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352 pages, Hardcover
Published August 3, 2020
“We Are the World” stood within a long history of private charity. Almost one hundred years before Jackson wrote up the song, Andrew Carnegie had argued—amid the populist revolt and radical unionism of his times—that those who made wealth out of their own acumen should be those who decide how to spend surplus profits charitably (an argument informed by “social Darwinism”).…There was no call for regime change—right as a movement against South African apartheid was hitting college campuses—or permanent redistribution of wealth. That would have sunk the whole project in the first place. “We Are the World” was a narcissistic performance.
In the words of the cartoonist John Crawford, “Punk is an anathema to the corporate greedheads.” Such a statement reminds us both of punk’s promise and its overburdened challenge. After all, we have to ask how a bunch of scroungy kids could overthrow the entertainment industry. As much as discussions about “mutual aid” fueled punk in the 1980s, there were just as many reports about the burn-out factor and fragility of DIY practices as well as the impossibilities of anarchism. It was just too damned difficult to imagine how kids with little power were going to overturn those with all the power—the juggernauts of the entertainment industry, like the corporate behemoth Warner Bros. But, for a moment, they tried, while often consoling themselves with dark humor. A “punk rock world” had been built, and though it was fragile, it expressed a hope for a world different from the decadence that Reagan and the corporate entertainment industry stood for. We should remember it precisely for that.