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Designer's Guide to Color

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With over 1000 color combinations, this remarkable book assists with color choice in several important ways: it takes the guesswork out of putting colors together by showing in advance what they will look like; innovative color schemes provide new ideas; tint percentages for every color insure correct reproduction. This book is meant primarily as a professional tool for anyone associated with design or the design process. Because of the inclusion of screen values of the four process colors, this book will make perhaps its greatest contribution to those who realize their design through some printed process -- graphic designers, certainly; also environmental designers, advertising and package designers and probably some members of architectural firms who become involved in printed media. In a much broader sense, the book has real value to anyone who needs to confirm color suggestions and examples presented in a straightforward, pure and neutral way.

136 pages, Hardcover

First published January 1, 1984

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About the author

James Stockton

13 books1 follower

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Displaying 1 - 3 of 3 reviews
Profile Image for GoldGato.
1,312 reviews38 followers
February 12, 2018
Although I am not an artist or designer or creative whatever, this is a handy dandy book to have around. It's a very simple reference book combining 90 basic colors with up to twenty different color schemes. Just looking at all the different tints is fun by itself.

The idea is to be able to see in advance what color combinations will look like together. Also included are occasional pages about color theories and some historical context. For instance, how monkeys have acute color vision or how Phoenician traders marketed a dye which gave Confucius much concern upon its introduction in China. I certainly didn't know that fishermen used to wear red loin cloths to scare off sharks! But there you go.

Apart from looking good, this book helped me with my current front yard garden design. Red, purple, green...how would that all look? Worked out nicely. Also, this is a french flap hold-in-your-hand edition, which makes it far more valuable than having to pull up the same combinations on a phone or tablet. So many hues, so little time.

A is black, E is white, I is red, U is green, O is blue, wrote the poet Rimbaud.

Book Season = Year Round (yellow sounds like a flute)
Profile Image for Tam G.
499 reviews2 followers
February 16, 2016
It was okay. It works for what it is. It is combination of various tints. The tints are from round numbers (YMC) of each color.

There is no judgement here of what looks good together....no artistic or design sensibility. This is a logical progression of trying 4-5 tints of one color against 4-5 tints from every other color.

This was fine. I just found I wanted less structure and more exploration of working color combinations.
Profile Image for Stephan Anstey.
Author 2 books10 followers
December 21, 2012
Super helpful with design projects. There are web sites and computer tools that are as good but I like having the book.
Displaying 1 - 3 of 3 reviews

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