A guide to creating new forms, fonts, logos and patterns using a grid-based design German illustrator and designer Christoph Grünberger's (born 1975) Analog Algorithm is a tool kit to create new forms using grid-based design, offering the reader techniques to develop new forms, fonts, logos and patterns. The concept represents a design process in which individual decisions follow much larger and deeper principles than immediate and spontaneous-intuitive actions.
Using a variety of examples, each chapter contains a detailed description of the procedure from form analysis to setting up design rules and their application. Both a workbook and a source of inspiration, this publication provides designers and architects with the tools they need to find analytical forms―analog, algorithm-based, exploratory but never of arbitrary origin.
The procedures described allows for an almost infinite number of possibilities. The designer is thus transformed from inventor to interpreter or curator, who assesses individual forms for logos, fonts or patterns on the fly and ensures that the design process is always efficient and goal-oriented.
Analog Algorithm is a book focused on improving your design and concepts through adding algorithm. I immensely enjoyed the play it brought to my designs and the focus it helped bring working with forms, colours and other fundamentals of design. The book lacks a lot of text and starts instead with play and experimentation of simple forms, to which complexity is added when the book progresses.
I would recommend this book for anyone whom likes working with design fundamentals, makes logos, like minimalistic arts and anyone who is a designer in general.
If I could add anything to the book, it would be applying the described method to color or other fields to show its versatility.