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Advertising and the Market Process: A Modern Economic View

Name: Advertising and the Market Process: A Modern Economic View
Rating: 4 (1 reviews)
ISBN: 9780936488202

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Counters traditional views among critics by arguing that advertising is essential to the economic process.

212 pages, Paperback

First published January 1, 1988

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September 23, 2010

Advertising & The Market Process: A Modern Economic View by Robert B. Ekelund Jr. (1988)

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