Vibrant Communities don't just happen; they're built. This book is your blueprint. Every community wants to become a great place to live and work. The why is no We want to create a place our children and grandchildren will want to be. We also know the We need to attract investments, provide good jobs, and create lively downtowns where citizens will want to work, live, shop and play. What s usually missing is the how. In Building a Vibrant Community, Quint Studer addresses all three aspects, but mainly focuses on the last one. How can your community get from where it is now to where it wants to be? When Pensacola, FL, started its revitalization process, it was struggling economically. Today there is more downtown construction taking place than at any time in modern history. And downtown is well on its way to vibrancy. Property values are soaring. Small businesses are strong and growing. There s a deeper focus on education. In fact, in 2013, Palafox Street was named one of the Ten Great Streets in America by the American Planning Association. Also, downtown Pensacola was named the 2017 Great Places of Florida People's Choice Winner, following a poll administered by the American Planning Association of Florida. This book shares the lessons learned on this journey and lays out tactics communities can use as they move toward vibrancy. Readers will -Strategies for managing the psychological aspects of change how to alleviate fear, create confidence, and win buy-in -How to create a dashboard that keeps your goals on track and in front of the community -Why a vibrant downtown is a crucial part of the mix and the formula for building one -Costly mistakes to avoid -How the role of government is changing inside communities -Why small business owners are the catalysts for change and sustainers and strategies for engaging and empowering them -Creative ways to promote civic engagement Filled with best practices readers can easily modify for their own needs, this book is a valuable resource for civic leaders, business owners, and all citizens who have a stake in building a community they can be proud to call home.
About the Quint Studer is founder of Pensacola s Studer Community Institute, a nonprofit organization focused on improving the community s quality of life and moving Escambia and Santa Rosa counties forward. He is a businessman, a visionary, an entrepreneur, and a mentor to many. He currently serves as the Entrepreneur-in-Residence at the University of West Florida.
I'm coming at it off the back of reading a few other bottom-up community building case studies and this one is vaguely similar. It focuses on revitalization efforts in Pensacola, FL and how Studer was able to help drive some of the changes in downtown, education, and business development.
To start, this is the most business-school, "leadership"-coded book I've ever read on urban planning. Studer is a disciple of the corporate world inside and out BUT! that's not necessarily a bad thing. It's good to get every perspective on the issues. Just know that the language he is speaking in uses for-profit language to explain public/community ventures, which is fine. I don't blame him for being used to thinking in those terms.
The big problem with the book is that when, in the title, he says "citizen-powered change", by "citizen" he means himself, and he's a multimillionaire. I'm not really skeptical of the ideas in the book (like, yes, downtown should be popping. We should be building places people can be proud of, etc.), I'm skeptical of Studer himself and how he views his role in community creation.
In some other books I've read on similar stories, months are spent by communities organizing, fundraising, and planning in order to make incremental dents in their surroundings. In this book, Studer is just like "yeah we wanted a business here so I just bought the building and let my wife start a business in it." It just makes me a bit uncomfortable.
One of the most interesting parts of this book is the subtext. Quint had big plans for Pensacola, throwing money into hella plans (a waterfront park, a community institute, organizing the physical and business layout of downtown), which strikes me as a bit top-down. The thing is that he always mentions that there is pushback from the greater community and his projects are controversial, but never actually explains why they're problematic or who is doing the pushback. He doesn't give both sides of the play here, which seems a bit like he's trying to hide something.
On that note, he seems to think of his role more as someone that engages and educates the community about his great plans rather than empowerment and organizing. Not that those elements aren't there, but it really reads like he has all the great ideas and his goal (and what he teaches his readers to do) is to manufacture consent on the plans. This conflicts with so much in what makes bottom-up planning work but I don't feel like typing it all out.
HOWEVER! This is not a bad book. Quint has a lot of money and influence, but I do genuinely think he cares about Pensacola and does have the right spirit of change and development. He happens to hit all the right notes and buttons and I agree with 85% of what his diagnoses are in terms of bad planning and some methods on reshaping community systems. He's actually quite critical of modern economic and community development metas (chasing giant businesses, infinite expansion, car-centric planning, etc.). His humanity shines through at times here (one of the giant points he keeps coming back to is that he wants to make a place where children will not want to immediately leave once they're old enough. It's brought up so often that it makes me think something happened with him personally in the past...) and I don't doubt his benevolence. I just don't think the capitalistic-autocratic model is a good local replication strategy.
The best part of the book is definitely near the end when he dives into how to build small business communities. I really do love small business but planners don't seem to know how to talk about how they're created and sustained very well. Luckily, this is where Quint is able to really flex his business muscles and lay down the law of what actual systems and networks of small business creation looks like. That section is genuinely very helpful and not something I've seen before and probably something I'll reference in the future.
Anyway, the book is good, I would just advise that by reading this, you are getting a hardcore business perspective on community development and that Quint is about 20% sus in his local strategy, but give it a try if that flavor combination interests you.
A must-read book for anyone interested in making their city a better place to live. I wish Studer had included more specifics and details on what they did in Pensacola, but the broad initiatives described really inspired me.
For anyone who loves to read about practical ways to build community, and anyone who loves Pensacola and wants to learn more about how it became such a great city… You got to read this book.
The first two chapters were my favorite, but there is something to be gleaned from every chapter.