Doing Business in China

by Tim Ambler, Chao Xi, Morgen Witzel

Aimed specifically at Western and non-Chinese businesses and managers this book offers a theoretical framework for understanding Chinese business culture and a practical guide to business practices, market conditions, negotiations, organizations, networks and the business environment in China and the factors that can lead to business success. The authors guide the reader through the processes of market entry, marketing and managing operations in this unique social and cultural context by Building on the strengths of the first two editions with new case studies, updated discussion of the evolving marketplace and its interactions with government and a new chapter on business law, the third edition of Doing Business in China will continue to be the number one resource for students of international business and management studies and practitioners with an eye on China.

Genres: Nonfiction, Business

304 pages, Paperback

First published June 15, 2000

Reviews

[Oxuria]

Przeczytane na potrzeby pracy semestralnej z przedmiotu, ale lektura stała się całkiem ciekawa.

[Sibin · Rating 2 out of 5]

An okayish book for someone reading up on Chinese culture and about doing business in China for the first time.

[Sarah · Rating 2 out of 5]

This was assigned for a Doing Business in China class I took for school. We jumped around from chapter to chapter in order to better align with the syllabus and I think the book lost some of its natural flow by doing so. Maybe because of this, I didn't find it all that helpful of an introduction to the business culture of China. It's too vague and too much of the information is a reiteration of general business concepts.