Showcasing the latest in best practices across print and digital media, EXPLORING TYPOGRAPHY, 2e provides a well-researched, authoritative introduction to typography that explores the varied uses of type in visual communications. Coverage begins with a history of type and a survey of how type is classified before advancing to the physical components of letters and the rules of legibility, readability, and style. The text surveys the creative use of emphasis, designing effective layouts, using grids, and developing original type styles. Examining contemporary challenges in type, it also introduces terminology and concepts relevant to designing with type in a digital environment and includes coverage of designing type for mobile devices. More "Designer at Work" boxes and new "Designer Processes and "Typography for Social Change" features provide insight into professional designers' work and processes. With a large new format, EXPLORING TYPOGRAPHY, 2e is packed with dynamic illustrations that bring chapter concepts to life.
Best book on Typography I've found. Excellent information on history of typography, typography anatomy, type categories (humanist, geometric sans, etc.) and way more. My copy of this book is already starting to wear down. If you like typography, get this book. Though don't spend $50 on it. Buy it used for cheap. It's worth more than $50, but who wants to spend that much on a book? You can also find it in most libraries, at least in our area.
This book is an excellent educational resource. It should be a must for graphic designers and students. The language is pretty accessible and the examples used to illustrate the author's points are relevant. Designing type (chapter 8th) is packed with useful information that shines a light into the obscure world of type design. This is the best typography book I've read that actually explains typography! I highly recommend it to anybody interested in the subject.