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Multiculturalismo, cine y medios de comunicación: Crítica del pensamiento eurocéntrico (Paidos comunicacion cine 130)

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En este libro, el multiculturalismo y la crítica del eurocentrismo son dos conceptos inseparables, pues relaciona dos temas que a menudo se relegan a ámbitos reservados a los por un lado, los debates referentes a las políticas de identidad y raza; por otro, los debates sobre el discurso (pos)colonial y el nacionalismo en el Tercer Mundo. Stam y Shohat sitúan la cultura popular en el centro mismo de estos debates posmodernos y señalan que los medios de comunicación desempeñan un papel importantísimo a la hora de modelar las comunidades y determinar la pertenencia a un grupo. Éste es el primer estudio detallado de un nuevo campo de investigación que los autores denominan "estudios multiculturales de los medios de comunicación", lo cual hace que esta obra sea una lectura fundamental para los estudiosos de los medios. El libro establece un modelo teórico para analizar tanto los productos de Hollywood y de los medios de comunicación de masas (los musicales, los westerns, las películas imperiales, las noticias de televisión) como productos culturales alternativos (películas comerciales de cierto alcance crítico, el "Tercer Cine", los vídeos de rap, los medios de comunicación "diaspóricos" e "indígenas"). Los autores también mantienen que un replanteamiento de la enseñanza de la comunicación puede contribuir a establecer y fortalecer paradigmas alternativos de la conciencia histórica. El libro abarca una gran variedad de disciplinas (literatura, cine, antropología, cultura popular, etc.) y sitúa los estudios culturales en un marco multicultural al explorar asuntos como los debates contemporáneos sobre Colón, las aporías del análisis de estereotipos, las contradicciones que se hallan en la hibridación poscolonial o las actitudes del espectador. Según Stam y Shohat, todas estas cuestiones no son más que las manifestaciones superficiales de un cambio más la lucha por descolonizar la cultura global.

370 pages, Paperback

First published January 1, 1994

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About the author

Ella Shohat

32 books43 followers
Ella Habiba Shohat (Arabic: إيلا حبيبة شوحط; born 1959) is Professor of Cultural Studies at New York University, and has taught, lectured and written extensively on issues having to do with Eurocentrism and Orientalism, as well as with postcolonial and transnational approaches to Cultural Studies. More specifically, since the 1980s she has developed critical approaches to the study of Arab Jews/Mizrahim in the context of Israel and Palestine. Born to a Baghdadi family, Ella Habiba Shohat defines herself as an Arab Jew.

Her writing has been translated into several languages, including: Arabic, Hebrew, Turkish, French, Spanish, Portuguese, German, Polish, and Italian. Shohat has also served on the editorial board of several journals, including: Social Text; Critique: Critical Middle Eastern Studies; Meridians: Feminism, Race, Transnationalism; Interventions: International Journal of Postcolonial Studies; and Middle East Journal of Culture and Communication. She is a recipient of such fellowships as Rockefeller and the Society for the Humanities at Cornell University, where she also taught at the School of Criticism and Theory. Recently she was awarded a Fulbright research / lectureship at the University of São Paulo, Brazil, for working on the cultural intersections between the Middle East and Latin America.

(from Wikipedia)

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Displaying 1 - 9 of 9 reviews
9 reviews
August 15, 2021
Are Egypt and India just backdrops for Indiana Jones? Are Native Americans just threatening our cowboys? This book clarifies that Eurocentric, pro-colonial narratives preceded film, and carefully addresses this history and the legacy of its stereotypes in film narratives. Finally, Shohat and Stam offer examples of films that cut against this stereotypical grain, and how they do it.

Enjoyable for a fan equally of old and new, American and international film. So many examples I recognized, and so many more equally interesting. Useful for any student of film as a course in reading and writing multiculturalism in film.

And insightful. Consider this nuanced response to “identity politics”:

”No one should be ashamed of belonging to the identity categories into which they happen to have been born, but one is also accountable for one’s active role or passive complicity in oppressive systems and discourses. “It Ain’t Where You’re from,” as Paul Gilroy, quoting the rap musician Rakim (W. Griffin) puts it; “It’s Where You’re at.” At the same time, it would be an act of bad faith to expect “minorities” to be color-blind toward the ethnically privileged, attentive only to their discourse and disregarding their affiliations. No one need perpetually apologize for the crimes of remote ancestors, but it would also be a crime to ignore benefits accrued over centuries, especially when those benefits “bleed into” contemporary situations of structured privilege.” (344)

So they describe what they are looking for in a just narrative as follows:

“A radical, polycentric multiculturalism, we have tried to suggest, cannot simply be “nice,” like a suburban barbecue to which a few token people of color are invited. Any substantive multiculturalism has to recognize the existential realities of pain, anger, and resentment, since the multiple cultures invoked by the term “multiculturalism” have not historically coexisted in relations of equality and mutual respect. It is therefore not merely a question of communicating across borders but of discerning the forces which generate the borders in the first place” (p. 359).

If you don’t have time for a 375-page book or interest in an in-depth discussion of film history, consider reading Stam’s & Spence’s 19-page 1983 article in Screen, “Colonialism, Racism and Representation: An Introduction,” which offers some of the book’s general insights with clear examples.
7 reviews
April 24, 2021
An execptional book that broadens your mind. Changes your view on the world and on take-for-granted assumptions about it fundamentally.
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Author 15 books84 followers
April 28, 2025
3/5 Stars (%57/100)

Ella Shohat and Robert Stam’s Unthinking Eurocentrism offers a critical examination of how Western media and scholarship have historically framed non-European cultures, arguing for a more nuanced and pluralistic approach to representation. The book is rich in theory and examples, pushing readers to rethink familiar narratives and assumptions. While its ambition and critical insights are valuable, the dense academic language and sometimes sprawling structure can make it more stimulating in parts than consistently engaging as a whole. Studied this book in one of my master's classes.
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Author 8 books12 followers
February 12, 2010
This book is a must read for EVERYONE whether layperson, academic or critic. There are few books I've read even during my academic career that have managed to offer solutions on looking at media (particularly film) through non-Western eyes. It remains one of my favorites and continues to be a guide for me in both my work and my recreation.
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321 reviews10 followers
May 5, 2009
Incredibly comprehensive analysis of racial and colonialist discourses influencing and influenced by global cinema. Dense, but still an entertaining read.
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25 reviews
December 9, 2013
This is the big book on the whole notion of Eurocentrism. If you want to look deeper into how we view movies and film, check this out!
3 reviews15 followers
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February 15, 2016
A good book, and I am a little biased having worked with Dr. Ella for 5 years as a research assistant. She is a fantastic writer on countering eurocentrism
Displaying 1 - 9 of 9 reviews