I am a seminary student. I just completed my Evangelism course. I read four evangelism books this semester. Tactics was not included in my assigned reading but was given to me by a friend at church. This book was the absolute WORST book I have ever read in terms of evangelism, theology, or apologetics. I am shocked at some of Koukl's statements - they are anti-Gospel, anti-evangelism, and anti-Christian. I really don't know how so many Christians have given this book five stars? Perhaps because it gives casual Christians an excuse NOT to evangelize and that is the book's appeal?
First, it is outdated, P.14 talks about how militant Atheism is on the march? Current, 2021 research from The Family Research Council and The Cultural Research Center at Arizona Christian University does not support this claim. We blew by postmodernism and into a Moralistic Therapeutic Deism, or a "fake Christianity." The church isn't worried about militant Atheism these days, it's worried about "fake Christians" within, not the god-haters in culture.
The author is nauseatingly prideful and arrogant, here are a few clips from the book, "People keep telling me this book changed my life" ah, I think the book that is supposed to do that is called the Bible. "You need my method," "You need principals I will teach you," "Effectively manuver," "Master new approaches" it all sounds like a cheap and sleazy "used car" salesman.
Okay, I'm going to fast forward to the bad stuff, here are quotes from the book, you tell me if they sound Christian or not.
"You cannot love someone into the Kingdom. It can’t be done. Neither is the simple gospel by itself adequate to do that job" p.44. Did you hear that? The gospel is not adequate for salvation! What Christian says or even thinks that? This book is disqualified based on that one reckless and unbiblical comment.
"My aim is never to win someone to Christ" p.46. Wait, what? I thought this was a book about evangelism and winning people to Christ? Yet the author advises the readers not to worry about that!
"You don't have to get to the foot of the cross on every encounter. You don't have to try to close the deal. I think it's better if you don't try." Wow, okay, so Christians need not present the entire gospel to ensure someone's salvation?? You shouldn't even try to explain the entire gospel and the author says "it is better if you don't try." Does that sound like good Christian advice? Does that sound like good evangelism?
There are MANY troubling things about this book. The author has a very low view of the gospel. He has a low opinion of traditional evangelism methodologies. He snickers and sneers at the "simple gospel" and says several times that a simple gospel presentation is not enough to bring someone to saving faith in Christ, which is absolutely antithetical to Scripture. Perhaps, they didn't teach him that at his fancy seminary? He places way too much stock in reason and logic and minimizes the gospel message. A Christian's primary aim isn't to Stand to Reason, it is to stand for truth, biblical truth, God's truth. The world doesn't need a "revised" version of the gospel, or your version of the gospel, it needs "God's Gospel" (Romans 1:1). Something Koukl does not offer. On page 19 Koukl seems concerned with looking "foolish" during a gospel conversation and wants to protect the Christian from looking and feeling foolish. Perhaps Koukl's PhD program failed to mention that "the message of the cross is foolishness to those who are perishing, but to us who are being saved it is the power of God" (1 Cor. 1:18). Nothing you do, no tactic you employ can keep the gospel from sounding like foolishness to those who are perishing, why are we trying to avoid this? Because we don't want to look foolish? That's pride talking not faith. "God was pleased through the foolishness of what was preached to save those who believe" (1 Cor. 1:21).
Why are we trying to be clever? Why are we trying to remove the foolishness from the gospel? Why are we using the wisdom of the world in place of God's gospel? "The world through its wisdom did not know God" (1 Cor. 1:21). "We preached Christ crucified, a stumbling block to the Jews and foolishness to the Gentiles" (1 Cor. 1:23).
Koukl is very comfortable with not sharing the full gospel with someone. When did it become okay to do partial evangelism? This sets a dangerous precedent that many Christians will, unfortunately, see as an easy way out of proclaiming the full gospel. As long as they plant a seed that's good enough. That should never be the goal. That should never satisfy us to give somebody a partial gospel. Unbelievers cannot be saved through a partial gospel.
