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252 pages, Hardcover
First published October 1, 1987
This book felt like a combination of reading a beauty magazine without the photos and filling a buzzfeed quiz. One thing I want to praise is the acknowledgement that the beauty industry works towards breeding insecurities in people so they can continue to buy their products. The author seemingly rejects the traditional approach towards beauty, which is confining and limiting the individual, yet I would accuse him of doing a similar thing, although to a lesser degree.
If you are looking for a way to give off a certain 'vibe' through style or makeup, this book is not for you. Instead, it classifies you based on a few quizzes and then summarizes what, according to the author, goes best for the category you chose. This is much more personalized than the classical approach which takes one face as a framework and forces you to try to fit into it by minimizing/highlighting certain features, but still felt very limiting to me. At least the author attempts to provoke you to love your such features by accentuating and appreciating them, instead of trying to conceal them by different means, however, I would like a more flexible approach, which does not put you into the box of your `Image identity`.
My biggest problem with this book is the lack of visual examples. By filling the quizzes, some questions involve your features, which are easily measurable (bone structure, height, weight), but others which rely on `vibe` and what you put out in the world are much more abstract and could be very difficult to answer. Despite the author's suggestions to consult with friends and do the test together, my `test group` could barely answer half the questions, because of their obscurity.
I faced the biggest difficulty when trying to capture my undertones and seasons (which I, admittedly, failed). The test is to drape fabrics of different colors across your face and `feel` which ones make your skin color `radiant`, `glow`, pop off, or muddy, dull and uninspired. In such a book, especially when discussing hairstyles, undertones, haircolors, clothing and accessories, I feel that visual additions should be a must (there were a few in one section, but they are incredibly insufficient). Fashion and vibes are very subjective and what feels `bold` or `muddy` to one may not hold much value for the next person. This major flaw is really hindering and makes it significantly
hard to draw any value from this book.
Lastly, let us assume that we have identified our Image Identity and undertones correctly. Then, what if you want to try a certain haircolor? Could you pick red if you have a cool undertone? According to the author, no - despite being strongly against confining people, this is what he says in the last chapter `debunking` hair color myths:
Myth #5. Any woman can wear any haircolor she chooses, as long as it's well executed and she changes
her makeup to match. - "Of all the `haircolor myths`, this is the silliest as far as I'm concerned!"
The truth of the matter is, if you can first learn to appreciate the unique creature you truly are, and then simply express your uniqueness in your appearance, you will be beautiful beyond your wildest imaginings! More important, you will feel beautiful in a way, and with a depth, that you have never before experienced.