The Great Outsiders: Northcliffe, Rothermere and the Daily Mail

by Sally J. Taylor

The centenary history of the world's first popular newspaper.

Genres: History

413 pages, Hardcover

First published April 1, 1996

About the author

Sally J Taylor has a PhD in Media Law and holds fellowships at both Illinois and the National Endowment of the Humanities in Washington DC. She has lived and worked in North London for 15 years and is the author of five books.

Reviews

[John Frankham · Rating 4 out of 5]

A fascinating book on the family who first provided popular mass circulation newspapers and magazines to the newly-literate classes following the near-universal education provision in the 1870s and thereafter. Sneered at by the patrician newspaper owners, they achieved vast circulation and profits, championed the modern age - bicycles, then cars, then aeroplanes., and provided leisure and family reading for men and women alike. But there were troubles ahead as well as the 20thC progressed. A good read.