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We give up too easily. With a simple change of attitude, what seem like insurmountable obstacles become once-in-a-lifetime opportunities. Ryan Holiday, who dropped out of college at nineteen to serve as an apprentice to bestselling 'modern Machiavelli' Robert Greene and is now a media consultant for billion-dollar brands, draws on the philosophy of the Stoics to guide you in every situation, showing that what blocks our path actually opens one that is new and better.
If the competition threatens you, it's time to be fearless, to display your courage. An impossible deadline becomes a chance to show how dedicated you are. And as Ryan discovered as Director of Marketing for American Apparel, if your brand is generating controversy - it's also potentially generating publicity.
The Stoic philosophy - that what is in the way, is the way - can be applied to any problem: it's a formula invented more than 2,000 years ago, whose effectiveness has been proven in battles and board rooms ever since. From Barack Obama's ability to overcome obstacles in his election races, to the design of the iPhone, the stoic philosophy has helped its users become world-beaters.
224 pages, ebook
First published May 1, 2014
No one is saying you can't take a minute to think, Dammit, this sucks. By all means, vent. Exhale. Take stock. Just don't take too long. Because you have to get back to work. Because each obstacle we overcome makes us stronger for the next one.This wouldn't be especially egregious if it weren't the whole book, but it is. That's it, folks. There's no point at which it transcends to advice that will move your life forward.
But...
No. No excuses. No exceptions. No way around it: It's on you.
One can trace the thread of [Stoicism] from those days in the decline and fall of the Roman Empire to the creative outpouring of the Renaissance to the breakthroughs of the Enlightenment. It's seen starkly in the pioneer spirit of the American West, the perseverance of the Union cause during the Civil War, and in the bustle of the Industrial Revolution. It appeared again in the bravery of the leaders of the civil rights movement and stood tall in the prison camps of Vietnam. And today it surges in the DNA of the entrepreneurs of Silicon Valley.No word on whether the Native Americans just got out-stoic'd by the "pioneer spirit." The next time you'll read such a vacuous, half-lidded recitation of Western History, it'll be when your sixth-grader is preparing a report he didn't research enough. I have a feeling that's the case here.
“Think progress, not perfection.”
“After all, the brain is a muscle like any other active tissue. It can be built up and toned through the right exercises. Over time, their muscle memory grew to the point that they could intuitively respond to every situation. Especially obstacles.”
“The obstacle in the path becomes the path. Never forget, within every obstacle is an opportunity to improve our condition.”