false 2420301 3 <B>A bold new way to tackle tough business problems—even if you draw like a second grader</B> <BR><BR> When Herb Kelleher was brainstorming about how to beat the traditional hub-and-spoke airlines, he grabbed a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers. <BR><BR> Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help crystallize ideas, think outside the box, and communicate in a way that people simply “get”. In this book Dan Roam argues that everyone is born with a talent for visual thinking, even those who swear they can’t draw. <BR><BR> Drawing on twenty years of visual problem solving combined with the recent discoveries of vision science, this book shows anyone how to clarify a problem or sell an idea by visually breaking it down using a simple set of visual thinking tools – tools that take advantage of everyone’s innate ability to <I>look, see, imagine, and show</I>. <BR><BR> <I>THE BACK OF THE NAPKIN</I> proves that thinking with pictures can help anyone discover and develop new ideas, solve problems in unexpected ways, and dramatically improve their ability to share their insights. This book will help readers literally see the world in a new way. 2427481 13 3 2008 The Back of the Napkin: Solving Problems and Selling Ideas with Pictures total:214|5:54|4:88|3:51|2:18|1:3| 214 814 557 46 4 1 false false Sat Mar 28 00:00:00 -0700 2009 Sat Mar 21 21:13:51 -0700 2009 Sun Mar 29 11:06:49 -0700 2009
Stylistically, Dan writes as if he is sp...more...]]> 5 0 false false Sat Nov 01 00:00:00 -0700 2008 Sat Dec 27 13:46:29 -0800 2008 Sat Dec 27 13:46:29 -0800 2008 more...]]> 4 0 false false Sat Nov 22 00:42:28 -0800 2008 Sat Nov 22 00:50:14 -0800 2008
But now I...more...]]> 4 0 false false Fri Aug 08 13:44:43 -0700 2008 Fri Aug 08 13:44:52 -0700 2008
The Back of ...more...]]> 3 0 false false Tue Jan 27 00:00:00 -0800 2009 Sat Jan 17 18:49:52 -0800 2009 Thu Jan 29 20:04:52 -0800 2009 more...]]> 5 0 false false Mon Aug 11 16:26:30 -0700 2008 Fri Jul 25 07:25:11 -0700 2008 Mon Aug 11 16:26:30 -0700 2008
The subject is all about visual thinking (a very Lean concept) but it also provides a great framework for critical thinking. Mixing the two will provide outstanding results.

Immediate benefit...more...]]> 5 0 false false Sun Jun 01 00:00:00 -0700 2008 Wed Jun 04 09:19:18 -0700 2008 Wed Jun 04 09:27:00 -0700 2008
The author poses using the "...more...]]> 0 0 false false Thu Jan 01 00:00:00 -0800 2009 Wed Apr 01 09:44:45 -0700 2009 Wed Apr 01 09:47:18 -0700 2009 more...]]> 3 0 false false Thu Jan 01 00:00:00 -0800 2009 Sun Mar 01 05:23:21 -0800 2009 Sun Mar 01 05:29:18 -0800 2009 more...]]> 5 0 false false Mon Sep 28 00:00:00 -0700 2009 Tue Aug 25 05:16:44 -0700 2009 Mon Sep 28 05:43:33 -0700 2009 more...]]> 3 0 false false Sun Jun 01 00:00:00 -0700 2008 Tue Sep 02 10:42:06 -0700 2008 Tue Sep 02 10:45:28 -0700 2008
My 11 year old daughter REALLY enjoyed reading it (I left it out) - she now has it on-hold at the library!

The book attempts to help us ...more...]]> 5 0 false false Tue Jan 01 00:00:00 -0800 2008 Sat Jan 31 07:27:05 -0800 2009 Sat Jan 31 07:28:05 -0800 2009 5 0 false false Tue Sep 16 07:55:26 -0700 2008 Tue Sep 16 07:58:27 -0700 2008
So now I'm looking for a way to work this stuff into our master's curriculum in instruction...more...]]> 4 0 false false Wed Mar 11 03:46:58 -0700 2009 Sun Nov 23 23:00:07 -0800 2008 Wed Mar 11 03:46:58 -0700 2009 more...]]> 3 0 false false Fri Sep 25 00:00:00 -0700 2009 Tue Sep 15 10:49:37 -0700 2009 Sat Sep 26 00:22:30 -0700 2009
But the problem-solving approach seemed overly simplistic to be actually applicable, and the "MBA-style case study" (sic) suffers from the common problem i...more...]]> 4 0 false false Tue Sep 01 00:00:00 -0700 2009 Sun Sep 06 23:37:51 -0700 2009 Sun Sep 06 23:40:06 -0700 2009 5 0 false false Wed Sep 30 00:00:00 -0700 2009 Wed Sep 30 04:09:13 -0700 2009 Wed Sep 30 04:10:51 -0700 2009 0 0 false false Thu May 08 00:00:00 -0700 2008 Sun Mar 01 05:09:49 -0800 2009 Sun Mar 01 05:13:51 -0800 2009 3 0 false false Sun Oct 25 00:00:00 -0700 2009 Sun Nov 01 14:24:08 -0800 2009 Sun Nov 01 14:25:08 -0800 2009 4 0 false false Sun Mar 01 00:00:00 -0800 2009 Fri Jul 17 16:16:05 -0700 2009 Fri Jul 17 16:18:05 -0700 2009 http://www.goodreads.com/book_link/follow/8?book_id=2420301