We're a long way from "What's the Matter with Kansas," Toto. Schaller and Waldman do a fantastic job pulling together a huge a amount of information--some previously reported, much new--to show that the greatest threat to America is rural white Christians.
Despite the citizens of rural areas being treated as the only "real Americans," despite the government and society putting the thumb on the scale for them in every way since the founding, their parts of America haven't really been American culturally, economically and socially for more than a century. Rural areas are instead decaying, impoverished, drug-addled, violent, and dependent on government charity--everything the Rural White likes to project on "cities," that is, in his mind, Black ghettos--and full of workers like himself who aren't educated, who can't compete for what good jobs are left locally, and won't compete for the lousy jobs immigrants are willing to do because these are beneath him. In other words, rural areas are the Old Country, the place anyone with a brain, a will or a chance flees to find opportunity, become who they want to be, escape bigotry and oppression, and achieve the American Dream. And all this grinds the Rural White, who thinks he should be treated as a pillar of society, a proper Babbitt, because he's a rural, white and Christian (and certainly because he's male), when in fact he's just rubble in an antique land.
The trouble is, the electoral college and gerrymandering have given the Rural White tremendous power, power that's been cynically cultivated by the Republican Party in exchange for nothing that will improve his life except a way to vent his rage at being irrelevant. This is why he loves Trump. As the authors point out, Trump knows he's just a schnook from Queens who'll never be accepted by the swells in the city. Similarly, the Rural White is a schnook from the sticks and who, despite raging that the city looks down him, can't accept the fact that the city would rather not look at him at all. Thus, he is happy to follow Trump's lead in wanting to burn it all down if he can't be the only "real American" anymore. Remember: the Rural White is the same person who, when courts ordered his public pools to be integrated, closed the pools instead. He is a child who, if a game goes against him, takes the ball and leaves--and it's not even his ball.
I have just two complaints about the book.
One, the authors' solution to the problems of the Rural White, helping the Rural White, won't work because any help he gets he thinks of, in my opinion, as his due. Of course help should flow to him. It always has. It's what America does, help him. It's why he pays what taxes he's grudgingly willing to pay. What he hates is help flowing to non-rural non-white people too, as the authors point out when citing DYING OF WHITENESS. This is why direct Democratic appeals and actual programs don't change his mind. It remains to be seen, for instance, whether Biden walking with striking auto workers will actually help him even with those auto workers, let alone other unionized workers or lower class workers in general. They expect that. They are happy to take the help (just as Republicans happily take credit for Democratic programs they voted against), but, of course, getting any help only reminds the Rural White of his desperation, reminds him that he's a minority in every way now, and, because no REAL American needs or takes help from the government, that makes him bite the hand that feeds, especially if it's a Democratic hand.
The better solution is to abolish the Electoral College (or outwit it through popular vote compacts), redraw district lines so they aren't gerrymandered (as just happened in Wisconsin) and, thus, strip the Rural White of his undeserved, unearned power. Let his one vote count the same as the vote of everyone else.
Two, the authors go right up to the line of saying what's happened to our country, but don't actually do so (much like their subtitle naming the rage, not the rageful, as the threat), so let me:
American is now an apartheid state run by the Rural White. Despite his being a minority, we are subject to his small-mindedness, his lawlessness, his obsolete and anti-democratic attitudes, his grievances, his need for revenge, his violence and bigotry, his perverted and cruel version of Christianity--that is, as I see it, his collapsing narcissism, another thing he has in common with Trump. Fortunately, his is also a rapidly shrinking minority, in part because his "values" are repellent to a majority of actual Americans, especially anyone under 35; in part because his approach to the world furthers the destruction of his own world like an arsonist in a house of straw, and in part because he's largely elderly and eschews pandemic precautions and what medical care is left to him. It's possible his own nature as well as Nature itself will solve the problem of the Rural White before he destroys the rest of the country.
Thanks to NetGalley and the publisher for an early look.