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Blink: The Power of Thinking Without Thinking
Drawing on cutting-edge neuroscience and psychology and displaying all of the brilliance that made The Tipping Point a classic, Blink changes the way you'll understand every decision you make. Never again will you think about thinking the same way.
Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant - in the blink of an eye - that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work - in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?
In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing" - filtering the very few factors that matter from an overwhelming number of variables.
Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant - in the blink of an eye - that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work - in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others?
In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing" - filtering the very few factors that matter from an overwhelming number of variables.
296 pages, Paperback
First published January 11, 2005
About the author
Malcolm Gladwell
141 books40.7k followersMalcolm Timothy Gladwell is a Canadian journalist, author, and public speaker. He has been a staff writer for The New Yorker since 1996. He has published seven books. He is also the host of the podcast Revisionist History and co-founder of the podcast company Pushkin Industries.
Gladwell's writings often deal with the unexpected implications of research in the social sciences, such as sociology and psychology, and make frequent and extended use of academic work. Gladwell was appointed to the Order of Canada in 2011.
Gladwell's writings often deal with the unexpected implications of research in the social sciences, such as sociology and psychology, and make frequent and extended use of academic work. Gladwell was appointed to the Order of Canada in 2011.
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Displaying 1 - 5 of 5 reviews
February 7, 2026
Taková oddychovka. Některé věci tam jsou jistě velmi zjednodušené, přesto a nebo možná právě proto, že mám v té oblasti hlubší vzdělání, nevadilo mi to. A připomněla jsem si, že se už delší dobu chci víc podícat na Ekmanův výzkum.
June 29, 2019
Zajímavé čtení o tom, jak nás komplexnost našeho myšlení někdy zrazuje. A ta obálka! ♥ Vřele doporučuji. :)
January 21, 2013
Stejně jako u Tipping Point si Gladwell rychle získává pozornost čtenáře a servíruje jednu zajímavou historku za druhou, které se vzájemně doplňují a on tak může názorně předvádět své teze a názory. V Blink se Gladwell zaměřuje na okamžité rozhodování, mrknutí oka, první pohled, dvousekundový frame, říkejte tomu jak chcete. Prostě přemýšlení bez přemýšlení - na úrovni spíše podvědomé. A celá kniha funguje skvěle, možná se mi líbila i o trochu víc než Tipping point a už teď se nemůžu dočkat, až od něj přečtu knihu Outliers. Gladwell se řadí mezi mé oblíbence.
October 24, 2011
Když jsem přečetl Mimo řadu (Outliners)a dal jse mji tři hvězdičky, tak bych měl po přečtení této knihy dát jen dvě hvězdičky. Zajimavé myšlenky, věřím, že některé nápady použiji, přesto pro mě byla revoluční kniha první Outliners. Velice zájimavě kniha učí hledat "jádro pudla" v těch nejmenších detailech, což je myslím pro schopnost analyzovat i pro život velice důležité. takže 3,5 hvězdičky.
September 14, 2013
Zajímavé téma zpracované způsobem, který nenudí. Zkrátka, další Gladwellova skvěle napsaná populárně-naučná kniha.
Displaying 1 - 5 of 5 reviews





