The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth In Tough Economic Times

by Jay Abraham

A revolutionary approach to company growth from the internationally renowned business consultant

Genres: Business, Nonfiction, Entrepreneurship

276 pages, Kindle Edition

First published January 1, 2009

About the author

Jay Abraham has helped grow more than four hundred companies, including IBM, Microsoft, Citibank, and Charles Schwab. He lives with his wife and children in Palos Verdes, California.

Reviews

[Jade Handy · Rating 5 out of 5]

Uh, ...if you are in business, or hope to stay in business, this is a must read (cliche' intended.) This is the future of business, period.

[Denis Vasilev · Rating 3 out of 5]

Совсем базовые вещи для малого бизнеса. Поп маркетинг и копирайтинг в основе

[Otavio Albano · Rating 2 out of 5]

Apesar do livro contar com boas ideias e fazer pensar, acho que é focado demais em uma realidade intangível ao micro e pequeno empresário brasileiro. Joint ventures, associações com empresários de mídia, receitas beirando os milhões — nada disso faz parte do cenário do empreendedorismo da grande maioria dos empresários no Brasil. Além disso, o livro (a meu ver) também perde pontos pelo narcisismo exacerbado do autor. Chega a ser patético em algumas partes...

[Mark Manderson · Rating 5 out of 5]

Anything by Jay is phenomenal and contains brilliant nuggets that can be applied for business growth. He gives countless examples with the verbiage of how to do it exactly!
Top takeaways:
4 Reasons for Stagnation:
1. Not incorporating growth thinking into every aspect of the business.
2. Not measuring monitoring comparing or quantifying results. 
3. Not having a detailed strategic marketing plan with specific performance growth expectations.
4. Not knowing how to setup for specific goals. 
The goal is to turn one time buyers into life-long customers and the person who doesn't buy to buying something.
95% of all businesses do not reach their goals.

[Bálint · Rating 3 out of 5]

I was interested in Jay Abraham's work as he is Ramit Sethi's mentor. The book is available through Abraham's site (if you sign up, you can download it).

There are quite a few great mental models, although I definitely feel that Abraham is more like an industrial guy rather than an online ninja. Nevertheless, lots can be applied online too.

I liked how he made it clear: lots of business decisions can't be made in the mind, one has to actually test them to see if they work. And many won't.

Good read, but didn't inspire me to read more from him.

[Fountain Of Chris · Rating 4 out of 5]

Plenty of overlap with "Getting Everything You Can Out of All You've Got," but enough of a difference and specific focus to warrant a separate book. At least in the edition I read, he reduces his focus on direct mail advertising.

This book is mostly for small business folks who need a leg up on competition from other small businesses. Marketing and consulting professionals will already be familiar with the concepts, but a refresher has its own value.

[Mindy · Rating 3 out of 5]

This book is a must read for entrepreneurs. I got to know Jay Abraham through Ramit Sethi. This book changes the way how you think and view business. Connecting with people and solving their problems are the keys.

It is a little difficult for me to understand and apply. I need to develop the skills to see the potentials.

[Benjamin Arp · Rating 4 out of 5]

This is one of those books full of questions and examples. Probably best for an owner//executive to read, then go on a retreat to review, and come back with some new ideas to implement in your business. It is book of principles that still hold value today, not a book of tactics with a 6 month shelf life.

[Paulo Varella · Rating 5 out of 5]

Skip the 2 first chapters of braging . All the rest is pure diamond!

[Jim Bouman · Rating 3 out of 5]

Rating: Optional reading

A more well-written than Jay Abraham’s first book, this time he focuses on 9 common problems companies face, especially in a recession, and how to overcome them.

There’s more substance and actionable advice this time around, but I still prefer his YouTube seminars over this. Just like his previous book, I think this one could’ve been one-third to half its current length.

That said, I think any business struggling in 1 of the 9 ways Jay mentions will find some value in going through his checklists and implementing the steps one-by-one.

Some things I think more about after reading this book:
- Consultative selling: qualify first, pre-close second, then present. (For more on consultative selling, read The Ultimate Sales Machine by Chet Holmes).
- Become your market/niche’s most trusted advisor.
- Asking the right questions.
- Do people have a compelling reason to change? Fear, pain or pleasure?
- The quickest way to increase sales is by eliminating perceived risk.

Extensive summary: https://jimbouman.com/the-sticking-po...

[Alberto Lopez · Rating 4 out of 5]

A little preachy, this books starts a somewhat slow but ends up delivering good value for the small business owner. In the end, I left feeling that this is a must-read book for anyone in management. What I liked best was the out-of-the-box thinking it encourages.

[Luca · Rating 4 out of 5]

Good book about getting your business unstuck. I liked a lot that the book is very practical, lots of good advice, full of real-life examples and situations where you could make a difference. I loved the strategy of preeminence. This resonates big with me, am trying to move forward and sometimes you just need to get things out of your way. You better be preventing stuff from happening before stuff finds you.

[Angelo Terminel · Rating 3 out of 5]

Good book. The title is a bit misleading, since Jay Abraham's "9 Ways..." are basically the same strategies he gave before our economic situation. However, the author is not without merit. His accomplishments prove he has marketing solutions that really work.

[Tim Johnson · Rating 4 out of 5]

I love Jay Abraham, but this book is mostly a retread of his first book, Getting Everything You Can Out of Everything You've Got, which is wonderful. Worth reading just because it's Jay and because his message is so spot on.

[Anna · Rating 5 out of 5]

Great book - created heaps of notes to implement in my own business. You can read my review here: http://www.annamaree.biz/review-of-th...

[Troy · Rating 5 out of 5]

Outstanding!

[Elena Vrabie · Rating 3 out of 5]

Went through the 1st 4 chapters, it's not bad, it's easy to read, but we just "drifted" apart. Will give it another chance in the future.

[Valen · Rating 5 out of 5]

One word: Powerful. Jay showed me new ways to look at business. This book is a real game changer ONLY if applied...that's the key!

[Stephen Leung · Rating 4 out of 5]

The classic marketing genius/wizard/guru Jay Abraham. This book has good business advise, some a bit outdated though, and definitely not a book terribly useful for early stage startup

[Bruno Melo · Rating 5 out of 5]

Leitura obrigatória para todo empreendedor!

[Chris · Rating 4 out of 5]

Another Jay Abraham classic that, if pondered deeply, can help move your business forward

[Josh Guilar · Rating 4 out of 5]

Definitely worth your time