Electronic Commerce 2010: A Managerial Perspective

by Efraim Turban

For undergraduate and graduate electronic commerce courses. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its major opportunities, limitations, issues, and risks--all from a managerial perspective that helps make EC relevant to majors and non-majors alike. The new edition reflects the latest topics that have emerged in the EC field, including social computing and "Green IT".

Genres: Business, Technology, Nonfiction

968 pages, Paperback

First published September 1, 1999

Reviews

[Abood Swaid]

nice one

[DJ · Rating 2 out of 5]

This book was required for one of my courses, and I wasn't quite impressed with it. There was little elaboration, choosing to use one or two paragraphs to gloss over the general idea of the topic at hand. It relies heavily on additional website links to provide more detail, which can be problematic when it's in hardback form.

Also, the editing was poorly done. As soon as I got to the second page and saw "projects, the major one are follow," I immediately was disconcerted with the book. It did start to grow on me throughout the semester, but I definitely would not recommend it.

[Waled]

it is excellent one

[Dress up games · Rating 5 out of 5]

Some basic concepts of E-commerce, E-business for managers especially for CIOs.

[Dian Herlinda]

fdcffcd

[Ibrahim · Rating 4 out of 5]

i've read it as it is a required book for the B.A

[Mohammed Hadwan]

it is nice book i like it

[Vo QuangHieu · Rating 5 out of 5]

read

[Vo QuangHieu · Rating 5 out of 5]

ok

[Annisa Monicha · Rating 4 out of 5]

Buku ini mengulas secara mendalam mengenai dunia E Commerce, lengkap dengan Case2 di kehidupan rill. Buku ini juga dilengkapi dengan berbagai macam pertanyaan utk mengasah pemahaman.

[Shahinaz Ibrahim]

nice book

[Abdulaziz · Rating 2 out of 5]

old book, old info.

[Eith · Rating 5 out of 5]

How can i read it ?

[Khen]

it's good book for me

[Greenapple · Rating 4 out of 5]

good