Strategy: Process, Content, Context

by Bob Dewit, Ron Meyer, Dewitmeyer

A combined reader and casebook for introductory strategic management courses. Offers a balanced coverage of the main themes of strategic management and a broad representation of the different approaches and theories. A European perspective is reflected in the choice of topics, articles, examples and cases.

Genres: Business, Management, Reference, Nonfiction

896 pages, Paperback

First published March 1, 1994

Reviews

[Mahdi Meskin · Rating 5 out of 5]

one of the best books i have read.
in this book you are faced with more than 10 debates about strategy issues, which gives you a whole insight in strategy.
i hope i could have such a book in each managerial issue.