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Becoming Rhetorical: Analyzing and Composing in a Multimedia World

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In your courses and career, you will compose essays, reports, photos, graphics, web pages, and more. BECOMING RHETORICAL gives you the tools and the training you need to create successful communications in all of these formats and in different situations. First you will learn tools of analysis -- ways to investigate different aspects of a situation that will guide you to respond in the best possible way. Then you will learn how to draw on the specific capabilities of each medium of composition -- words, still images, sounds, video -- to create compositions that affect your audience in the ways you intend. As you learn to analyze and compose, you will read examples annotated by the author to show you exactly how it is done, and practice on projects large and small. Whether you have to design a brochure or make a video, BECOMING RHETORICAL gives you the foundations to make it work.

With APA 7th Edition updates

672 pages, Paperback

Published January 1, 2018

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Profile Image for Fly.
289 reviews11 followers
July 24, 2021
very easy to read and broken up in ways that make sense, with a lot of examples to illustrate the different concepts. My only nitpick is that it tends to be a bit repetitive at times. The author also tends to rely heavily on her own work to provide examples instead of finding them in the wild. That's not necessarily a bad thing, but it smacks of hubris. Altogether a better book than I was expecting, and a solid 4 stars. I learned stuff.
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