The secrets of breakout selling!Using his thirty years of experience training corporate sales forces, Stephan Schiffman has put together a collection of the most essential techniques for succeeding in the field. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything you need to know in order to improve your performance and make the sale. Inside this book, you'll find his proven sales philosophy, which includes such elements don't happen unless questions are asked.An objection is an opportunity in disguise.A salesperson's responsibility is to help the client solve a problem.No one ever made a good sale by interrupting a client. Whether you're new to the field or looking for a quick refresher, you will finally be able to beat out the competition and take your career to the next level with The Ultimate Book of Sales Techniques!
Brought this book from flipkart just to gather some basic knowledge on selling and this book is good for starters. I would recommend this book to you if you are new to the field or looking for a quick refresher. I found the following tips from this book useful:
* anticipate commón responses(like I am happy with what I have,I am not interested, I am busy,etc). *Follow up the next day *Five email mistakes *Use fallbacks *Raise the hard issues yourself *Dont product dump *"I didn't anticipate that" technique(Master pipa) *Some cold calling scripts
This book doesn't have any groundbreaking techniques. It is filled with a lot of common sense and definitely Worth a shot.