Version 1.1 boasts 16 brand new end of chapter cases! If you like to use case examples in your Principles of Management course, then Version 1.1 is right for you. The cases are as 1. Goodwill 2. SAS 3. Hanna Andersson 4. Xerox 5. Flat World Knowledge 6. Nucor Steel 7. Toyota 8. Google 9. Social Networking 10. Indra Nooyi, CEO of Pepsi 11. Bernard Ebbers, Former CEO of WorldCom 12. Edward Jones Investments 13. GE 14. Zappos 15. Newell Company 16. Kronos Principles of Management-Version 1.1 by Carpenter, Bauer and Erdogan teaches management principles to tomorrow’s business leaders by weaving three threads through every strategy, entrepreneurship and active leadership.
Very informative book on management principles. The book was well organized and made points clearly and concisely.
However, I will say reading this using the Flatworld website was a mess. Their reader is extremely limited and only works properly with Google Chrome (broken on Mozilla Firefox). Customer support didn't seem concerned when I contacted them about it. You can't change the font other than the size, the highlighting/notetaking feature is more trouble to use than it's worth, and there is not text-to-speech function unlike many modern day textbook readers. It is a pretty bare bones reader, and honestly I would have opted for the PDF option if it weren't $20 more.
Despite that, though, the book was pretty good. It never felt boring or useless and served its purpose as a textbook for a college-level management class.
It's an educational book. I really advice those who study Business management to read it. It starts from the beginning with the definitions of the new concepts and the managerial concepts that are commonly used within organizations and companies. It talks about every single thing relates to the management and administration. Strongly recommended even for those who know nothing about management.