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632 pages, Paperback
First published January 1, 1987
And from my neck so freeNow, I’m not calling Women, Fire, and Dangerous Things: What Categories Reveal about the Mind an Albatross, though after nearly six weeks of dragging this hefty tome all over the city I can certainly relate to the physical burden of traipsing across the sea with an unwieldy bird-corpse stuck to you. No, I’m calling it my apple juice seat. And much like the intriguing mystery that is the title of this book, I assure you that apple juice seat will make sense by the end of this review.
The Albatross fell off, and sank
Like lead into the sea.
The MORE IS UP metaphorical model constitutes conceptual scaffolding for, say, discussions about economics—price rises, depressions, downturns, etc. It is not believed. No one thinks MORE really is UP; it is just used in understanding. But there are people who really believe that TIME IS A RESOURCE, and who live by it: they budget their time, try not to waste their time, etc. As we saw above, there is a movement to conventionally extend the RESOURCE (or MONEY) metaphor for TIME, so that the concept of STOLEN TIME will become believed and lived by and not merely pondered, as it is now. Metaphorical concepts can also be lived by without being believed. For example, no one believes that SEEING really is a form of TOUCHING, in which there is a limblike gaze that goes out from the eyes and seeing occurs when the gaze touches something. There used to be a scientific theory of “eye-beams” that was of this sort and was widely believed, but not anymore. Yet we still use such a metaphor to comprehend vision, and that us is reflected in expressions like I can’t take my eyes off of her. Her eyes picked out every detail of the pattern. Their eyes met. And so on.These sections keep you moving forward, just like every non-fiction book worth its salt—there are some tidbits that you can pull out and say, “Hey, yeah. I learned that. That’s a cool fact.” In the above example, treating time like a resource has become so commonplace, has always been so commonplace for my entire lifespan, that it never even occurred to me that there is nothing inherent within time that makes one treat it the same as money.
Our every day folk theory of the world is an objectivist folk theory. We create cognitive models of the world, and we have a natural tendency to attribute real existence to the categories in those cognitive models. This is especially true of conventional metaphorical models. Take, for example, our cognitive model in which time is understood metaphorically as a moneylike resource. Thus, time can be saved, lost, spend, budgeted, used profitably, wasted, etc. This is not a universal way of conceptualizing time, but it is very pervasive in American culture, so much so that many people lose sight of its metaphorical character and take it as part of an objective characterization of what time “really is.”I really liked these discussions, and there were a number of them spread throughout Women, Fire. Treating time like a resource leads people down some really strange post hoc rationalizations, which seem perfectly natural until you actually parse time as metaphor from time as actual experience. But you sort of have to function as if time is a resource in a society that takes it as a predicate truth. In Search of Lost Time sounds deep and enthralling; In Search of Lost Gravity sounds like a direct-to-home SciFi film. You can’t, in actuality, save time any more than you can save gravity, nor spend some gravity relaxing, or even kill gravity by just doing nothing. You can’t really do those things to time, either. But if everyone acts like we can, does the distinction contain value anymore?
A particularly important fact about the collection of metaphors used to understand lust in our culture is that their source domains overlap considerably with the source domains of metaphors for anger. As we saw above, anger in America is understood in terms of HEAT, FIRE, WILD ANIMALS and INSANITY as well as reaction to an external force. Just as one can have smoldering sexuality, one can have smoldering anger. One can be consumed with desire and consumed with anger.This comes from one of the case studies that make up the second half of the book: much like how the functional metaphors that rely on “eye-beams” still persist long after the scientific acceptance of the actual “eye-beam” principle has waned, the conceptual metaphors that bridge anger and lust create space to rationalize some particularly heinous acts. I am opting out of discussing them in depth here, but if the penciled underlines and asterisks in my copy of Women, Fire were any indication, there is no shame in skipping over the first half of the book and diving directly into the case studies.
