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3HAG WAY: The Strategic Execution System that ensures your strategy is not a Wild-Ass-Guess!
Every company needs a 3HAG—a 3 Year Highly Achievable Goal! The 3HAG WAY is a prescriptive framework that takes the guessing out of your strategy and ensures that you and your whole team are confident in where you are going. It breaks your strategy down into a clear and simple picture—so clear and simple that the whole team will be able to see where the company is going and where it will end up in three years’ time. This strategic clarity will align, engage, and empower your team to make confident decisions in order to achieve your 3HAG.
You’ll find step-by-step instructions to gut out your first 3HAG while building the confidence required to execute with speed toward your goals. The core purpose of this book is to have a significant impact on CEOs, leaders, and their companies and enable them to confidently realize their goals more quickly than they thought possible. And by achieving these goals they will positively impact their families and their communities.
Whether you run a team of four, forty or 40,000, the tools and framework in this book will help you articulate your company’s strategy in simple terms and create a Strategic Execution System that works. We’re going to take each step of the strategy and break it down for you so that you know exactly how to take these steps and why they’re critical to achieving your goal.
You’ll find step-by-step instructions to gut out your first 3HAG while building the confidence required to execute with speed toward your goals. The core purpose of this book is to have a significant impact on CEOs, leaders, and their companies and enable them to confidently realize their goals more quickly than they thought possible. And by achieving these goals they will positively impact their families and their communities.
Whether you run a team of four, forty or 40,000, the tools and framework in this book will help you articulate your company’s strategy in simple terms and create a Strategic Execution System that works. We’re going to take each step of the strategy and break it down for you so that you know exactly how to take these steps and why they’re critical to achieving your goal.
190 pages, Kindle Edition
Published April 16, 2018
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Displaying 1 - 9 of 9 reviews
June 29, 2018
I do not have a team, so after diving into this book I was a little hesitant in finishing it.
But, I am a completionist, so I carried on.
I'm glad I did.
I took some notes and takeaways, and when I do grow a team, this will be a reference guide for growing the future business.
As stated, it made me realize that sole proprietors must take a step back and view their individual roles as independent roles to really get the true picture of their business.
A solid listen.
But, I am a completionist, so I carried on.
I'm glad I did.
I took some notes and takeaways, and when I do grow a team, this will be a reference guide for growing the future business.
As stated, it made me realize that sole proprietors must take a step back and view their individual roles as independent roles to really get the true picture of their business.
A solid listen.
June 20, 2026
The 3HAG way is Shannon Susko’s seminal work on a complete operating system for scaling your business. 3HAG stands for 3 Year Highly Achievable Goal, the bridge between a vision and an annual plan. The book covers similar ground to EOS and Scaling Up, but where it shines is the clarity it brings to a leadership team. It turns strategy into a set of visual maps that the whole team can see and act on:
* The key function flow map which shows the key functions in the business and KPIs for each
* The cash conversation cycle, showing how money flows from customers to suppliers
* The attribution Framework, where you pin down your competitive strengths
* The activity fit map, that shows your unique, differentiating activities - what you do uniquely, what you won’t do, and how these activities are integrated together - founded on Porter’s definition of strategy.
* The Swimlanes, which map out how your differentiating activities build out over time
*The 3HAG Way* is the foundational book that Susko later wrapped into the broader Metronomics operating system. A must-read for CEOs and leadership teams alongside Gino Wickman's EOS and Verne Harnish's Scaling Up.
* The key function flow map which shows the key functions in the business and KPIs for each
* The cash conversation cycle, showing how money flows from customers to suppliers
* The attribution Framework, where you pin down your competitive strengths
* The activity fit map, that shows your unique, differentiating activities - what you do uniquely, what you won’t do, and how these activities are integrated together - founded on Porter’s definition of strategy.
* The Swimlanes, which map out how your differentiating activities build out over time
*The 3HAG Way* is the foundational book that Susko later wrapped into the broader Metronomics operating system. A must-read for CEOs and leadership teams alongside Gino Wickman's EOS and Verne Harnish's Scaling Up.
June 24, 2024
A detailed view on A strategic way to look at businesses. But it's one strategic way (hence the capital A) and obviously the writer is biased towards her own methods (she is not talking about any others in this book).
Again, it's one way to look at businesses with information that make sense and probably have value in consistently acting on them rather than offering any type of new/never heard before insights.
Again, it's one way to look at businesses with information that make sense and probably have value in consistently acting on them rather than offering any type of new/never heard before insights.
May 24, 2018
A must read for any business owner
3HAG Way provides an incredibly powerful framework to discover your strategy for growth and execute on it with rigorous discipline. Shannon Susko connects the art of strategy with the science of execution like no one I’ve ever seen. Buy this book!!
3HAG Way provides an incredibly powerful framework to discover your strategy for growth and execute on it with rigorous discipline. Shannon Susko connects the art of strategy with the science of execution like no one I’ve ever seen. Buy this book!!
June 20, 2018
Companies committed to getting to the next level on strategy, this is your next book
This book by Shannon Susko will get you to the next level in strategy development. Her exercises are powerful and the examples, both her own companies and other industry examples are helpful and compelling. Do the exercises to gain clarity on your next 3 year direction and destination.
This book by Shannon Susko will get you to the next level in strategy development. Her exercises are powerful and the examples, both her own companies and other industry examples are helpful and compelling. Do the exercises to gain clarity on your next 3 year direction and destination.
May 3, 2025
It was "required reading" as our company implemented the Metronomics organization system (founded by this author, Shannon Susko). It definitely didn't feel like it was necessary reading, and instead, quite repetitive and some visuals were unnecessarily complex and difficult to understand. She used her own company as an example, so it was more credible to have that backing up her concepts.
April 18, 2020
Great read
It's nuts and bolts on creating a unique advantage in the market place. It's reads like blue ocean and scaling up merged together
It's nuts and bolts on creating a unique advantage in the market place. It's reads like blue ocean and scaling up merged together
January 20, 2021
Stellar book for building a business.
April 21, 2026
For buiness use, framework worked for a while, but ultimatly too complicated
Displaying 1 - 9 of 9 reviews