Marketing Your Book - an Author's Guide

by Alison Baverstock

A practical guide encouraging authors to see how effective they can be at helping to promote their own books. It covers how marketing works, what opportunities there are, how authors can help, how to get noticed, and how to get local publicity, providing a real insight into the publishing process.

Genres: Nonfiction

150 pages, Paperback

First published January 1, 2001

Reviews

[Philip · Rating 1 out of 5]

It stated the obvious, but I suppose most of these books do. Rule 1: Be creative. Rule 2: There is no rule 2. Rule 3: Same as rule 2. The most enlightening bit was the use of the word “lookist” to describe the fact that a lot of publishers decide what is sellable on the basis of the appearance of the author. So that’s where I am going wrong!

[Gemma Williams · Rating 5 out of 5]

I thought this book was very useful, I can't really write so I don't think I'm ever going to be a author but I am interested in publishing and marketing. It was good to see what the author is being told to do and how authors feel about publishers/people in charge of marketing their books.

[Alice Chau-Ginguene · Rating 5 out of 5]

Very very useful book for anyone who is interested in publishing. I checked this book out from the library and end up buying a copy. Enough said.