Unlike cricket, which technically I suppose I only vaguely understand, the category termed objectivist means almost nothing to me. Meant. Meant almost nothing to me, before this book. So when I say a solid third of this book is spent dismantling objectivism, well, it’s not fun for the neophyte. Have you ever heard someone talking—at length—about why Sachin Tendulkar, given modern bowls, should be considered as good a batsman as Don Bradman? You might end up knowing a bit about both Bradman and Tendulkar if you put your mind to deciphering their discourse, but you probably won’t walk away learning any fundamentals of cricket, the sport of choice for the two I just mentioned. You generally need at least a little context to even know where to begin in high-level discourse, and this book is no exception.Take the sense in which I talk of a cricket bat and a cricket ball and a cricket umpire. The reason that all are called by the same name is perhaps that each has its part—its own special part—to play in the activity called cricketing: it is no good to say that cricket means simply ‘used in cricket’: for we cannot explain what we mean by ‘cricket’ except by explaining the special parts played in cricketing by the bat, ball, etc.[citation removed]Austin here is discussing a holistic structure—a gestalt—governing our understanding of activities like cricket. Such activities are structured by what we call a cognitive model, an overall structure which is more than merely a composite of its parts. A modifier like cricket in cricket bat, cricket ball, cricket umpire, and so on does not pick out any common property or similarly shared by bats, balls, and umpires. It refers to the structured activity as a whole and the nouns that cricket can modify form a category, but not a category based on shared properties. Rather it is a category based on the structure of the activity of cricket and on those things that are part of the activity. The entities characterized by the cognitive model of cricket are those that are in the category. What defines the category is our structured understanding of the activity.
The objectivist paradigm also induces what is known as the literal-figurative distinction. A literal meaning is one that is capable of fitting reality, that is, of being objectively true or false. Figurative expressions are defined as those that do not have meanings that can directly fit the world in this way. If metaphors and metonymies have any meaning at all, they must have some other, related literal meaning. Thus, metaphor and metonymy are not subjects for objectivist semantics at all. The only viable alternative is to view them as part of pragmatics—the study of a speaker’s meaning. Moreover, it follows from the objectivist definition of definition itself that metaphor and metonymy cannot be part of definitions. They cannot even be part of concepts, since concepts must involve a direct correspondence to entities and categories in the real world (or a possible world). These are not empirical results. They are simply further consequences of the objectivist paradigm.This section—and it was a very large section indeed—was the hurdle that made a six-week odyssey for me. Honestly, an objectivist understanding of the mind is something I still don’t know if I totally understand. So being dragged along as an expert dismembers it bit by bit—well, it’s a bit like inviting yourself to play with the Boston Philharmonic because you’ve seen The Music Man a dozen times. I am certain, beyond a shadow of a doubt, that there were pages upon pages that I simply didn’t comprehend. It was humbling. I pulled something away from all those pages: that concepts cannot be merely internal representations of an external reality; that linguistic symbols are not inherently meaningless and do not simply correspond with things in the world. But ask me in six weeks why the conceptual categories of myths and metaphors prove that the mind is more than an isolated symbol-translating machine, and I might struggle with the details of focal blue being perceived when the blue-yellow neurons show a blue response and when the red-green cells are firing at the neutral base rate. I’ll probably remember that people within the same language culture typically perceive and name focal blue the same way—which destroys the collegiate aphorism, “Duuude, what if my blue is your green…?!”—but that languages with different color categories might center the category that covers the “cool” colors—blue, green, black—into focal green. Even though focal blue elicits the same neurophysiological response, it would be interpreted as green.
When an appropriate Idealized Cognitive Model is provided by context, a compound can be made up spontaneously. Pamela Downing provides the classic example of apple juice seat, an expression actually used by a hostess to an overnight guest coming down to breakfast. There were four place settings at the table, three with glasses of orange juice and one with a glass of apple juice. She said Please sit in the apple juice seat, and the new compound made perfect sense given what was understood about the setting.I doubt completing Women, Fire, and Dangerous Things will send me on a round-the-world journey sharing my tale and turning any who will listen into “wiser and sadder” people. But if you’ll recall, the Mariner never suggests one takes up the mantle of the Albatross themselves; rather, listen and learn from the story as he tells it. Save yourself from shooting the albatross. Learn what you want of this book from someone else’s abridgement.