The Franchisee Handbook: Everything You Need to Know About Buying a Franchise

by Mark Siebert, Robert Cresanti (Foreword)

Is Franchising Right For You? Why start a business from scratch when you can have a piece of the greatest expansion strategy ever conceived? Franchising is BIG and getting bigger in every sector―from restaurants and coffee chains to pet care and insurance. There is a franchise for everything and everyone. As a potential franchise owner, you can be in charge of your own success while being supported by a known brand. Franchising gives you that ability, along with the satisfaction that comes only with building something that can last a lifetime and beyond. And, if you are successful, you eventually stop sweating the details and have the freedom to enjoy your life in a way that most around you cannot. In The Franchisee Handbook , franchise expert Mark Siebert walks you through the process of vetting and buying a franchise, helps you ask the right questions of franchisors and yourself, and gives you the resources you need to decide if franchising is right for you. Siebert shows you how to do your homework before making what could be the greatest financial decision of your life. You will learn how

Genres: Business, Nonfiction

236 pages, Paperback

Published January 22, 2019

Reviews

[Katherine · Rating 3 out of 5]

Decent overview of the risks, calculations, and process.

[Ryan Manganiello · Rating 5 out of 5]

Packed full of knowledge, minus the bloat... my kind of book!

Although I have no intentions whatsoever of buying a franchise, I was kind of running out of business related books to read at the library, when I spotted this and said what the hell.

Oh, and the author actually admits to never owning, nor wanting to own a franchise either, so that kind of put me at ease going into it.

If you need something to read, or are interested in owning and operating a franchise, this is the perfect book for you. As mentioned above, it has everything you need packed into just over 200 neatly and understandable pages, which include great tips and tricks, questions to ask, and even to do checklists before committing to buy a franchise.

One of the best qualities this book has to offer readers, is the fact that the author is so upfront with you, meaning that he tells you more than once if you don't fit a certain criteria, that maybe owning a franchise isn't for you.

[Kico Meirelles · Rating 4 out of 5]

This is a straightforward and well-structured book. The author offers a comprehensive framework and detailed information on the franchise ecosystem, including key players such as franchisors, franchisees, and support networks, as well as the processes involved in franchise development and management. While the initial sections may present some obvious points, the content becomes significantly more in-depth and thorough in the subsequent chapters, covering operational strategies, legal considerations, and success factors.

[Larry Tuch · Rating 5 out of 5]

One of the better books I read about Franchises. It breaks down each phase of buying a franchise, especially the FDD to where it doesn't make it so intimidating. Challenges you in knowing your stuff to do your due diligence. Lived it!

[Anthony LaBarbera · Rating 5 out of 5]

Franchise angst

This book is extremely informative. It will answer your questions and provide you with thoughts to consider. As someone new to acquiring a franchise, this book is if extremely value. Read it, learn from it, formulate your own questions, and discover.

[Eric · Rating 4 out of 5]

It deals a lot more from the franchisor perspective, not the franchisee. Overall, it's still a good read, as I continue to gain knowledge on franchising