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Action Selling: How to Sell Like a Professional, Even If You Think You Are One

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"Action Selling: How to Sell Like a Professional, Even if You Think You Are One" is the first book in the Action Selling Book Series. Told in a unique story format, 'Action Selling' presents a proven system for managing and conducting the entire sales process - one that applies to any industry and dramatically improves the performance of salespeople with any level of experience. Best part: It does this in 105 pages.

105 pages, Paperback

First published January 1, 2004

7 people are currently reading
84 people want to read

About the author

Duane Sparks

18 books1 follower

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5 stars
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Displaying 1 - 11 of 11 reviews
Profile Image for Beth.
42 reviews1 follower
Read
June 2, 2017
Ugh. Action Selling communicates a great concept, but the story line just couldn't be more cheesy, could it?
I've had to read this book for work several times now, and I catch something new each time. It's definitely worth the read if you're in sales (or in my case, a university admission office).
Profile Image for David Randall.
336 reviews9 followers
November 9, 2024
I'm not salesman, but I design for them, so I've been getting into sales literature, and this has to be my favorite so far in terms of practical techniques. My current work project, Swizzl, is built on the idea of supporting sales teams with the jobs to be done framework. The book Demand Side Sales 101, written by one of our founders, Bob Moesta, really captures the philosophy we're building with, but I'm excited to leverage the ideas of Action Selling to take some of practical implementations we're working on to the next level. I particularly love the focus on understanding needs, asking great questions and aligning every encounter around some kind of commitment.
Profile Image for Devin.
212 reviews19 followers
November 6, 2023
Annoyed this wasn't recommended to me sooner. Takes all of the elements I've always thought important in a great sales process and organizes them into a coherent structure. Highly recommended to anyone who wants to get good at selling.
Profile Image for Desmond.
14 reviews3 followers
May 26, 2025
This book read like a short story and kept me interested.

All in all, I think this is an excellent book for anyone interested in Sales.

I can’t wait to read it a second time before I return it to its rightful owner. I suggest you do the same.
7 reviews
October 9, 2025
Hands down the best sales related material I have read. It provides an easy to use methodology for sales as a whole, with ways to apply it to any given situation. The fact that it's written as a conversation makes the book easier to pick up and fully understand.
Profile Image for Sarah Gallini.
148 reviews2 followers
May 9, 2022
Cheesy and simple to understand. Great selling tips. Work required reading but you can take a lot of the points into all areas of life when you are dealing with people.
Profile Image for jjuan Hakeem.
65 reviews
October 28, 2024
Had to read for work great takeaways if it applies to your field of work. If your job don't require face to face selling then its not worth a read for you.
Profile Image for Elizabeth Thomas.
148 reviews1 follower
September 21, 2016
Not a great work of writing by any stretch of the imagination, but it gets its points across ... and they are great points. If you are selling something, read this.
Displaying 1 - 11 of 11 reviews

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