Inconsistently good, not-so-beautifully written, and a bit overindulgent of postmodernism and psychoanalysis. Other than that, it's a rich and useful analysis of the workings of ideology and symbolism before and throughout the Syrian war.
Wedeen starts her book well and ends it well, laying out in the introduction key theoretical notions she employs to analyze the forms of rhetorical and symbolic power the regime has enjoyed. The final chapter also provides a fresh take on sectarianism as "residual" cum "emergent sociality", a structure of feeling evoked by historical and quasi-factual anxieties. One significant and exuberantly delineated idea of Chapter 3 is that the regime's survival was crucially dependent on a "silent majority", and that this was produced and reproduced by a latent ideology embedded in the regime's social and political world, including widespread efforts to sow doubts and relativize the truth. Added to that are the fantasy investments by a new generation in the allure of a good life and the temptation of shuting down any public demands.
The remaining chapters mainly tackle what Lisa Wedeen persistently calls "neoliberal autocracy" and its "unmaking", with her ethnographic data being interviews with Syrian interlocutors, the PR products of the first family, and a variety of films, TV series, documentaries and web shows before and after the uprising. At times, the book feels like a media or cultural studies piece of work rather than political or social science, with something perceivably missing between the Syrian communities she refers to and the select representations she uses to analyze their realities. A good book for theoretically oriented "students" of Syria, but not necessarily a must for general analysts.