Let me preface this with I adore Erin Benzakein as so many do. I mean - she alone has started a movement that is changing how America grows flowers and how people garden. I was one of her early followers who couldn't wait for this book. So while it might be said that I am not the average reviewer of this book ( for as many of you know I am deeply involved with Sweet Pea and dahlia culture and have been for years), the fact that this book didn't meet my crazy 5 star rating is personal, but it should never, ever sway you from adding it to your library - my standards were just a bit unrealistic or something, but it just wasn't a book that I found useful. Yet, I am not the audience. You are, and you should invest in this book.
Naturally, for those familiar with Erin, this book is lovely. Visually it's a spectacular creation - a work of art really. So why not a 5 star read? All I can say is that for me, and maybe me alone, while this book is a beautiful one the content wasn't as helpful as I was hoping for. I turn to the book for its beauty, but never to research or as a sourcebook. This, however, should not discourage you or anyone from adding it to your bookshelf.
The many fans of Floret Farm won't be disappointed one bit. The publisher invested in the quality of this book. Excellent typography, an embossed cover and fine paper stock all adds up along with what may be the most lovely photography found in any gardening book. Better yet, this book inspires and surely has helped sales of both sweet peas farmers and dahlia growers, not to mention inspire future flower farmers. That it will do. It just won't be the bible for growers, more of a look book or an introduction to flower farming for a new generation - which is still a huge statement. Who'd have thought that chrysanthemums and sweet peas would ever make a comeback? A big part of this movement in being fueled by Erin and the Floret Farm movement.
If one is new to gardening, or just to dahlias, sweet peas, snapdragons or anemones - this book will be useful as no book guides or inspires one, compassing the home buyer towards the choicest varieties. One might have thought that Erin should have kept some of this information secret, but she thankfully doesn't, sharing the names of varieties with us all, as well as where to get them.
So If one is new to flower gardening this book certainly won't disappoint. If one is an experienced gardener this book will still offer value - but maybe for the real plant geeks, it may fall a bit short with the super-detailed info. Page count is page count though, so I certainly get it if an editor had to cut something, as that more toothy content would be the most likely thing to go.
In the end, this book provides much of the basic 101 information and it is never dumbed down so while the book doesn't really go into super-deep depth with 202 type guidelines, few will probably care.
And maybe this book didn't need to go that deep? And if one really wanted that info - the Floret Farm website has plenty of that information.