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Principles of Two-Dimensional Design

4.10  ·  Rating details ·  111 ratings  ·  9 reviews
Understanding the elements of two-dimensional design and the infinite options available in organizing choices made are at the core of this book. Wong surveys all concepts of forms and structures, covering most situations in two-dimensional composition, formal or informal.
Paperback, 112 pages
Published December 15th 1972 by Wiley (first published November 30th 1968)
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Dec 25, 2019 rated it it was amazing  ·  review of another edition
Wucius Wong introduces us to what we might call the Zen or Essence of Design, i.e., the fundamentals upon which modern graphic and purposeful design is composed. As a result, the work may feel anachronistic, the visual examples dated, and the information itself, -Wong’s way of seeing- naive or basic. However, if you have the discipline to begin at the beginning, whatever your current level of artistry, and rework the concepts from your own position, there is much to be gained in this deceptively ...more
Hao Ca Vien
Aug 18, 2018 rated it it was amazing
Wucius Wong's textbook on design is excellent for a primer into the design vocabulary of artists and designers. Wong's exercises are a must do and are very informative as well as incrementally complex. The techniques build intuition and practicality that all designers should try. ...more
Itzy Vitzy
Mar 08, 2019 rated it really liked it
Libro para principiantes , fácil de entender aún así me costo digerirlo.
Jonathan Gall
Apr 13, 2020 rated it it was amazing
A good analogy would be to say that reading this book was like reading the source code of 2D Design.
Sharon Robinson
May 18, 2014 rated it did not like it
The book was published in the early 1970's and the examples really reflect that. They are very "Op-Art" looking. He differentiates between "design" as in graphic design, and art & composition, which was more what I was looking for. The principles he introduces are "Form, Repetition, Structure, Similarity, Gradation, Radiation, Anomaly, Contrast, Concentration, Texture, and Space. This is a different list that most design teachers would use, I think. As he discusses each element he uses a languag ...more
Jul 30, 2009 marked it as to-read
Gina gave me her graphic design textbooks, and I'm looking through them, trying to balance my horroor dismay at how much I don't know about design/art with my excitement at how much there is to learn. ...more
Nov 01, 2016 added it
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Oct 05, 2014 rated it it was amazing
The perfect guide for starters!
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Born 1936 in Guangdong Province. Studied art and design in the United States from 1961 to 1965. Awarded study grant by the John D. Rockefeller III Fund in 1971, Emeritus Fellowship by the Hong Kong Arts Development Council in 1998, and Bronze Bauhinia Star Medal by the SAR Government in 2007. Worked as Excutive Assistant of the Extramural Department of the Chinese University of Hong Kong, Assistan ...more

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