The process of creating graphic design cannot be easily each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies—Research, Inspiration, Drawing, Narrative, Abstraction, Development, and Collaboration—examining the work of 20 graphic designers from around the world. This book is aimed at students and educators, as well as practicing designers interested in the working methodologies of their peers.
Seasoned professionals and students alike will be intrigued by this series of in depth design case studies. The book showcases the work of a diverse collection of celebrated designers ranging from the delicious drawings in Ed Fella’s sketchbooks to the sophisticated typographic experimentation of Philippe Apeloig. Projects range from a Michael Bierut identity program to the sensitive design of a book by Lorraine Wild. The book looks at various aspects of the design process from the brief to the finished product. Of particular interest are the dozens of examples showing rough sketches, comps, and alternative possibilities that take each project from caterpillar to butterfly. This is another beautiful volume to place alongside Skolos and Wedell’s intriguing earlier book TYPE, IMAGE, MESSAGE.