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Socratic Selling: How to Ask the Questions That Get the Sale

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Build a relationship with your customers and close the sale more surely. The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you. Inside you will discover how to:

228 pages, Hardcover

First published August 1, 1995

87 people are currently reading
645 people want to read

About the author

Kevin R. Daley

6 books2 followers

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5 stars
68 (48%)
4 stars
46 (32%)
3 stars
23 (16%)
2 stars
3 (2%)
1 star
1 (<1%)
Displaying 1 - 15 of 15 reviews
Profile Image for Rick Yvanovich.
775 reviews139 followers
December 27, 2012
Absolutely brilliant, wish I had read this 20+ years ago! An essential read for anyone who needs to communicate and sell and / or persuade others. Invaluable to anyone in sales whether you are a rookie or have a lifetime of experience.
25 reviews4 followers
February 17, 2023
Hands down one of the best (business) books I've read. The cover and overall tone might turn you away because sales is considered pushy, but it's truly worth considering. It's full of gems and no filler, knowledge is well summarized and key action points are drawn out after every chapter. All of that, AND it's enjoyable.
Profile Image for Chris.
765 reviews10 followers
November 22, 2020
A good book about sales for beginners.
Profile Image for Simone Vittorini.
30 reviews3 followers
January 14, 2022
Socratic Selling is the way to handle any conversation where you gotta help someone or sell

You listen, you have a dialogue, you help the customer think and make decisions

You don't talk all the time and force things down his throat

You make him logically and emotionally define the problem, uncover motivators, implied and explicit benefits and all the possible objections

You solve his problems "socratically". You use the Socratic method to help the customer think with open-ended questions.

Listening to his story as a whole and going deeper into the most important parts.

You make him see his current and desired situation in a way that he realizes you can provide that transformation (you should sell them only if there is a real fit)
Profile Image for Jack Khoury.
4 reviews
April 5, 2021
This book is a must read for anyone who struggles in sales. It has generated well above a 1000% ROI in the first few months of applying the framework. I can almost directly attribute signing my first client to this book after struggling many months to wrap my head around sales psychology. I cannot recommend this book enough.
Profile Image for Carey Roberts.
1 review1 follower
Read
July 29, 2020
A great read to familiarize someone new to sales to effective selling skills.
Profile Image for Gatinhos.
51 reviews
July 29, 2025
Straight to the point and ideal for anyone in the sales system. Daley uses Socrates' ideology to brilliantly transform all bureaucratic conversation into a system of dialogue and problem solving.
Profile Image for Dustin Overbeck.
41 reviews10 followers
April 24, 2020
I really liked this book. It talked a lot about ways and tactics to ask questions. It seems to be a more holistic way to better understand the needs of a potential client without actually doing “sales”. Instead, you’re understanding their needs to see how you can provide them with a solution that fits their needs
Profile Image for Jim Withers.
15 reviews
October 24, 2018
Awesomeness

Best sales book ever. I’ve been in sales for 28 years and this is by far the best book I have ever read on sales👊💥
37 reviews
February 2, 2019
The questioning techniques and examples were worthwhile.
25 reviews1 follower
November 3, 2019
Amazing

I’ve read books by Zig Ziglar, Grant Cardone and even the straight line system. But this book right here is top of the line! Great examples, no fluff, total value!
43 reviews
May 24, 2020
What sales should be. The best case for both the customer and the seller. Listening your way through sales, a good primer for interacting with people in general.
29 reviews
December 20, 2022
THE best book on sales I’ve ever read. Nothing comes close
Displaying 1 - 15 of 15 reviews

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