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1929, America Before the Crash

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An examination of one of the turning points in American history,1929 reveals how important figures in the nation and the world redirected the twentieth century.

370 pages, Hardcover

First published October 1, 1979

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Warren Sloat

3 books2 followers

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Displaying 1 - 2 of 2 reviews
354 reviews5 followers
January 25, 2020
Description of American business culture following WW I. The narrative is woven around a banquet that Henry Ford held to honor his good friend Thomas Edison, on the fiftieth anniversary of Edison's successful development of the electric light bulb. President Hoover, Marie Curie and many of the country's top business leaders were attendees. Ironically the affair took place on October 23, 1929,even as American Capitalism was being celebrated, the Stock Market was crashing and the Great Depression was underway.
Edison and Ford were self made men who helped develop electric power and the automobile, two technologies that along with radio utterly changed America and the world. These represented the American ideal of practical application of technology rather than the theoretical. Sloat describes the development of advertising and public relations that sold the public on the glories of American capitalism and free enterprise. His description of things in 1929- the panacea of unregulated business, the deification of success and celebrity culture, the power of the financial sector, the emphasis on financial return over real growth, America's withdrawal from the world, anti-immigration1 and nativist movements, rural versus urban, the influence of lobbyists and the weakness of labor unions are prominent today. If Stoat had written this book recently, you might say he was deliberately drawing parallels. However, 1929 was published in 1977. The more things change...
215 reviews1 follower
June 26, 2019
Events, people and circumstances of the 1920's were clarified and distinctive. I better understand the nation at that time and the reason the crash occurred. I learned from this book things never taught in school. Interesting yet not a spell binding read.
Displaying 1 - 2 of 2 reviews