companies. In light of this foundational premise, it only makes sense to explore how a change in the way individuals view work, income, and retirement might impact the organizations with which they are involved. A New Approach to Careers? The growing financial indepe...
December 4, 2018
Contemplating Change and Sunk Costs
The phenomenon of the “sunk-cost” bias or fallacy is often discussed in the context of investing behaviors to refer to a mindset where we hang on to a perpetually under-performing investment as a result of our attachment to and focus upon the amount we paid for it. Our brain instinctively focuses not on the stock’s objective performance over time, but instead anchors the perception of value around the amount originally paid for the investment. If[...]
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November 21, 2018
Wealth and Black Friday Psychology
As we approach Thanksgiving in the United States, the bustle of life may seem to be slowing. That calm, however, is underscored by the advertising and enticements of retailers hoping to move into the black side of the ledger for the year on the day after the holiday of gratitude. Otherwise known as Black Friday. Indeed so many of us will go shopping on that day that it will almost appear that everyone is doing[...]
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October 31, 2018
Financial Success & A Mindset of Control
Imagine this: it’s the day after Halloween, and you are about to enter your local big-box store retailer. EVERYTHING about the store flashes “SALE!” Who or what is in control of your actions in this situation? Let’s consider two different mindsets and possible outcomes related to how we might approach our shopping trip in this scenario: Mindset 1: I can positively affect the wealth my household accumulates. Potential Outcome: I will shop and spend in[...]
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October 17, 2018
Great Investors: Competencies for Success White Paper
What does it take to be a great investor today? If you consider yourself the manager of your household’s finances, or if you’re a financial advisor that believes behavioral coaching and guidance can help clients be financially successful, then you will want to take a look at our latest white paper, Understanding Great Investors: The Competencies of Investing Success. The white paper, which shares the findings from one of our latest studies on investors in the mass[...]
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