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Color Design Workbook: A Real-World Guide to Using Color in Graphic Design

3.93  ·  Rating details ·  308 ratings  ·  16 reviews
Since color is such an important part of graphic design, designers need the most up-to-date, as well as the most fundamental, information on the subject to have the tools needed to use color effectively. From the meanings behind colors to working with color in presentations, this book provides readers with the vital information needed to apply color creatively and effectiv ...more
Hardcover, 240 pages
Published January 1st 2006 by Rockport Publishers
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Feb 05, 2020 rated it really liked it  ·  review of another edition
Shelves: art, graphic-design
This book introduces the use of color in graphic design through numerous examples created by prominent design firms. Color theory and several techniques for using color in graphic design are covered. Nearly the last half of the book focuses on design firms' use of color. Overall, it's a very colorful and attractive book, and if you haven't studied design before, you'll learn a lot about color. If you have studied design, there won't be much new here, but it is still useful to see how others use ...more
Adam Wiggins
Dec 23, 2011 rated it liked it
A reasonably good introduction to using color in graphic design for print media, and to a lesser degree computer displays and architecture.

Some notable topics and points:

- RGB (additive primary colors) as used on light-emiting devices like TVs and computer monitors, vs CMY (subtractive primary colors) as used on light-absorbing media like magazines and books

- Hue (position on the color wheel); saturation (intensity or dullness of the color); and brightness (mix with white to form tints, mix with
Oct 10, 2008 rated it it was amazing
Visually beautiful. Those of us who love color and design now the thrill of getting new pantone chips...this book is that thrill all wrapped up in one beautiful package. Beautiful palettes and plenty of useful design concepts.
Anna Richland
Sep 20, 2013 rated it really liked it
Shelves: teaching-art
The color wheel as a star design on p. 17 is something my children can replicate -- more interesting the usual circular color wheel. There's also a 12-step color wheel on p. 20 and a complex analysis of color harmony that older students or adults would use, but I think it's too difficult for my 8 & 10 yr old children (at least with the art deficit they're currently laboring under!) This book also has an excellent glossary, which saved me having to flip pages to find definitions of shade, tint, h ...more
Serge Pierro
Nov 04, 2014 rated it really liked it
Shelves: art
An excellent resource on color theory and its use within graphic design. For beginners, it covers basic theory, and for more advanced practitioners, it presents enough material to inspire and embellish their established knowledge. One of the highlights of the book, would be the back section in which real products have their palettes broken down and analyzed. Recommended!
Jun 20, 2008 rated it really liked it
Another good addition to the "Workbook" series, and includes decent examples and case studies from Adams Morioka. Gives a bit more exposure to packaging design than I'd prefer, but overall, a book I'm happy to have. ...more
Roozbeh Daneshvar
I think this is a good resource if you are curious about colors and design. I learned a lot from the first half of the book. The second half might have be better for people who are professional designers, and not me.
Jul 29, 2018 rated it really liked it  ·  review of another edition
Galea Marius
Oct 28, 2016 rated it really liked it
Learn how colors work,how it's feel and when to apply specific color in projects ...more
Feb 21, 2019 rated it really liked it
I used this book as a reference for the psychology of color perceptions, in a semiotics paper on Woodstock art. A lot of useful information is provided.
Rachel Meyer
Jan 19, 2017 rated it liked it
Shelves: non-fiction
I'll admit, I didn't read this book in-depth. I kind of skimmed it. It goes deep into color and using it, more than I know or understand. It wasn't a bad book, it's just not a book for a beginner. ...more
Silviu Comarita
Mar 05, 2013 rated it liked it
Shelves: design
Not bad, but I was expecting more. Quite basic, as much as theory goes. You might find a nugget of wisdom here and there, and the case studies are interesting.
María Castejón
Feb 05, 2013 rated it really liked it
Shelves: graphic-design
Very good introduction to color and how to use it. It comes with some studio cases that results very helpful.
Oct 02, 2009 rated it really liked it
Shelves: artsy-love
This book looks lame but is actually awesome. Don't judge a design book by its cover? ...more
Aug 02, 2016 rated it it was amazing
Great guide to colour in graphic design with many real-world examples of how different designers applied colour to enhance their designs.
May 06, 2010 rated it really liked it
Good book on color design. A bit pricy for the content, but still a good workbook.
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