With the dynamic interactive "Optical Illusions," each time readers turn the page, lift the flaps, or pull the tabs, they'll be confronted with an even more amazing optical illusion!
This guide to the world of eye-tricks is fun for the entire family -- providing new and gasp-inducing moments on each page. Along with the illusions, which include a spinning thaumatrope, a stereoscope, and an entrancing 3D sculpture that "follows" you around the room, readers will welcome learning the latest theories about why illusions fool us.
Dorling Kindersley (DK) is a British multinational publishing company specializing in illustrated reference books for adults and children in 62 languages. It is part of Penguin Random House, a consumer publishing company jointly owned by Bertelsmann SE & Co. KGaA and Pearson PLC. Bertelsmann owns 53% of the company and Pearson owns 47%.
Established in 1974, DK publishes a range of titles in genres including travel (including Eyewitness Travel Guides), arts and crafts, business, history, cooking, gaming, gardening, health and fitness, natural history, parenting, science and reference. They also publish books for children, toddlers and babies, covering such topics as history, the human body, animals and activities, as well as licensed properties such as LEGO, Disney and DeLiSo, licensor of the toy Sophie la Girafe. DK has offices in New York, London, Munich, New Delhi, Toronto and Melbourne.
Optical Illusions are a bit of a universal language. People from all over the globe have the same rods and cones in their eyes; so all of their eyes can be fooled into thinking erroneously.
This book is full of "moving" circles and images that aren't really there, but at the same time your brain says that they are. It is interactive with a decoder to help dispel what your eyes are telling you, as well as an illusion that you can build at the end. Children of all ages, as well as adults, will enjoy the trickery, as well as learning a bit of science behind the optical effects.