Crisis Communications: A Casebook Approach

by Kathleen Fearn-Banks

Crisis A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks addresses how to choose the best possible words to convey a message, the best method for delivering the message, and the precise and most appropriate audience, in addition to illustrating how to avoid potential mismanagement.



The fifth edition of Crisis Communications includes updated cases that provide wider coverage of international crises and media technologies. It includes a new section on social media in crisis communication scenarios and includes additional comments from social media experts throughout various chapters. New case studies include "Police Departments and Community Trust," "The Oso Mudslide in Washington," "School Communications To and For Children," and two additional international case studies - "Ebola Strikes Firestone Strikes Ebola" and "Nut Rage and Korean Airlines." Previous case studies no longer in this edition can be found on the book’s companion website, which also includes the Instructor’s Manual with exercises in crisis responses, guidelines for crisis manual preparation, and other teaching www.routledge.com/cw/fearn-banks.



Looking at both classic and modern cases in real-world situations, Crisis Communications provides students with real-world perspectives and insights for professional responses to crises. It is intended for use in crisis communications, crisis management, and PR case studies courses.



Also available for use with this text is the Student Workbook to Accompany Crisis Communications, providing additional discussion questions, activities, key terms, case exercises, and further content for each chapter.

Genres: Communication, Nonfiction

433 pages, Kindle Edition

First published January 15, 2007

Reviews

[Jamie Mobley · Rating 5 out of 5]

This was really interesting for a textbook. One of the few I’ve read cover to cover. The section on Hurricane Katrina was particularly interesting to me because I live in New Orleans, though I didn’t until ten years after that storm. It was very helpful to read the case studies and learn what working PR professionals did during their crises.

[Catherine Bruzdzinski · Rating 5 out of 5]

Excellent book for those wanting to learn how to manage different types of emergencies or crises. Easy to use and read from along with a great study tool for those studying communications, business, and public relations.

[Kendall Wells · Rating 5 out of 5]

Read for class and throughly enjoyed this textbook. It’s one of the few I actually finished start to end and there’s a lot of great material for aspiring journalists, strategic communicators, and public affairs officers.

[Katelynn Blackwood · Rating 4 out of 5]

it's good, but it drags on much longer than it should

and its uniformity ends up being a fault once it gets ridiculously repetitive

[Ed Barks · Rating 4 out of 5]

The real value of this book is found in the appendices. Fearn-Banks includes sample crisis communications plans for large companies, non-profit organizations, and small businesses. Of course, you need to tailor the draft to your specific situation, but the templates can short circuit a lot of initial work.

[Missy Reid · Rating 5 out of 5]

I shouldn't have marked this book as read. I'll always read it, whenever I need to. It's a terrific reference.

[Bjarne Siewertsen · Rating 3 out of 5]

A lot of great examples - but several of them had to many personal stories that did not contribute to the point.
Actually a bit of a disappointing read.