On page 30 Koukl recounts a "spiritual conversation" with a witch and chickens out on sharing the gospel and justifies his disobedience by saying, "True, I hadn’t gotten to the gospel … this wasn’t a gospel moment but a gardening moment that involved a vital moral issue." Wasn’t a gospel moment? So the witch didn’t need Jesus, she needed a refined moral compass? The Apostle Paul didn’t go around poking holes in people's belief systems and then walking away saying to himself, “Gee, I hope the next guy can get to the gospel with this person.” Paul claimed quite the opposite, “For I decided to know nothing among you except Jesus Christ and him crucified” (1 Cor. 2:2). Paul didn’t use, recommend, or advise his hearers to use fancy tactics, involved methodologies, or sophisticated communication skills to deconstruct erroneous belief systems or highlight moral deficiencies, again he did the opposite, “And I was with you in weakness and in fear and much trembling, and my speech and my message were not in plausible words of wisdom, but in demonstration of the Spirit and of power, so that your faith might not rest in the wisdom of men but in the power of God'' (1 Cor. 2:3-5). Apologetic methods risk accentuating human wisdom, argumentation, and insight and diminishing God’s power through a simple gospel.
The Bible never permits a view that affirms a lost person is not in need of the gospel, that somehow they are in need of something other than the gospel to help their desperate plight. Their lostness is a perpetual gospel moment. Scriptural priority is not deconstructing faulty beliefs but proclaiming gospel truth—that is always the emanate priority.
Koukl uses several "encounters" as object lessons in the book, but what is really interesting about these examples that he uses is the fact that there was NO gospel presentation! Yet, Koukl pats himself on the back for having a conversation with someone and there was "no tension, no anxiety, and no awkwardness in the exchange." Yeah, and there was no gospel either! Who cares if the conversation was "comfortable" that did not change the hearer's eternal condition. As Christians "comfort" or the avoidance of feeling "foolish" should not be a consideration when sharing the gospel. We share inspire of fear, feelings, and comfort. Koukl is ass-backwards on this.
On page 31, Koukle "tried to help her see the logical consequences of her convictions." But failed to show her the consequences of her sin. Koukl is so enamoured with his gospel-free performance that he takes the time to pat himself on the back again, "I felt no pressure to squeeze the gospel into the conversation … I left her to the Lord and moved on." That is simply disobedience. You don’t get the option to opt-out of doing what the Lord commanded - “Go therefore and make disciples of all nations…” (Matt. 28:19) is an imperative. To refuse to do so is disobedience to an explicit command of Scripture. If you feel no pressure to share the gospel with a person drowning in sin and on their way to hell, something is terribly wrong. That’s like a person passing by a burning house, hearing the screams of the people trapped inside and saying, “I felt no pressure to call 9-1-1 or to try to save them, I left them to the Lord and moved on.”
Matthew 4:23, “Jesus went throughout all Galilee, teaching in their synagogues and proclaiming the gospel.” He didn’t proclaim human philosophy or deconstruct moral offence—he preached the gospel. If it’s good enough for Jesus, it should be good enough for us. Koukl goes on to say, "I made the best of the opportunity." No, you didn’t. Sharing the gospel would have made the best use of that opportunity. Are we now grading on a curve? Is it now the thought that counts? You don’t get to score yourself—Scripture and your obedience to what God has commanded is the final arbitrator. Failing to do what the Lord has commanded “Go into all the world and preach the gospel” (Mark 16:15) isn’t making the best use of the opportunity, it’s failing to be obedient to Scripture and what is even more abhorrent is when you justify your insolent disobedience by patting yourself on the back and telling yourself it’s okay that you didn’t share the gospel. You’re right when you say that “she is God’s responsibility” and he entrusted her to you and you miscarried the opportunity, you didn’t make the best of it. Koukl reacts to this encounter, "[I have trained people] to have meaningful, productive conversations about spiritual things." Koukl has developed his own standard to measure himself by—he is not using Scripture. A conversation that omits the gospel is not meaningful nor productive. It is a lie wrapped in deceiving conceit and calling something good that is evil.
I could say much, much more.
Overall, this is a terrible book. The writing is terrible. The logic is terrible. The illustrations, examples, and theological reasoning are terrible. Koukl demonstrates glaring textual and interpretive problems. Koukl's theology is irregular at best.
Don't waste your time, money, or brainpower on this garbage. If you want a solid evangelistic method, look up Jimmy Scroggins, "Three Circles Training" on YouTube. It's a 1,000% better Koukl's "non-gospel" book. Or go buy Matt Walsh's "Church of Cowards" book. That has more gospel and theology than Kouk's book.