As a boy Rockwell picked berries and chopped wood to help finance the first printing of the Book of Mormon. While he participated at times in the sacred ceremonies in the Endowment House, as Rockwell grew older it was increasingly common to see him soused and disorderly, in a society where abstinence from alcohol was becoming increasingly important, even mandatory to all except Rockwell.
Though Rockwell could not read or write, he was not a simple man. On a visit to Utah, one Eastern journalist declared Rockwell the territory's most interesting man, next to Brigham Young. Rockwell found himself a legend in his own time, the subject of dime novels and hundreds of newspaper and magazine articles in America and Europe. Aspiring gunfighters traveled hundreds of miles hoping to gain fame and reputation by defeating the legendary Mormon. None ever succeeded.
Four women gave him their love. Two remained faithful. Two did not.
Rockwell was a successful businessman establishing a ferry operation in Missouri, a taxi service in California gold fields, a brewery in Salt Lake Valley, and a vast cattle-horse ranch in the desert mountains of western Utah. He was a scout for generals and explorers, a hired gun for Wells Fargo, a missionary and Indian agent for Brigham Young, and a contractor with the U.S. Postal Service.
While Rockwell had an army of enemies among his fellow humans, he was the friend of animals commanding both confidence and obedience. "Dogs loved him and horses trusted him," said one Rockwell student. "A man like that couldn't be half as bad as his critics say he was."
But to the Mormons with whom he lived, Rockwell was a folk hero, a valiant defender of the faith, the peacemaker who more than anyone else made Utah's frontier communities safe for commerce and everyday living.